Let your own AI agent find what is costing you money on Amazon
Checking ads, stock, profit and listings by hand takes hours you don't have. Your agent reads your Amazon Ads and Seller Central numbers, finds what to fix and proposes the change. You decide what it may change, and gated changes wait for your approval.
- Free 30-day trial
- No credit card
- From $45/month
- Free 30-day trial
- No credit card
- From $45/month
What to ask
Six chores to hand to your agent
Ask in plain English. Your agent pulls the numbers, answers and proposes the change.
Listing health and fixes
Find listings that are suppressed, not buyable or flagged by Amazon, see why, and have the fix drafted. Gated edits wait for your approval.
Try asking: “Which of my listings have issues, and what would you fix first?”
Lost profit
Profit per product after Amazon fees, refunds and ad spend, plus returns and storage fees. Add your product costs for net profit.
Try asking: “Which products earn the least once fees and ad spend are in?”
Budget and bid decisions
Compare campaigns, targets and placements, then propose bid and budget changes with the numbers behind them.
Try asking: “Which targets deserve more budget, and which less?”
Waste cleanup
Find search terms that spend and never sell, and ads running on out-of-stock products. Your agent proposes negatives and pauses.
Try asking: “Which search terms spend money and never sell?”
Stock and catalog changes
Inventory across FBA, AWD and your own warehouse, and what changed in price, stock or listing status.
Try asking: “What is running low, and what changed since yesterday?”
Search rank and reviews
Where you rank in search for your main terms, and what reviews complain about.
Try asking: “Where do I rank for my main search terms?”
Coming soon: WisePPC will tell your agent when something changes, so it doesn't have to keep checking. Today your agent checks on a schedule.
You stay in control
You set the limits, one kind of change at a time
Each key gets its own permissions, for each marketplace and each kind of change.
Off
Your agent can read your data but can't make this kind of change.
Gated
The change waits in your approval queue, with the reasoning. You approve or decline it.
Direct
WisePPC applies the change without a separate approval step.
Permissions for one connection
Example settings
Edit listings
OffGatedDirectCreate listings
OffGatedDirectDelete listings
Always needs a person, so never Direct
OffGatedDirectBids and budgets
OffGatedDirect
The approval queue
A gated change lands in the queue with the reasoning and the details of what would change. Approve or decline one at a time, or review a batch in one go.
- Your agent can't approve its own changes. Only a person signed in to WisePPC can.
- Deleting a listing always needs a person's approval.
- Every change records which agent proposed it and who approved it.
- AI changes are labelled in change history.
Approval queue
1 waitingEdit listing title
Bamboo cutting board set
- Current title
- Bamboo Cutting Board Set, Extra Large Thick Wooden Chopping Boards for Kitchen, Meat, Cheese and Vegetables, Juice Groove, Non Slip, Gift for Home Cooks
- Proposed title
- Bamboo Cutting Board Set of 3 with Juice Groove, Non-Slip
- Why
- The title is over the length limit, so Amazon suppressed the listing.
- Proposed by: Your agent
- Mode: Gated
What it reads and changes
It sees your numbers and changes only what you allow
No more exports and copy-paste: your agent reads the numbers you see in the app, from Amazon Ads and Seller Central together. Today it can change your Amazon Ads and your Seller Central listings, and cancel Multi-Channel Fulfillment orders. The same permissions will apply to new channels as they open.
Amazon Ads
Reads
Campaign and product performance, search terms, impression share, targets and bids, and change history. Ad numbers run through today, not last week's export.
Changes
- Campaigns, ad groups and ads
- Targets and negatives
- Budgets and bids
- Portfolios
- Amazon Ads rules
- Creative assets
Each change is Off, Gated or Direct. Needs Amazon Ads connected.
Seller Central
Reads
Profit per product after Amazon fees, refunds and ad spend, inventory, orders and returns, your finance ledger, listings and their issues, A+ content and Brand Analytics. Add your product costs for net profit.
Changes
- Edit a listing's title, bullet points, description, price, quantity and other attributes
- Create a listing
- Delete a listing: this always needs a person's approval and cannot be undone
One listing per change. An edit keeps the previous values, so it can be restored. Needs Seller Central connected (seller accounts).
Amazon Attribution
Reads
Clicks, detail page views, add-to-carts, purchases and sales from your tagged links on Google, Meta, email and other off-Amazon traffic.
For accounts that use Amazon Attribution. Your agent can read these numbers but can't change them.
Multi-Channel Fulfillment
Changes
- Cancel an MCF order
Cancelling has no approval step: the permission is Off or Direct. A cancel cannot be undone.
- Every answer says how fresh the numbers are.
- 22 ready-made analyses, and saved preferences for the goals and rules your agent should always follow.
- A health check and change history, so it can tell you what changed and what needs attention.
Works with your agent
Bring the agent you already use
WisePPC does not include an agent. Yours connects with a key that has the permissions you choose.
Grok Bot
Hermes Agent
Claude
ChatGPT
Any MCP client
ChatGPT connects through ChatGPT developer mode. Product names belong to their owners. You use your own account with your agent.
Set up in three steps
Create a key in WisePPC
Choose which Amazon Ads accounts and which Seller Central marketplaces the key can read.
Connect your agent
Add WisePPC to your agent as an MCP connection, using that key. Scripts you write yourself can use the same key.
Set permissions
For each marketplace and kind of change, choose Off, Gated or Direct. Start with Off or Gated and widen it when you trust the results.
What you need connected
- Ad changes need Amazon Ads connected.
- Listing changes need Seller Central connected (seller accounts).
- Reads follow the same rule: ad questions need Amazon Ads, profit and listing questions need Seller Central.
Questions
Questions about AI agents on WisePPC
Do I need an AI agent to use WisePPC?
No. The reports work on their own in the app. If you want an agent, bring your own. WisePPC is not an AI assistant: it gives your agent your numbers and lets you set what it may change.
Which agents work with WisePPC?
Grok Bot, Hermes Agent, Claude and any other MCP client, connected with a key that has the permissions you choose.
Can my agent change things without my approval?
Only if you allow it. For each key, marketplace and kind of change you choose Off, Gated or Direct. Gated changes wait in the approval queue until you approve them. Direct changes are applied without a separate approval.
Can it delete a listing on its own?
No. Deleting a listing always needs a person's approval, and it cannot be undone.
How up to date are the numbers my agent sees?
The same as your WisePPC reports. Every answer says how fresh the data is.
What do I need to connect first?
Ad analytics and ad changes need Amazon Ads connected. Profit analytics and listing changes need Seller Central connected (seller accounts). You can start the trial first and connect later.
What does it cost?
$45 a month plus 1% of your Amazon PPC ad spend. With no ad spend, it is $45 flat. The first 30 days are free with full access and no credit card.
Hand the busywork to your agent when you are ready
Start the free trial, connect your Amazon accounts, then create a key for your agent.
Start free trial30 days, full access, no credit card.