Author: manager

Advertising on Amazon is crucial for sellers looking to grow their businesses. With the right tools, you can optimize your campaigns, target the right audience, and boost your sales. In this article, we’ll explore the best Amazon ads tools available in 2025, their features, and how they can help you succeed in the competitive marketplace. Whether you’re a new seller or an experienced one, using the right tools can take your Amazon advertising to the next level.

 

1. WisePPC

At WisePPC, we provide an advanced toolkit designed to optimize your business’s performance across marketplaces, including Amazon. Our platform offers a comprehensive set of tools to manage your advertising strategies efficiently. By integrating powerful analytics, WisePPC helps you gain visibility into your business, track historical data, and monitor performance. This allows businesses to make informed decisions, streamline complex tasks, and focus on what truly drives growth and efficiency.

We understand the importance of data-driven decisions, which is why we offer tools such as bulk actions, advanced filtering, and customizable historical data charts. These features enable businesses to quickly analyze performance, make on-the-spot campaign adjustments, and manage multiple accounts from a single platform. Additionally, our system provides automated optimization to ensure your advertising spend is always in line with your business goals, saving you time and reducing wasted ad spend.

Key Highlights:

• Comprehensive analytics for both advertising and sales performance
• Bulk actions to streamline campaign management and apply changes to multiple targets
• In-depth performance analysis across different placement levels
• Historical data storage for long-term trend tracking and performance insights
• Automated bid optimization and actionable suggestions for campaign improvements

 

 

Who It’s Best for:

• Businesses looking to optimize and automate their Amazon and Shopify advertising strategies
• Companies that need real-time performance tracking and data-driven insights for decision-making
• Sellers managing multiple marketplace accounts who require centralized performance dashboards
• Teams seeking to improve their campaign efficiency and reduce wasted ad spend through automated adjustments

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. Helium 10

Helium 10 provides a comprehensive set of tools designed to help Amazon sellers manage various aspects of their businesses. Their suite includes features for product research, keyword tracking, listing optimization, and advertising. With Helium 10, sellers can dive into detailed data, track sales trends, and discover profitable keywords to drive traffic. It also supports campaign automation and AI-driven advertising, allowing sellers to optimize their ad spend and improve their overall performance on Amazon.

The platform is also known for its user-friendly interface, which makes it easier for sellers to navigate complex data. Whether you are managing a small product range or scaling up, Helium 10 provides the tools necessary for growth and efficiency, all within one platform.

Key Highlights:

• Product and keyword research tools for driving targeted traffic
• Real-time performance tracking and market intelligence
• AI-driven advertising features for automated optimization
• Easy-to-use interface for managing business data and campaigns
• Tools for listing optimization and identifying high-potential products

 

Who It’s Best for:

• Amazon sellers looking to streamline product research and keyword tracking
• Businesses seeking to improve advertising campaigns
• Sellers who need real-time data to make fast, informed decisions
• Entrepreneurs managing both small and large product catalogs on Amazon

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

3. Jungle Scout

Jungle Scout is designed to assist Amazon sellers with product research, market intelligence, and advertising optimization. The tool provides insights into sales trends, market demand, and competitor strategies to help sellers identify opportunities and optimize their listings. Its powerful analytics help sellers manage and scale their Amazon business with detailed product tracking and campaign performance analysis.

Jungle Scout’s platform also includes features to optimize campaign performance and manage brand presence on Amazon. With this tool, sellers can leverage actionable insights to grow their sales, improve market positioning, and enhance overall competitiveness.

Key Highlights:

• Comprehensive product research and market intelligence tools
• Detailed insights into competitor strategies and market trends
• Advertising optimization to maximize ROAS and reduce wasted spend
• Features to manage pricing strategy and enhance brand presence
• Tools for tracking sales performance and identifying high-demand products

 

Who It’s Best for:

• New and growing Amazon sellers looking to scale their business
• Brands seeking to optimize their pricing strategy and market position
• Sellers who want to improve their advertising campaigns and ROAS
• Businesses that rely on data-driven insights for product research and market analysis

 

Contact and Social Media Information:

• Website: www.junglescout.com
• E-mail: [email protected]
• Facebook: www.facebook.com/amazonjunglescout
• LinkedIn: www.linkedin.com/company/junglescout
• Twitter: x.com/junglescout
• Instagram: www.instagram.com/junglescout_
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661

 

4. SellerApp

SellerApp helps Amazon sellers by offering a combination of data analytics, advertising optimization, and automation features to drive business growth. It provides tools for in-depth product research, keyword insights, and sales analytics to enhance decision-making. With SellerApp, sellers can unlock hidden keyword opportunities, reduce wasteful ad spend, and track ROI for their campaigns. SellerApp is a basic tool for product research, keyword analysis, and sales analytics, with some PPC management tools.

SellerApp also emphasizes providing a holistic analysis of a brand’s performance. By offering data intelligence and rule-based automation, the platform helps sellers scale their operations and improve profitability. The platform’s integration with Amazon’s sales and advertising data provides users with a clearer understanding of their performance and opportunities for improvement.

Key Highlights:

• Product research and keyword insights for identifying profitable opportunities
• Automation features to optimize ad campaigns and bidding strategies
• Sales analytics tools for tracking performance and profitability
• Data-driven insights to reduce ad spend and improve ROI
• Rule-based automation for optimizing campaigns without manual intervention

 

Who It’s Best for:

• Amazon sellers who want to optimize their advertising spend and improve ROI
• Businesses seeking to automate key tasks in product research and campaign management
• Sellers who need detailed sales analytics to track performance and profitability
• Sellers looking for a platform to streamline operations and scale their business

 

Contact and Social Media Information:

• Website: www.sellerapp.com
• E-mail:   [email protected]
• Facebook: www.facebook.com/sellerapp
• LinkedIn: www.linkedin.com/company/sellerapp
• Twitter: x.com/SellerApp_Inc
• Instagram: www.instagram.com/sellerapp_insta
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States Hours
• Phone: +1-737-225-3338

 

5. Viral Launch

Viral Launch offers a suite of tools designed to help Amazon sellers discover profitable products, optimize their listings, and drive sales growth. The platform’s product discovery tool enables users to filter through millions of products to identify the best-selling items, while its market intelligence feature provides real-time data on market trends and competitor performance.

Viral Launch is especially known for its advertising optimization capabilities, which help sellers improve the performance of their PPC campaigns. Whether launching new products or scaling existing ones, Viral Launch provides a set of features to streamline every aspect of an Amazon business.

Key Highlights:

• Product discovery and market intelligence tools for identifying profitable products
• Keyword research tools to improve organic traffic and visibility
• PPC optimization and campaign adjustments
• Competitor analysis to track performance and stay ahead of the competition
• Listing optimization tools to maximize SEO and sales potential

 

Who It’s Best for:

• Amazon sellers looking to improve their product discovery and research process
• Businesses aiming to optimize their PPC campaigns and increase ROAS
• Sellers who need tools for ongoing market trend analysis and competitor tracking
• Entrepreneurs seeking to enhance their listing optimization and drive more traffic

 

Contact and Social Media Information:

• Website: viral-launch.com
• E-mail: [email protected]
• Facebook: www.facebook.com/virallaunchamazonsoftware
• LinkedIn: www.linkedin.com/company/viral-launch
• Twitter: x.com/viral_launch
• Instagram: www.instagram.com/viral_launch
• Address: 12110 Sunset Hills Rd, Reston, VA 20190, United States

 

6. DataHawk

DataHawk is an eCommerce optimization platform that helps Amazon sellers and brands monitor and analyze their performance across various marketplaces. The platform provides in-depth data insights and allows users to track key metrics such as sales, pricing, and competitor activity. DataHawk’s AI-powered analytics tool offers actionable recommendations to optimize campaigns, improve product listings, and boost ad performance.

One of DataHawk’s key features is its ability to provide historical data and real-time insights, enabling users to track performance over time and make data-driven decisions. With tools for keyword tracking, market intelligence, and sales optimization, DataHawk helps sellers refine their strategies for better profitability and growth. The platform also offers flexible integrations, allowing users to connect their data with other tools and systems for seamless business management.

Key Highlights:

• AI-powered analytics for actionable insights and optimization recommendations
• Real-time and historical performance tracking across marketplaces
• Keyword and market intelligence tools for identifying trends and opportunities
• Tools for monitoring pricing, competitor activity, and sales performance
• Flexible integration options for syncing data with other business systems

 

Who It’s Best for:

• Amazon sellers looking for a comprehensive eCommerce optimization platform
• Brands seeking real-time insights and data-driven recommendations for growth
• Sellers who need tools for competitor analysis and market trend monitoring
• Businesses looking for AI-powered solutions to optimize campaigns and listings

 

Contact and Social Media Information:

• Website: datahawk.co
• Facebook: www.facebook.com/datahawkco
• LinkedIn: www.linkedin.com/company/datahawk-technologies
• Twitter: x.com/datahawkco
• Address: 31 Rue Vivienne, 75002 Paris, France

 

7. Ad Badger

Ad Badger is an Amazon PPC management tool that helps sellers optimize and automate their advertising campaigns. The platform offers a range of features to improve bid management, keyword targeting, and campaign performance. With tools like the Bid Optimizer and Negative Keyword Automation, Ad Badger makes it easy for sellers to reclaim wasted ad spend and boost their revenue.

In addition to bid optimization, Ad Badger provides tools for ongoing campaign monitoring and adjustments. Sellers can use the platform to identify underperforming keywords, automate keyword exclusion, and track ad performance across campaigns. The focus is on making PPC management simpler, even for those without advanced PPC knowledge, through intuitive tools and a user-friendly interface.

Key Highlights:

• Automated bid optimization based on conversion data
• Negative keyword automation to reclaim wasted ad spend
• Real-time campaign monitoring and adjustments
• Tools to improve keyword targeting and campaign performance
• Educational resources for improving PPC strategies

 

Who It’s Best for:

• Amazon sellers looking to automate and optimize their PPC campaigns
• Sellers with little to no prior PPC knowledge who want an easy-to-use solution
• Businesses focused on lowering ACOS and increasing ad revenue
• Sellers who want to track and adjust their campaigns with minimal effort

 

Contact and Social Media Information:

• Website: www.adbadger.com
• Facebook: www.facebook.com/AdBadgerDen
• Twitter: x.com/AdBadgerApp
• LinkedIn: www.linkedin.com/company/adbadger
• Instagram: www.instagram.com/adbadgerden

 

8. Sellerboard

Sellerboard provides Amazon sellers with a comprehensive suite of tools to manage and optimize their business performance. It offers real-time profit analytics, PPC optimization, and inventory management features. Sellers can track all costs, including advertising expenses, to understand their true profit margins. Sellerboard’s PPC optimization tools help sellers monitor the performance of their ad campaigns and make adjustments automatically, based on key metrics like ACOS and ROAS.

The platform also includes features like inventory alerts, refund tracking, and listing optimization tools. Sellers can stay on top of product stock levels, monitor refunds for lost inventory, and optimize their listings to improve impressions and conversion rates. Sellerboard’s user-friendly interface and automation features help sellers focus on growing their business without getting bogged down in manual tasks.

Key Highlights:

• Real-time profit analytics for tracking all business costs and revenue
• PPC optimization tools to manage campaigns and improve performance
• Inventory management features to track stock levels and manage orders
• Refund tracking to ensure reimbursement for lost or damaged inventory
• Listing optimization tools to improve impressions and conversion rates

 

Who It’s Best for:

• Amazon sellers who want a comprehensive tool for managing profits, inventory, and advertising
• Businesses focused on automating PPC campaigns and optimizing ad performance
• Sellers who need real-time data to make informed decisions about their Amazon business
• Sellers looking for a tool that helps with inventory management and tracking refunds

 

Contact and Social Media Information:

• Website: sellerboard.com
• E-mail: [email protected]
• Facebook: www.facebook.com/sellerboard
• Twitter: x.com/sellerboard
• Instagram: www.instagram.com/sellerboard.official

 

9. MerchantWords

MerchantWords offers a suite of keyword research tools designed to help Amazon sellers find the best opportunities for their products. Their platform provides access to a vast database of keywords directly derived from Amazon’s search bar. Sellers can use these tools to identify high-volume search terms, track competitors’ keywords, and discover emerging trends within their market. By using MerchantWords, sellers can optimize their listings, increase ad profitability, and ultimately grow their Amazon business by targeting the most relevant search terms.

The platform also includes features for competitor analysis and market insights, which provide valuable data on keyword rankings, product performance, and industry trends. MerchantWords makes it easier for sellers to stay ahead of the competition by providing real-time data and trend tracking, giving them the insights needed to adjust their marketing strategies and improve their product visibility on Amazon.

Key Highlights:

• Access to a large database of Amazon search keywords
• Tools for identifying high-volume search terms and competitor keywords
• Trend tracking to discover emerging product opportunities
• Market insights for competitor analysis and strategic decision-making
• Keyword tools for optimizing product listings and ad campaigns

 

Who It’s Best for:

• Amazon sellers looking for comprehensive keyword research tools
• Businesses interested in tracking competitors’ keyword performance
• Sellers who want to stay ahead of market trends and identify new opportunities
• Entrepreneurs looking to optimize their Amazon ads and product listings

 

Contact and Social Media Information:

• Website: www.merchantwords.com
• Facebook: www.facebook.com/MerchantWordsOfficial
• Twitter: x.com/MerchantWords
• LinkedIn: www.linkedin.com/company/merchantwords
• Instagram: www.instagram.com/merchantwords

 

10. SellerEngine

SellerEngine provides a variety of tools designed to simplify the process of selling on Amazon, with a focus on repricing, profit optimization, and competitive analysis. Their software suite includes tools like Profit Bandit, a mobile app for barcode scanning to calculate profits, and Sellery, a repricing tool that automatically adjusts prices based on market conditions and competitors’ actions.

In addition to pricing tools, SellerEngine offers BuyBoxBuddy, which helps sellers optimize their prices and improve Buy Box ownership. The platform also includes business intelligence features, allowing sellers to track and analyze key performance indicators (KPIs) like stock levels, sales velocity, and competitor pricing. This data-driven approach helps sellers make more informed decisions and refine their selling strategies to maximize profitability on Amazon.

Key Highlights:

• Automated repricing tools to stay competitive in the market
• Tools to improve Buy Box ownership and pricing strategies
• Business intelligence features for tracking sales, stock levels, and competitor pricing
• SmartLists for grouping products and analyzing performance

 

Who It’s Best for:

• Amazon sellers looking for a repricing tool to stay competitive
• Businesses that need to monitor and optimize their Buy Box ownership
• Sellers who want to track key metrics and make data-driven decisions
• Entrepreneurs seeking a comprehensive set of tools for managing product pricing and performance

 

Contact and Social Media Information:

• Website: sellerengine.com
• E-mail: [email protected]
• Facebook: www.facebook.com/SellerEngine
• Twitter: x.com/SellerEngine
• LinkedIn: www.linkedin.com/company/sellerengine
• Instagram: www.instagram.com/SellerEngine

 

11. CashCowPro

CashCowPro is an all-in-one software tool designed to help Amazon sellers track and optimize their sales, profits, and listings. The platform offers features such as real-time sales tracking, keyword performance analysis, and inventory monitoring. With CashCowPro, sellers can track their product rankings, identify profitable keywords, and optimize their listings for higher conversion rates. The software also provides tools for AB testing listings and monitoring sales velocity to ensure that sellers are not losing out on potential profits.

In addition to these features, CashCowPro offers unlimited email follow-ups for review collection, allowing sellers to generate more organic reviews. The platform’s automated reporting tools help sellers track their performance over time and make informed decisions based on actionable data. With these tools, CashCowPro helps Amazon sellers increase their sales and profitability through continuous optimization and tracking.

Key Highlights:

• Real-time tracking of sales, profits, and keyword performance
• AB testing tools for optimizing product listings and conversion rates
• Inventory monitoring to prevent stock-outs and track sales velocity
• Automated review collection to generate organic feedback
• Comprehensive reporting tools to track performance and improve strategy

 

Who It’s Best for:

• Amazon sellers looking for a tool to track and optimize sales and profits
• Businesses that need to monitor keyword performance and product rankings
• Sellers who want to optimize their listings and improve conversion rates
• Entrepreneurs seeking to automate review collection and sales reporting

 

Contact and Social Media Information:

• Website: www.cashcowpro.com
• Facebook: www.facebook.com/groups/746435485487702

 

12. Teikametrics

Teikametrics offers an advanced AI-powered platform for optimizing Amazon advertising campaigns. The platform’s predictive AI adjusts bids in real time based on market trends, seasonality, and other data points, ensuring that sellers do not overspend or underspend on ads. Teikametrics integrates this AI across all its tools, providing a seamless experience for optimizing every aspect of a seller’s marketplace strategy. The platform’s features allow users to set custom advertising goals and align their strategies to improve key metrics like ACoS, sales, and profitability.

In addition to advertising optimization, Teikametrics provides inventory management tools that predict demand and help prevent stockouts. Sellers can also use the platform for multichannel feed management, enabling them to manage listings across multiple marketplaces.

Key Highlights:

• AI-driven bid adjustments based on real-time data and market trends
• Inventory management tools to predict demand and prevent stockouts
• Multichannel feed optimization to manage listings across various marketplaces
• Customizable advertising goals to align strategies with business objectives
• Predictive analytics to track performance and guide data-driven decisions

 

Who It’s Best for:

• Sellers and brands looking for AI-driven advertising optimization tools
• Businesses that need to manage inventory efficiently and prevent stockouts
• Sellers managing listings across multiple marketplaces
• Teams looking for automated solutions to scale their Amazon business

 

Contact and Social Media Information:

• Website: www.teikametrics.com
• Facebook: www.facebook.com/Teikametrics
• Twitter: x.com/Teikametrics
• LinkedIn: www.linkedin.com/company/teikametrics

 

13. ZonGuru

ZonGuru provides a suite of tools aimed at optimizing Amazon listings, product research, and customer communication. Its listing optimizer tool helps sellers craft high-converting product listings by providing data-driven insights on keywords, images, and other important elements. ZonGuru also offers product research tools that help sellers discover profitable niches and assess competition in a matter of minutes.

With features like automated review collection and customer communication tools, ZonGuru helps sellers build a strong connection with their audience, ultimately driving sales and improving customer satisfaction.The platform’s powerful analytics suite provides insights into sales performance, keyword rankings, and conversion rates. Sellers can use this data to refine their strategies, improve listing visibility, and boost sales.

Key Highlights:

• Listing optimization tools backed by accurate data and AI
• Product research tools to find profitable niches and assess competition
• Automated review collection to generate organic feedback
• Customer communication tools to improve engagement and retention
• Analytics tools for tracking sales performance and keyword rankings

 

Who It’s Best for:

• Amazon sellers looking for a comprehensive suite to optimize listings and sales
• Businesses seeking to improve customer engagement through automated review collection
• Sellers interested in discovering profitable niches and refining their strategies
• Entrepreneurs who need an easy-to-use interface with powerful data-driven insights

 

Contact and Social Media Information:

• Website: www.zonguru.com
• Facebook: www.facebook.com/zonguru
• Instagram: www.instagram.com/zonguru

 

14. Carbon6

Carbon6 provides a range of software solutions designed to optimize advertising and enhance profitability for eCommerce sellers, particularly on Amazon. The platform offers tools for advertising optimization, allowing businesses to scale their performance and unlock new revenue opportunities. With services like PixelMe and DSP Prime, Carbon6 helps sellers manage their ad spend effectively, track performance, and identify new opportunities to boost visibility and sales.

In addition to advertising solutions, Carbon6 offers tools for revenue recovery, such as ChargeGuard and RecoveryPro, which help sellers maximize their profits by managing deductions and chargebacks. The platform’s comprehensive approach allows sellers to optimize both their advertising strategies and operational efficiency, ensuring they can scale their businesses effectively.

Key Highlights:

• Advertising optimization tools to scale performance and manage ad spend
• Revenue recovery solutions to handle chargebacks and deductions
• Tools to track and optimize advertising performance on Amazon and Walmart
• Real-time insights to identify new revenue opportunities
• Comprehensive software solutions for eCommerce business growth

 

Who It’s Best for:

• Amazon sellers looking to optimize ad spend and boost performance
• Businesses seeking revenue recovery tools to manage chargebacks and deductions
• Sellers who need real-time insights to scale their advertising and sales strategies
• ECommerce brands focused on improving both ad performance and profitability

 

Contact and Social Media Information:

• Website: www.carbon6.io
• Facebook: www.facebook.com/Carbon6io
• Twitter: x.com/Carbon6io
• LinkedIn: www.linkedin.com/company/carbon6-technologies
• Instagram: www.instagram.com/carbon6io

 

15. BidX

BidX is an AI-powered platform designed to help Amazon sellers optimize their ad campaigns and drive higher sales. The platform automates campaign creation, keyword optimization, and bid adjustments, saving users time and improving efficiency. BidX uses predictive AI to ensure that ad campaigns are always running at peak performance, automatically making changes based on data like market trends and performance metrics. The platform’s advanced targeting algorithms help increase sales by reaching the right audiences at the right time.

BidX also provides analytics tools to monitor ad performance, allowing sellers to track key metrics such as ROAS and sales. With a focus on full-funnel solutions, the platform covers all stages of the customer journey, from awareness to purchase. Whether through search, display, or video ads, BidX helps sellers scale their operations and increase ad profitability across various platforms like Amazon, Walmart, and social media channels.

Key Highlights:

• Automated campaign creation and optimization
• AI-driven bid adjustments for optimal ad performance
• Advanced targeting algorithms to reach the right audiences
• Full-funnel advertising solutions for awareness and purchase
• Integration with multiple platforms including Amazon and Walmart

 

Who It’s Best for:

• Sellers looking for an AI-powered solution to optimize their ad campaigns
• Businesses that want to automate campaign creation and bid management
• Sellers seeking to improve ad performance and increase sales
• Companies managing ads across multiple platforms like Amazon and Walmart

 

Contact and Social Media Information:

• Website: www.bidx.io
• E-mail: [email protected]
• Facebook: www.facebook.com/getBidX
• Twitter: x.com/getBidX
• LinkedIn: www.linkedin.com/company/getbidx
• Instagram: www.instagram.com/getbidx
• Phone: +49 (0) 6151 152 40 60

 

16. Adspert

Adspert is an AI-based software tool focused on optimizing Amazon PPC campaigns for eCommerce sellers. The platform automates key tasks like bid management, keyword optimization, and budget allocation, ensuring that sellers do not overspend on ads while maximizing their return on ad spend (ROAS). Adspert’s AI-driven algorithms analyze vast amounts of data to determine the most efficient bids for every campaign, making real-time adjustments based on goals like ACoS and ROAS.

The platform provides additional features like smart keyword harvesting and automated scenario analysis to improve ad targeting. Adspert’s predictive analytics help sellers make data-driven decisions about their campaigns, while the detailed dashboard offers full transparency into campaign performance. Adspert also supports multi-marketplace advertising, making it suitable for sellers who operate on platforms like Amazon, eBay, and Walmart.

Key Highlights:

• AI-powered bid management and keyword optimization
• Real-time, automated adjustments based on campaign goals
• Smart keyword harvesting for more effective ad targeting
• Predictive analytics and scenario analysis for better decision-making
• Multi-marketplace support for platforms like Amazon, eBay, and Walmart

 

Who It’s Best for:

• Sellers seeking automated optimization for their Amazon PPC campaigns
• Businesses looking to lower ACoS and increase ROAS
• Sellers managing campaigns across multiple marketplaces
• ECommerce businesses wanting to free up time by automating ad processes

 

Contact and Social Media Information:

• Website: www.adspert.net
• Facebook: www.facebook.com/adspert
• Twitter: x.com/adspert_
• LinkedIn: www.linkedin.com/company/adspert
• Instagram: www.instagram.com/_adspert_
• Address: Borsigstr.8, 10115 Berlin
• Phone: +49 30 408 171 55 20

 

17. Scale Insights

Scale Insights is an advanced automation tool designed to help Amazon sellers manage and optimize their PPC campaigns at scale. The platform uses machine learning algorithms to automate tasks like bid adjustments and keyword management, offering a high level of control over ad campaigns. With its flexible automation features, users can customize workflows and set up rules to optimize ads based on specific campaign goals.

Scale Insights also offers powerful analytics to track ad performance and sales, helping sellers uncover correlations between pricing, ads, and organic sales. The platform supports multiple marketplaces, allowing sellers to expand their reach and manage campaigns across various platforms. Additionally, its automation features save time and resources, allowing sellers to scale their operations without sacrificing performance.

Key Highlights:

• Advanced machine learning algorithms for automated bid management and keyword optimization
• Customizable workflows and automation rules for fine-tuned campaign control
• Powerful analytics to track performance and sales across multiple marketplaces
• Ability to scale operations and manage large numbers of campaigns efficiently
• Multi-marketplace support for expanding ad reach beyond Amazon

 

Who It’s Best for:

• Amazon sellers looking for advanced automation tools to scale PPC campaigns
• Businesses needing customizable workflows for PPC optimization
• Sellers seeking in-depth analytics and insights into their ad performance
• ECommerce brands managing campaigns across multiple platforms

 

Contact and Social Media Information:

• Website: scaleinsights.com
• Facebook: www.facebook.com/groups/ScaleInsights

 

18. PPC Storm

PPC Storm is an advertising management tool designed to streamline and optimize Amazon PPC campaigns. It helps sellers automate the creation of their ad campaigns, manage keywords, bids, and budgets efficiently. The platform provides detailed insights on trends, search term performance, and keyword optimization, which allows users to make data-driven decisions and improve ad performance.

In addition to its automation capabilities, PPC Storm allows users to customize their strategy to suit individual business needs. Sellers can switch between multiple accounts and marketplaces with ease, making it suitable for agencies or businesses with a large number of products and marketplaces to manage.

Key Highlights:

• Ad campaign optimization
• Real-time trend monitoring and search term performance tracking
• Customizable automations to suit business needs
• Easy management of multiple accounts and marketplaces
• Bulk editing capabilities for keywords, campaigns, and budgets

 

Who It’s Best for:

• Agencies or businesses managing multiple Amazon accounts or marketplaces
• Sellers looking for a customizable, automated PPC management tool
• Businesses needing real-time data to optimize ad campaigns
• E-commerce companies wanting to reduce time spent on manual PPC tasks

 

Contact and Social Media Information:

• Website: ppcstorm.com
• Facebook: www.facebook.com/PPCStormSoftware
• Twitter: x.com/ppc_storm
• LinkedIn: www.linkedin.com/company/ppc-storm
• Instagram: www.instagram.com/ppcstorm

 

19. Quartile

Quartile is an advanced AI-driven advertising platform for eCommerce businesses, designed to optimize ad performance across various digital channels. The platform helps businesses maximize their return on ad spend (ROAS) by using real-time data to adjust bids, manage keywords, and track sales. Quartile provides granular control over PPC campaigns, from automated placement adjustments to dynamic bidding, ensuring that ads are always optimized to meet performance goals.

Quartile’s integration with major marketplaces like Amazon, Walmart, and Google Ads allows businesses to manage their campaigns across different platforms seamlessly. With its detailed analytics and market intelligence, Quartile helps businesses make data-driven decisions, uncover new opportunities, and scale operations efficiently. The platform also supports full-funnel advertising strategies, from reaching new shoppers to optimizing ads for existing customers.

Key Highlights:

• AI-powered optimization for bidding and keyword management
• Real-time data analysis and dynamic bidding adjustments
• Multi-channel support including Amazon, Walmart, and Google Ads
• Full-funnel advertising solutions for customer acquisition and retention
• Granular insights and reporting for strategic decision-making

 

Who It’s Best for:

• Businesses seeking AI-driven, multi-channel advertising optimization
• E-commerce brands looking for in-depth analytics and actionable insights
• Companies with complex advertising needs across multiple platforms
• Sellers aiming to maximize their ROAS and scale operations across marketplaces

 

Contact and Social Media Information:

• Website: www.quartile.com
• E-mail: [email protected]
• LinkedIn: www.linkedin.com/company/quartiledigital
• Instagram: www.instagram.com/quartiledigital
• Address: 101 Park Avenue, Suite 2504, New York, NY 10178
• Phone: +1 (646) 760-6621

 

Conclusion

Amazon ads tools play a crucial role in helping businesses optimize their advertising efforts and drive better results. From PPC automation and keyword optimization to full-funnel advertising strategies, these tools offer a range of solutions that cater to various needs and business models. By utilizing AI-powered features, real-time data analytics, and customizable automation, businesses can enhance the efficiency of their campaigns and focus on growing their operations.

With the right tools, sellers can stay competitive in the ever-evolving eCommerce landscape, unlock new opportunities, and ultimately improve their sales and profits. It’s essential for businesses to choose a tool that aligns with their specific goals and advertising needs, allowing them to make informed decisions and scale their operations effectively.

Selling books on Amazon can be a lucrative venture, but to stand out in a competitive marketplace, using the right tools is crucial. From managing listings to tracking sales performance, the right tools can streamline your process, improve visibility, and boost your book sales.

In this article, we’ll explore the top tools available to authors and publishers looking to make the most out of their Amazon presence. Whether you’re self-publishing or managing multiple titles, these tools will help you succeed on one of the largest e-commerce platforms in the world.

 

1. WisePPC

At WisePPC, we provide a suite of automation and analytics tools that help authors and publishers effectively manage and optimize their book sales on Amazon. With features like bulk actions, advanced filtering, and historical data charts, we streamline campaign management and adjust strategies quickly to stay ahead in the competitive Amazon marketplace.

For those looking to sell books on Amazon, we offer powerful tools to refine advertising campaigns. Whether we’re managing sponsored product ads, tracking keyword performance, or optimizing placement strategies, we provide detailed insights to guide every step of the process. Additionally, our long-term data storage feature ensures that we can access years of valuable campaign data, helping us identify trends and make informed decisions to continually improve book sales.

Key Highlights:

• Bulk Actions for applying changes to multiple campaigns or keywords at once
• Advanced filtering to analyze book-specific campaign performance
• Customizable historical metrics charts to track trends in book sales and ad performance
• On-the-spot campaign editing for quick adjustments to bids and budgets
• Placement performance analysis to fine-tune where our book ads are shown
• Long-term data storage for tracking the effectiveness of book campaigns over time

 

Who It’s Best for:

• Authors and publishers aiming to optimize their book ads on Amazon
• Book marketers who need to automate and manage large-scale advertising campaigns
• Sellers looking for detailed insights into keyword performance and ad placements
• Authors who want long-term access to historical ad data to refine strategies
• Writers who need a platform to streamline campaign management and boost book sales

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. Kindle Direct Publishing (KDP)

KDP allows authors to self-publish both print and digital books and reach a global audience on Amazon. The platform gives users full control over their book’s content, design, pricing, and advertising, providing a straightforward and efficient publishing process. With KDP, authors can publish their books in multiple formats, including eBooks and print, and have them available for sale on Amazon. The platform also offers opportunities for authors to earn royalties through Kindle Unlimited, allowing for payment based on the number of pages read.

The service provides authors with an easy-to-use interface for managing their books, setting prices, and selecting distribution channels. Additionally, KDP gives users the ability to track sales and make adjustments to their strategies as needed, offering a hands-on approach to publishing. By keeping control over their intellectual property, authors can make decisions on pricing and promotion while benefiting from Amazon’s large customer base and extensive reach.

Key Highlights:

• Publish eBooks and print books quickly and easily
• Retain full ownership of the content
• Option to enroll in KDP Select for additional earnings through Kindle Unlimited
• Reach readers worldwide through Amazon’s global distribution
• Control over pricing and promotion of books
• Fast publication process

 

Who It’s Best for:

• Authors looking to self-publish and retain full control over their books
• Writers who want quick access to the global Amazon marketplace
• Self-publishers who want to reach a wide range of readers
• Authors interested in earning royalties through Kindle Unlimited
• New and experienced authors looking to manage their own publishing process

 

Contact and Social Media Information:

• Website: kdp.amazon.com
• Facebook: www.facebook.com/KindleDirectPublishing
• Twitter: x.com/AmazonKDP
• Instagram: www.instagram.com/amazonkdp

 

3. Atticus

Atticus is a versatile writing and formatting tool designed to help authors create professional eBooks and print books with ease. It offers a seamless experience for writing, formatting, and exporting books across various platforms. With a user-friendly interface, Atticus allows authors to choose from a variety of templates or create custom themes for their books. Authors can preview their work on different devices, ensuring that their books are properly formatted before publishing.

The platform is particularly valuable for authors looking for a one-stop solution to write and format their books. It supports various export options like EPUB, MOBI, and PDF, which are compatible with Amazon KDP and other book distribution platforms. Atticus also offers cloud storage, ensuring that authors’ work is securely saved and easily accessible from any device.

Key Highlights:

• Supports various export options (EPUB, MOBI, PDF)
• Offers a range of customizable templates and themes
• Provides preview options for different devices
• Cloud storage for easy access and backup of work
• Simple and intuitive formatting tools

 

Who It’s Best for:

• Authors looking for an easy way to format their books for both eBook and print versions
• Writers who prefer a tool that works across multiple devices and platforms
• Authors who want a flexible and customizable book design
• Self-publishers who need a fast and efficient formatting solution for Amazon KDP
• New writers or experienced authors who want a streamlined approach to writing and formatting

 

Contact and Social Media Information:

• Website: www.atticus.io
• Facebook: www.facebook.com/atticuswriter
• Twitter: x.com/atticuswriter

 

4. Publisher Rocket

Publisher Rocket is a comprehensive tool designed to help authors optimize their book listings on Amazon and drive higher sales. It provides valuable insights into profitable keywords, popular book categories, and competitor analysis, enabling authors to tailor their book marketing strategies. Publisher Rocket allows users to research and discover high-performing keywords for their Amazon listings, increasing the likelihood of their books being found by readers.

Publisher Rocket helps authors research profitable keywords and optimize their Amazon listings but does not include features for creating Amazon ads directly. The tool also provides insights into competitors’ strategies, enabling authors to stay ahead in the competitive Amazon marketplace.

Key Highlights:

• Discover high-performing keywords for Amazon book listings
• Analyze popular book categories to optimize sales potential
• Competitor analysis to gain insights into rival authors’ strategies
• Generate keywords for Amazon Ads campaigns and improve visibility
• Save time on research and focus on writing with efficient keyword tools
• Provides insights into market trends to guide book marketing decisions

 

Who It’s Best for:

• Authors looking to optimize their book listings and increase visibility on Amazon
• Writers looking for an efficient tool to research profitable keywords and categories
• Authors interested in tracking competitor strategies and staying ahead of the market
• Authors who want to streamline the process of book marketing and boost sales

 

Contact and Social Media Information:

• Website: publisherrocket.com
• Facebook: www.facebook.com/PublisherRocket
• Address: 1603 Capitol Ave., Suite 310 A174, Cheyenne, WY 82001

 

5. BookBeam

BookBeam is an all-in-one toolset designed to help authors increase book sales on Amazon. It provides a variety of features that allow authors to discover profitable niches and trends, track their book sales and royalties, and monitor competitors’ performance. BookBeam simplifies the process of finding hot trends and discovering the best keywords to target, ensuring authors can position their books for success.

The tool includes options for optimizing book listings, including category and keyword research, which can increase the visibility of books to a larger, more targeted audience. It also supports efficient Amazon ad management, helping authors create profitable ads by finding the most relevant keywords and product targets.

Key Highlights:

• Comprehensive keyword research tools to identify profitable keywords
• Chrome extension for easy access to Amazon marketplace data
• Book tracking for monitoring sales, royalties, and reviews
• Amazon ad optimization tools to help reduce costs and increase sales
• Category and keyword optimization tools for better book listing visibility

 

Who It’s Best for:

• Authors looking to optimize their book listings and increase visibility on Amazon
• Self-published authors seeking insights into profitable book niches and trends
• Writers interested in tracking their book sales, royalties, and reviews
• Authors who want to improve their advertising campaigns on Amazon
• Publishers looking to streamline their book marketing process

 

Contact and Social Media Information:

• Website: bookbeam.io
• E-mail: [email protected]
• Facebook: www.facebook.com/bookbeam

 

6. Book Bolt

Book Bolt provides a comprehensive set of tools for authors and self-publishers, especially those interested in the low-content book market. This toolset helps users research profitable niches, design and format books, and optimize listings on Amazon. Its keyword research tool grants access to real-time Amazon search volume data, making it easier for authors to target the right audience. Additionally, the listing optimization tool ensures that authors can create high-converting listings by choosing the correct categories and adding effective keywords.

Book Bolt also includes a unique Book Bolt Studio, which allows authors to design their books from scratch, even if they have no prior design experience. The Studio offers customizable templates for book covers and interiors, and features tools for creating activity books, puzzle books, and journals. Authors can also use the platform’s time-saving chrome extensions, such as KDP Spy, to perform Amazon research on the go.

Key Highlights:

• Extensive product database for niche and trend research
• Real-time Amazon search volume data for effective keyword targeting
• Listing optimization tools to help improve book visibility on Amazon
• Book Bolt Studio for designing covers and interiors with customizable templates
• Chrome extensions for quick access to Amazon research and product listings
• Access to puzzle and activity book templates for low-content book authors

 

Who It’s Best for:

• Authors creating low-content books, such as journals, planners, and activity books
• Self-publishers looking for an efficient way to design and format their books
• Authors wanting to optimize their book listings for better visibility on Amazon
• Writers interested in researching profitable niches and targeting the right audience
• Publishers seeking a streamlined process for creating and listing books on Amazon

 

Contact and Social Media Information:

• Website: bookbolt.io

 

7. Self Publishing Titans

Self Publishing Titans platform offers a wide range of free tools designed to assist authors in the self-publishing process. These tools cover various aspects of the publishing journey, from book creation and design to research and listing optimization. The free tools include a book writer, cover creator, and KDP BSR sales calculator, which help authors streamline their workflow. Additionally, there are tools for evaluating royalties, estimating sales, and generating pen names.

The platform also provides a word cloud generator, A+ content template generator, and a book planner to help authors organize and optimize their content for Amazon. Self Publishing Titans makes it easier for authors to manage their KDP listings and optimize their books for better sales performance.

Key Highlights:

• Free tools for writing, designing, and publishing books on Amazon
• Sales and royalty calculators for assessing profitability
• KDP cover template generator to create professional book covers
• A+ content template generator for enhanced book listings
• Word cloud generator for keyword optimization
• Book planner for organizing and structuring content

 

Who It’s Best for:

• Authors looking for free tools to simplify the self-publishing process
• Self-published authors who need help with book creation, design, and optimization
• Writers seeking tools to help manage their KDP listings and royalty tracking
• New authors who want easy-to-use resources to guide them through publishing
• Experienced authors looking for practical tools to enhance their book marketing

 

Contact and Social Media Information:

• Website: www.selfpublishingtitans.com

8. Kindlepreneur Tools

Kindlepreneur offers a variety of tools designed to help authors optimize their book sales on Amazon. These tools are aimed at assisting writers with various aspects of the self-publishing process, including book research, marketing, and optimization. For instance, the Amazon Sales Rank Calculator allows authors to estimate how many sales their book is making based on its Amazon Best Seller Rank.

The platform also offers free resources, including courses on Amazon ads and email marketing. Authors can access tools like the QR Code Generator, which helps generate scannable codes for promoting their books, and the Book Description Generator, which assists with creating engaging, optimized book descriptions. By providing these tools, Kindlepreneur simplifies the process of publishing and marketing a book on Amazon, helping authors increase their visibility and sales without needing extensive marketing knowledge or experience.

Key Highlights:

• Amazon Sales Rank Calculator to estimate sales from Best Seller Rank
• Book Description Generator for creating compelling book descriptions
• Free resources including courses on book marketing and Amazon ads
• QR Code Generator for easy book promotion
• Toolset for optimizing listings and improving book discoverability

 

Who It’s Best for:

• Authors looking for tools to optimize their Amazon book listings
• Self-published authors who need help with keyword research and category selection
• Writers seeking easy-to-use resources to improve their book marketing
• Authors who want a streamlined process for book description creation and promotion
• New authors or those unfamiliar with book marketing on Amazon

 

Contact and Social Media Information:

• Website: kindlepreneur.com
• E-mail: [email protected]

 

9. IngramSpark

IngramSpark is a self-publishing platform that enables authors to publish and distribute their books globally in print and digital formats. The service offers a range of options for authors, including paperback, hardcover, and eBook formats, with global distribution through retailers such as Amazon, Barnes & Noble, and other bookstores. IngramSpark specializes in print-on-demand services, meaning authors do not have to worry about large upfront costs or inventory management.

In addition to publishing, IngramSpark also provides authors with marketing tools and resources to help them promote their books. The platform’s global distribution network ensures that books are available in a variety of formats across multiple regions. IngramSpark supports authors in managing their book’s journey, from creation to global availability, all while retaining control over pricing and distribution.

Key Highlights:

• Print-on-demand services for paperback, hardcover, and eBook formats
• Global distribution through major retailers and bookstores
• Tools for authors to manage their book pricing and availability
• Easy access to professional publishing and distribution services
• Streamlined publishing process with minimal upfront costs

 

Who It’s Best for:

• Authors looking for global distribution of their print and digital books
• Self-published authors who need print-on-demand services for their books
• Writers who want control over their book pricing and distribution
• Authors seeking a reliable platform for managing book creation and sales

 

Contact and Social Media Information:

• Website: www.ingramspark.com
• Facebook: www.facebook.com/IngramSpark
• Instagram: www.instagram.com/ingramsparkbooks

 

10. Reedsy

Reedsy is a platform that connects authors with professional services to help them publish their books. It offers access to a wide range of services, including book editing, design, marketing, and ghostwriting. Authors can browse profiles of experienced professionals, such as editors and designers, who have worked with top publishers and bestselling books. This enables authors to hire the right experts for each stage of the publishing process, from manuscript editing to book cover design.

With its collaborative features, Reedsy allows authors to communicate and share files with professionals throughout the process. The platform also offers tools for creating contracts and managing payments securely. By providing a community of experienced professionals and resources, Reedsy helps authors take the necessary steps to publish high-quality books and increase their chances of success in the competitive book market.

Key Highlights:

• Access to a marketplace of professional editors, designers, marketers, and ghostwriters
• Free courses on writing, self-publishing, and book marketing
• Collaborative features for messaging, file sharing, and managing payments
• Tools for generating contracts and managing the publishing process
• A wide range of professionals with experience in bestselling books and top publishers

 

Who It’s Best for:

• Authors looking for professional help in editing, designing, and marketing their books
• Self-published authors seeking resources for learning and improving their publishing process
• Writers who want access to a community of experienced professionals in the publishing industry
• Authors looking for tools to manage their publishing workflow and collaborate with experts

 

Contact and Social Media Information:

• Website: reedsy.com
• Facebook: www.facebook.com/wearereedsy
• Twitter: x.com/reedsyhq
• Instagram: www.instagram.com/reedsy_hq

 

11. Vellum

Vellum is a book formatting tool designed for authors who want to create professional eBooks and print books. It allows users to format their manuscripts into polished, ready-to-publish books with ease. Vellum supports multiple formats, including ePub and MOBI for eBooks and PDF for print books. Authors can choose from a range of formatting styles and customize their books to match their vision. The software also provides tools to create box sets, add illustrations, and optimize the layout for various devices. Vellum simplifies the formatting process, enabling authors to focus on their writing while generating high-quality files for distribution on platforms like Amazon.

In addition to its formatting features, Vellum allows authors to preview how their books will look on different devices, ensuring that the formatting is consistent and visually appealing across platforms. It’s a useful tool for authors who want to self-publish their books in both digital and print formats without needing to hire expensive professionals for formatting. Vellum offers a streamlined and user-friendly process for authors to create professional-grade books for Amazon and other platforms.

Key Highlights:

• Easy-to-use book formatting tool for eBooks and print books
• Supports multiple formats including ePub, MOBI, and PDF
• Customizable book styles with options for fonts, drop caps, and illustrations
• Preview function to see how the book will look on different devices
• Tools for creating box sets and adding illustrations to books

 

Who It’s Best for:

• Authors looking to format their eBooks and print books quickly and professionally
• Self-published authors who want a simple and efficient way to format their manuscripts
• Writers who want to create box sets or add illustrations to their books
• Authors who need a reliable tool for formatting books for Amazon and other platforms

 

Contact and Social Media Information:

• Website: vellum.pub
• Facebook: www.facebook.com/vellum180g
• Instagram: www.instagram.com/vellum180g

 

12. BookFunnel

BookFunnel is a tool designed to help authors deliver their eBooks to readers. It simplifies the process of distributing books, whether for reader magnets, advanced review copies (ARCs), or direct sales. Authors can use BookFunnel to send books to their readers in various formats, including ePub and MOBI, while ensuring that the files are delivered securely. The platform also provides features such as download tracking, link expiration, and watermarking, which help authors manage their distribution and protect their content. BookFunnel is particularly useful for authors who want to provide free or promotional copies of their books to build their mailing list or generate buzz for new releases.

In addition to book delivery, BookFunnel offers tools for managing reader privacy, as it does not require readers to join the author’s mailing list. The service also provides excellent customer support, ensuring that both authors and readers have a smooth experience. BookFunnel’s simple and secure delivery system makes it easy for authors to connect with their audience and manage the distribution of their eBooks without technical hassle.

Key Highlights:

• Easy-to-use eBook delivery platform for reader magnets, ARCs, and direct sales
• Features like link expiration, download tracking, and watermarking for content protection
• Reader privacy maintained without requiring email subscriptions for downloads
• Supports a variety of file formats, including ePub and MOBI
• Excellent customer support to assist with technical issues and troubleshooting

 

Who It’s Best for:

• Authors who want a simple way to distribute their eBooks to readers
• Writers looking to use reader magnets or offer ARCs to build their mailing lists
• Authors who need a secure way to deliver promotional or free copies of their books
• Self-published authors seeking a hassle-free method for eBook distribution

 

Contact and Social Media Information:

• Website: bookfunnel.com
• E-mail: [email protected]
• Address: 5205 W. Broadway St. 184, Pearland, Texas 77581

 

13. Helium 10

Helium 10 provides a suite of tools designed to assist Amazon book sellers in various aspects of their business, from product research to advertising and sales optimization. It helps authors and publishers who are selling books on Amazon by offering tools like keyword research, product listing optimization, and advanced analytics.

Helium 10 helps users identify high-converting search terms to improve their book visibility on Amazon’s platform. Additionally, it offers a suite of tools for tracking competitors, optimizing Amazon ads, and discovering new profitable niches, allowing sellers to scale their businesses with ease. With Helium 10, users can also leverage its powerful ad tools to run more efficient and targeted campaigns, ensuring higher ROI for their advertising spend.

Key Highlights:

• Comprehensive suite of tools for keyword research, product research, and listing optimization
• Chrome extension for easy Amazon marketplace analysis and competitor tracking
• Tools for optimizing Amazon ads and improving ad campaigns
• Detailed analytics and insights into market trends and competitor performance
• Advanced features for finding profitable niches and improving sales

 

Who It’s Best for:

• Authors looking to improve their book’s visibility and sales on Amazon
• Self-published authors who want in-depth keyword and product research
• Sellers who want to optimize their book listings and ad campaigns
• Authors aiming to scale their Amazon sales through data-driven strategies
• Publishers who need to track competitor performance and identify market trends

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

14. ZonGuru

ZonGuru offers a variety of tools designed to help Amazon book sellers optimize their businesses by providing comprehensive insights into product research, keyword analysis, and customer engagement. The platform helps authors selling books on Amazon by offering tools to improve product listings, optimize keywords, and enhance visibility. ZonGuru’s Listing Optimizer allows authors to create better listings by using data-driven insights to choose the best keywords and improve conversion rates.

ZonGuru’s Review Automator and customer communication tools ensure that authors can maintain good relationships with their readers, increasing the likelihood of repeat sales. By offering a user-friendly interface, ZonGuru helps authors track their book sales, optimize their listings, and manage customer feedback all in one place.

Key Highlights:

• Listing Optimizer for improving book visibility and conversion rates
• Keyword research tools to identify high-performing and low-competition keywords
• Review Automator to streamline customer feedback and engagement
• Insights for discovering profitable niches and new book ideas
• Tools to track sales, monitor performance, and improve customer relationships

 

Who It’s Best for:

• Authors looking to optimize their Amazon book listings
• Self-published authors interested in automating customer feedback and review management
• Writers who want to discover profitable book niches and target the right audience
• Authors seeking data-driven insights to improve their sales and marketing strategies
• Sellers who want a comprehensive toolset for managing their Amazon business

 

Contact and Social Media Information:

• Website: www.zonguru.com
• Facebook: www.facebook.com/zonguru
• Instagram: www.instagram.com/zonguru

 

15. SmartScout

SmartScout is a powerful tool designed to help Amazon sellers navigate the complexities of the marketplace by providing detailed, actionable insights into brand performance, market trends, and competitive intelligence. For authors selling books on Amazon, SmartScout’s tools can help them analyze their competitors, track keyword performance, and identify gaps in the market. The platform’s brand and product research capabilities allow authors to evaluate how their books are performing in comparison to similar titles and discover opportunities to optimize their listings and increase visibility.

SmartScout also provides detailed analytics for advertising performance, enabling authors to track which keywords and ads are driving the most traffic and sales. The platform’s historical data features allow authors to visualize trends and monitor shifts in the marketplace over time, providing the information needed to adapt marketing strategies and improve overall sales.

Key Highlights:

• Brand and product research tools for analyzing performance and finding new opportunities
• Keyword tracking and competitor analysis to improve book visibility
• Historical data for monitoring market trends and adapting strategies
• Detailed advertising performance insights for better ROI on campaigns
• Listing optimization tools to help authors improve conversions and sales

 

Who It’s Best for:

• Authors looking to analyze their book performance and track competitors
• Self-published authors who want detailed insights into market trends and shifts
• Writers interested in optimizing their Amazon listings for better visibility
• Sellers who need tools for keyword tracking and advertising optimization
• Authors who want to stay informed and adapt to changes in the Amazon marketplace

 

Contact and Social Media Information:

• Website: www.smartscout.com
• Facebook: www.facebook.com/smartscout.pro
• LinkedIn: www.linkedin.com/products/smartscoutpro-smartscout-amazon-sourcing-software

 

16. Sellerboard

Sellerboard provides Amazon sellers with an in-depth profit analytics tool, designed to optimize every aspect of their e-commerce operations. The platform offers real-time profit tracking, inventory management, and PPC optimization, helping sellers to better understand their costs, earnings, and the overall health of their Amazon business.

The platform also includes a variety of other features such as automated review requests, listing change alerts, and tools to request reimbursements for lost or damaged inventory. Sellerboard’s intuitive dashboard gives users clear insights into their sales performance and allows for efficient management of their business operations, helping authors stay focused on writing while their Amazon store runs smoothly.

Key Highlights:

• Real-time profit tracking with a complete breakdown of costs
• Inventory management tools to avoid stockouts and improve order planning
• PPC optimization with tools to automate bid adjustments and improve ad performance
• Automated review request campaigns to generate more product reviews
• Listing change alerts to keep sellers updated on important events like Buy Box loss or new sellers

 

Who It’s Best for:

• Authors looking to monitor and optimize their Amazon book sales profitability
• Sellers who want an all-in-one solution for managing inventory, ads, and reviews
• Self-published authors seeking detailed financial insights into their Amazon business
• Those who want to automate repetitive tasks like review requests and PPC bid management
• Amazon sellers who need to track lost or damaged inventory and claim reimbursements

 

Contact and Social Media Information:

• Website: sellerboard.com
• E-mail: [email protected]
• Facebook: www.facebook.com/sellerboard
• Twitter: x.com/sellerboard
• Instagram: www.instagram.com/sellerboard.official

 

17. Jungle Scout

Jungle Scout is an Amazon marketplace research and optimization tool that provides detailed data on product performance, keyword research, and competitive analysis. It helps authors and sellers identify profitable book niches by providing real-time data on product trends, customer demand, and competition levels. Jungle Scout allows authors to make informed decisions about which books to publish, what keywords to target, and how to optimize their listings for better visibility and sales.

In addition to product research, Jungle Scout offers advanced tools for campaign optimization, helping authors improve their Amazon ads and grow their reach. The platform provides actionable insights into pricing strategies, sales forecasting, and keyword optimization, all of which are essential for authors aiming to maximize their book sales on Amazon.

Key Highlights:

• Detailed product research tools for discovering profitable book niches
• Real-time keyword research and competitive analysis to enhance listing visibility
• Tools for optimizing Amazon ads and increasing sales through targeted campaigns
• Market intelligence to track pricing trends, sales forecasts, and keyword demand
• Comprehensive insights into customer behavior and competitor strategies

 

Who It’s Best for:

• Authors looking for market insights to choose profitable book niches
• Self-published authors who want to optimize their book listings and ads
• Sellers who want to monitor competitors and analyze trends in the Amazon marketplace
• Authors seeking data-driven strategies for improving their Amazon sales
• Those looking to identify profitable keywords and improve search rankings on Amazon

 

Contact and Social Media Information:

• Website: www.junglescout.com
• E-mail: [email protected]
• Facebook: www.facebook.com/amazonjunglescout
• LinkedIn: www.linkedin.com/company/junglescout
• Twitter: x.com/junglescout
• Instagram: www.instagram.com/junglescout_
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661

 

18. Blurb

Blurb is a self-publishing platform that offers creative tools for authors to design, print, and sell their books. It caters to authors looking to create high-quality printed books, including photo books, trade books, and magazines, with the flexibility to sell their work directly through platforms like Amazon or via Blurb’s own bookstore. Blurb provides various design tools, such as BookWright and integration with Adobe InDesign, to help authors craft visually appealing books. These tools give full control over the book’s layout and design, allowing for a professional finish without requiring design expertise.

In addition to its design tools, Blurb also offers distribution services that enable authors to sell their books globally. With Blurb, authors can choose from print-on-demand services, meaning books are only printed when ordered, reducing costs and minimizing unsold inventory.

Key Highlights:

• Focus on print books, photo books, and magazines, with limited capabilities for creating eBooks
• Integration with Adobe InDesign and Lightroom for advanced design options
• Print-on-demand services for cost-effective and efficient book production
• Global distribution channels, including Amazon and Ingram
• Customizable book formats for various types of books, including photo books and trade books

 

Who It’s Best for:

• Authors who want to self-publish high-quality printed books
• Creatives looking for customizable design tools to craft visually appealing books
• Writers who need global distribution options for their self-published books
• Authors interested in print-on-demand to reduce upfront costs and inventory risk
• Self-published authors seeking a comprehensive solution for design, printing, and selling

 

Contact and Social Media Information:

• Website: www.blurb.ca
• E-mail: [email protected]
• Facebook: www.facebook.com/BlurbBooks
• Twitter: x.com/blurbbooks
• Instagram: www.instagram.com/blurbbooks
• Address: 3325 S 116th St, Tukwila, WA 98168, USA

 

Conclusion

Using the right tools to sell books on Amazon can significantly streamline your self-publishing journey and boost your sales. Whether it’s tracking your profits with Sellerboard, optimizing your Amazon listings with Jungle Scout, or creating and distributing your books through Blurb, each tool offers unique features that cater to different aspects of selling on Amazon.

By leveraging these tools, authors can improve their visibility, enhance their marketing efforts, and ultimately increase their book sales. Choosing the right set of tools depends on your specific needs, whether it’s research, listing optimization, or seamless distribution. With these resources at your disposal, you can confidently navigate the competitive Amazon marketplace and grow your book-selling business.

Selling on Amazon through FBA can be competitive, but you don’t have to spend a fortune to stay ahead. Whether you’re just getting started or want to scale your store, there are powerful free tools that can help with product research, keyword tracking, listing optimization, and more. In this guide, we’ll highlight the most useful no-cost resources every Amazon FBA seller should know about.

 

1. WisePPC

At WisePPC, we offer a comprehensive platform designed to help businesses optimize their marketplace presence. Our platform provides powerful analytics and a suite of tools to streamline sales and advertising efforts across multiple channels, including Amazon. With WisePPC, you can track metrics in real time, analyze historical data, and gain valuable insights into performance. Our features are built to simplify complexity, allowing you to focus on growth and strategic decision-making.

We’ve designed WisePPC to help you manage large volumes of data and campaigns more efficiently. Our bulk actions feature lets you manage campaigns at scale, while our advanced filtering and customizable historical metrics charts help you analyze performance trends. We also integrate seamlessly with Amazon, syncing data across platforms automatically. Our intelligent automation highlights inefficiencies like underperforming campaigns and wasted ad spend, providing actionable insights to help you make informed decisions.

Key Highlights:

• Real-time performance tracking across multiple channels
• Bulk actions for managing campaigns and making updates at scale
• Powerful filtering and customizable metrics charts for deep performance analysis
• Historical data storage to track long-term trends and seasonality
• Automated optimization with actionable insights to improve campaigns

 

Who It’s Best for:

• Amazon and Shopify sellers looking to streamline campaign management
• Businesses needing advanced analytics and performance insights
• Sellers managing multiple campaigns and requiring bulk editing features
• Companies looking for long-term data storage and trend analysis capabilities
• Merchants who want to optimize ad spend and improve ROAS with real-time insights

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. SellerApp

SellerApp offers a suite of free tools designed to help Amazon sellers optimize their businesses. These tools focus on various aspects of the Amazon FBA journey, including product research, keyword analysis, and listing optimization. With features such as the FBA Calculator and Amazon Keyword Tool, SellerApp allows users to analyze pricing, costs, and profits, while identifying the most effective keywords for driving traffic. The platform also includes a Listing Quality Checker, which evaluates product listings to enhance both visibility and attractiveness to potential buyers.

Additionally, SellerApp provides tools for managing Amazon advertising campaigns, such as the PPC Audit and ACoS Calculator. These tools allow sellers to fine-tune their ad spend and measure their return on ad spend. The Duplicate Keyword Remover and Product Description Editor simplify the listing optimization process, ensuring that sellers can easily create professional listings and avoid keyword redundancy.

Key Highlights:

• FBA Calculator for analyzing product pricing, costs, and profitability
• Amazon Keyword Tool for identifying competitive and relevant search terms
• Listing Quality Checker to optimize product listings
• PPC Audit and ACoS Calculator for improving advertising campaigns
• Duplicate Keyword Remover and Product Description Editor for optimizing listings

 

Who It’s Best for:

• Amazon FBA sellers looking to optimize product listings and ads
• Sellers who want an easy way to analyze product profitability
• Users seeking a tool to help improve their keyword strategy
• Sellers needing tools to improve the quality and discoverability of their listings
• Those who want to streamline listing optimization and campaign management

 

Contact and Social Media Information:

• Website: www.sellerapp.com
• E-mail:   [email protected]
• Facebook: www.facebook.com/sellerapp
• LinkedIn: www.linkedin.com/company/sellerapp
• Twitter: x.com/SellerApp_Inc
• Instagram: www.instagram.com/sellerapp_insta
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States
• Phone: +1-737-225-3338

 

3. Helium 10

Helium 10 provides a range of free tools to assist Amazon sellers in various stages of their business growth. These tools include the Amazon Keyword Tool, which helps identify high-traffic keywords to optimize product listings, and the PPC Audit, which evaluates the performance of ad campaigns. The free Amazon Anomaly Tracker helps detect any ranking issues or glitches, allowing sellers to quickly resolve potential problems affecting their product’s visibility. Additionally, the Amazon Sales Estimator provides a quick estimate of monthly sales for different categories, helping sellers gauge potential profitability.

Helium 10’s free tools also include a Chrome Extension, which integrates directly with Amazon to provide real-time data and insights. This extension features multiple functions, such as sales estimates, demand analysis, and profitability calculations. With these features, Helium 10 helps sellers make informed decisions about their products and advertising campaigns while simplifying the overall process of managing an Amazon business.

Key Highlights:

• Amazon Keyword Tool for discovering high-traffic keywords
• PPC Audit for evaluating the effectiveness of advertising campaigns
• Amazon Anomaly Tracker to detect ranking problems
• Chrome Extension for real-time sales data and product analysis
• Amazon Sales Estimator for predicting sales volume across categories

 

Who It’s Best for:

• Amazon sellers looking to optimize their keywords and ad campaigns
• Users who need a simple way to detect product ranking issues
• Sellers seeking real-time data on product performance
• Those interested in estimating sales and understanding market demand
• Sellers wanting to simplify the analysis of their Amazon business

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

4. Jungle Scout

Jungle Scout provides free tools designed to support Amazon sellers in various facets of their business, from product research to sales tracking. The Amazon Sales Estimator allows users to predict monthly sales volume for different categories, helping them gauge demand and profitability. Additionally, Jungle Scout offers the Amazon Keyword Tool, which helps sellers identify effective keywords to drive traffic to their listings. The platform also features a free Chrome Extension, which provides detailed insights into product viability, sales data, and competitor analysis.

The Anomaly Tracker is another useful tool from Jungle Scout, designed to detect and report any fluctuations in product rankings. Sellers can use this tool to identify potential issues that might be affecting their listings. Jungle Scout also offers free resources like trend reports and webinars, providing users with valuable market insights and strategies for growing their Amazon business.

Key Highlights:

• Amazon Sales Estimator to predict monthly sales across categories
• Amazon Keyword Tool for effective keyword research
• Chrome Extension for in-depth product and competitor analysis
• Anomaly Tracker for detecting ranking fluctuations
• Access to trend reports and educational webinars for business growth

 

Who It’s Best for:

• Sellers looking to predict sales and assess product demand
• Amazon sellers who want to improve their keyword strategies
• Businesses seeking a comprehensive product analysis tool
• Sellers who need insights into product ranking issues
• Those who want to stay updated with the latest market trends and strategies

 

Contact and Social Media Information:

• Website: www.junglescout.com
• E-mail: [email protected]
• Facebook: www.facebook.com/amazonjunglescout
• LinkedIn: www.linkedin.com/company/junglescout
• Twitter: x.com/junglescout
• Instagram: www.instagram.com/junglescout_
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661

 

5. Keepa

Keepa is a price tracking tool designed to help users monitor Amazon product prices and availability with both free and paid versions. With its ability to track millions of products, Keepa enables users to set up price watches for specific ASINs or product variations, including different colors, sizes, or styles. This tool is particularly useful for keeping track of fluctuating prices and ensuring that users don’t miss out on good deals. Keepa also provides price history charts, allowing users to analyze the pricing trends of products over time and make better purchasing or sales decisions based on historical data.

Keepa’s mobile app, available for both Android and iPhone, provides the convenience of price tracking on the go. The platform allows users to set alerts for price drops, out-of-stock statuses, and more, making it easier for sellers to adjust their prices or stock levels accordingly. With these features, Keepa helps Amazon sellers stay competitive by ensuring they are informed about price changes and product availability in real-time.

Key Highlights:

• Track prices for specific ASINs or entire product variations
• Set up price drop alerts and notifications for out-of-stock items
• View price history charts to analyze pricing trends
• Mobile app available for both Android and iPhone for on-the-go tracking
• Monitor millions of products and set up extensive price watches

 

Who It’s Best for:

• Sellers looking to track price changes and product availability
• Users who need to monitor price trends over time for better pricing decisions
• Amazon sellers managing multiple product variations
• Those who want real-time alerts for price drops and stock changes
• Individuals looking for a mobile solution for price tracking

 

Contact and Social Media Information:

• Website: keepa.com
• E-mail: [email protected]
• Address: Berndorfer Str. 10, 95478 Kemnath, Germany

 

6. CamelCamelCamel

CamelCamelCamel offers a simple, free service for Amazon price tracking, providing alerts for price drops and price history charts. This tool enables users to monitor the price trends of millions of products across various Amazon marketplaces. The platform helps sellers by tracking the best prices and sending alerts when prices drop to a specific level. CamelCamelCamel also offers a browser extension, The Camelizer, which displays price history directly on Amazon product pages, allowing sellers and buyers to make informed purchasing decisions.

CamelCamelCamel’s features are centered around price tracking and alerting users when they can grab a deal. The platform also highlights top price drops and popular deals across different categories, helping sellers stay updated on the latest trends. By using this tool, sellers can better strategize their pricing, manage inventory, and stay competitive in the marketplace.

Key Highlights:

• Price drop alerts to notify users of price reductions on Amazon
• Price history charts to analyze trends over time
• Camelizer browser extension to view price history directly on Amazon product pages
• Regularly updated with the latest top price drops and deals
• Support for multiple Amazon marketplaces (UK, US, etc.)

 

Who It’s Best for:

• Sellers wanting to monitor Amazon product prices and price trends
• Users seeking price drop alerts to make timely purchasing decisions
• Amazon shoppers looking for the best deals on products
• Individuals who need a browser extension to view price history on Amazon pages
• Sellers looking to optimize pricing strategies based on historical trends

 

Contact and Social Media Information:

• Website: camelcamelcamel.com
• E-mail:  [email protected]

 

7. ProfitGuru

ProfitGuru is a product research tool designed for Amazon sellers, offering insights to help identify profitable products and analyze market trends. The platform provides a variety of tools such as an FBA Calculator, Sales Estimator, and Reverse ASIN Lookup, allowing sellers to research and optimize their product listings. ProfitGuru also offers features for keyword research, market intelligence, and competitor analysis, helping sellers identify the best-selling products and understand market demand. These tools provide valuable data that can drive decision-making for sourcing, pricing, and sales strategies.

ProfitGuru’s free plan gives users access to a variety of useful features like a product database, brand database, and sales estimator. This allows Amazon sellers to perform detailed product research and track market trends without incurring any costs. For more advanced users, ProfitGuru offers additional features such as bulk analysis and keyword tracking to enhance product discovery and sales optimization.

Key Highlights:

• FBA Calculator and Sales Estimator to help assess product profitability
• Reverse ASIN Lookup for keyword research and competitor analysis
• Product and brand databases for detailed product research
• Market intelligence features for analyzing trends and finding profitable niches
• Free access to a variety of tools, including AI-powered insights for product research

 

Who It’s Best for:

• Amazon sellers looking for a comprehensive product research tool
• Beginners seeking a free solution to start their Amazon business
• Sellers who need to track competitor products and identify profitable opportunities
• Users interested in analyzing sales volume, pricing, and competition levels
• Those who want to discover trending products and profitable niches

 

Contact and Social Media Information:

• Website: www.profitguru.com
• Address: 1042 Fort Union Blvd, Ste #493, Midvale, UT 84047

 

8. SellerSprite

SellerSprite is an Amazon tool designed to assist sellers with product research, keyword analysis, and operational marketing with both free and paid plans. The platform provides several features to help sellers improve their Amazon business, such as the ability to track product keywords and monitor listing optimization and advertising performance. Sellers can use the SellerSprite browser extension to gather detailed data about products directly from Amazon pages, allowing them to perform keyword research, track sales, and analyze the effectiveness of advertising campaigns. With tools like the Profitability Calculator and Sales Estimator, SellerSprite helps users make informed decisions about pricing and product offerings.

The platform also offers a powerful Reverse ASIN search tool to help sellers optimize their listings by identifying the keywords that competitors rank for. SellerSprite’s data is regularly updated, ensuring that sellers have access to the latest information on product performance, keyword rankings, and trends. With features like the Google Trends integration and real-time updates, SellerSprite supports sellers in fine-tuning their strategies for better sales and increased visibility on Amazon.

Key Highlights:

• Product and keyword research tools for optimizing listings and ads
• Reverse ASIN search for competitive analysis and keyword discovery
• Real-time data updates to track price, BSR, and keyword rankings
• Profitability Calculator and Sales Estimator to assess product viability
• Google Trends integration for monitoring keyword trends and performance

 

Who It’s Best for:

• Amazon sellers seeking to improve their product research and keyword strategies
• Sellers looking for a comprehensive tool to monitor competitors and their rankings
• Users who need real-time data on price, sales rank, and keyword performance
• Those interested in using Reverse ASIN for detailed competitor analysis
• Sellers looking for an easy-to-use tool to track their advertising and listing optimization efforts

 

Contact and Social Media Information:

• Website: www.sellersprite.com
• E-mail: [email protected]
• Facebook: www.facebook.com/sellersprite.us
• Twitter: x.com/SellerSprite_EN

 

9. Unicorn Smasher

Unicorn Smasher is a product research tool with a free version designed for Amazon sellers to find profitable opportunities and make data-driven decisions. The tool provides comprehensive data on sales, prices, BSR, reviews, and ratings for products listed on Amazon, allowing users to analyze potential products and niches. With its sales estimates and revenue projections, Unicorn Smasher helps sellers evaluate the profitability of different products. The platform also features an opportunity score that rates the overall market opportunity, making it easier for sellers to identify the most promising niches.

Unicorn Smasher integrates with AMZ Tracker, allowing users to analyze competitor listings and track their sales performance. The tool’s user-friendly interface provides a dashboard where sellers can view key metrics, export data, and quickly access product details. With its in-browser analysis and Chrome extension, Unicorn Smasher helps sellers perform product research efficiently without needing to download software or manage complex spreadsheets.

Key Highlights:

• Comprehensive data on sales, reviews, ratings, and BSR for Amazon products
• Sales estimates and revenue projections to assess product profitability
• Opportunity score to evaluate market potential and product success
• Integration with AMZ Tracker for competitor analysis and sales tracking
• In-browser analysis and Chrome extension for easy access and data management

 

Who It’s Best for:

• Amazon sellers looking to analyze product opportunities and market potential
• Sellers who want to assess the profitability of different niches
• Users seeking to track competitor listings and sales performance
• Those looking for an easy-to-use tool to manage product research data
• E-commerce businesses looking to make data-driven decisions for product sourcing and sales strategies

 

Contact and Social Media Information:

• Website: unicornsmasherpro.com
• E-mail: [email protected]
• Facebook: www.facebook.com/AMZTracker
• Twitter: x.com/amztracker

 

10. Tool4Seller

Tool4Seller provides Amazon sellers with a set of free features to streamline product research and optimize listings. By simply installing the extension, sellers can instantly access vital product data, including sales estimates, reviews, keyword analysis, and overall product viability. The tool also offers insight into competitor listings, showing what keywords they use and how their ads perform. Sellers can use the Profit Calculator to determine the profitability of a product, factoring in Amazon fees, shipping costs, and other variables before making a purchase decision.

In addition to its research capabilities, Tool4Seller also enables deep analysis of customer reviews, allowing sellers to sort reviews by factors like star ratings, time, and common phrases. This feature helps sellers identify product strengths and weaknesses. The extension also allows users to assess product dimensions, compare FBA and FBM profits, and track the performance of individual listings. Tool4Seller provides a convenient, free tool to help Amazon sellers make informed decisions.

Key Highlights:

• Free Chrome extension with product sales estimates, keyword analysis, and review insights
• Profit Calculator for evaluating product profitability before selling
• In-depth review analysis based on time, ratings, and key phrases
• Real-time product overview with sales trends, ranking, and Buy Box information
• Keyword research to optimize PPC and SEO strategies

 

Who It’s Best for:

• Amazon sellers who want to quickly analyze product viability
• Sellers looking for a free tool to optimize their product listings and PPC campaigns
• Those who need detailed review insights to improve their products
• Sellers interested in estimating their product’s profitability before selling
• Users looking for an easy-to-use extension to enhance their Amazon selling strategy

 

Contact and Social Media Information:

• Website: www.tool4seller.com
• E-mail: [email protected]
• Facebook: www.facebook.com/tool4seller
• Twitter: x.com/tool4seller
• LinkedIn: www.linkedin.com/company/tool4seller

 

11. ZonGuru

ZonGuru provides a suite of tools designed to help Amazon sellers find, optimize, and scale their businesses. It offers product research tools that assist in identifying profitable products by analyzing sales, reviews, and keywords. ZonGuru also provides a Listing Optimizer, helping sellers craft high-converting product listings by recommending the best keywords and images. With tools like Keywords on Fire, sellers can uncover the most effective keywords driving product sales, while the suite also includes features for tracking competitors and monitoring sales performance.

ZonGuru’s tools are designed to maximize sales potential through detailed analytics and AI-powered optimizations. The platform includes a free trial, allowing sellers to access many of its features, such as the Chrome extension, to conduct product research directly on Amazon. ZonGuru also supports sellers with a user-friendly interface to monitor business performance, track customer communication, and automate email follow-ups to keep customers engaged.

Key Highlights:

• Free trial access to a wide range of product research and optimization tools
• AI-powered Listing Optimizer for crafting effective Amazon listings
• Keywords on Fire tool to discover high-converting buyer keywords
• Chrome extension for direct product research on Amazon
• Tools for competitor tracking and sales performance analysis

 

Who It’s Best for:

• Amazon sellers looking to optimize their product listings and keywords
• Users interested in tracking competitors and improving sales strategies
• Sellers who need a comprehensive platform to monitor and scale their business
• Those who want to automate customer communications and email follow-ups
• Beginners testing Amazon selling tools with a free trial

 

Contact and Social Media Information:

• Website: www.zonguru.com
• Facebook: www.facebook.com/zonguru
• Instagram: www.instagram.com/zonguru

 

12. Google Trends

Google Trends is a free tool that allows users to explore the popularity of search queries across different regions and languages. It provides real-time data on trending topics and search interest, making it an invaluable resource for Amazon sellers looking to identify popular products or niche markets. By analyzing search patterns, sellers can determine which products or keywords are gaining traction, helping them make informed decisions about what to sell next. Google Trends also offers insights into seasonal trends, helping sellers plan for future demand spikes.

This tool is highly useful for market research, offering a visual display of how search interest fluctuates over time. Sellers can use Google Trends to explore specific keywords or compare the popularity of different search terms. It can be particularly valuable for identifying emerging trends or understanding market demand before committing to a new product. Google Trends is entirely free to use, making it an accessible resource for any Amazon seller looking to stay ahead of the curve.

Key Highlights:

• Free access to search interest and trend data across multiple regions
• Insights into seasonal trends and emerging market demands
• Ability to compare the popularity of different search terms over time
• Real-time data on trending topics and products
• User-friendly interface with visual data displays for easy analysis

 

Who It’s Best for:

• Amazon sellers looking to identify trending products and keywords
• Sellers who want to analyze search interest and demand fluctuations
• Businesses interested in exploring market trends to make data-driven decisions
• Those seeking a free and easy-to-use tool for market research
• Users interested in understanding seasonal trends for better product planning

 

Contact and Social Media Information:

• Website: trends.google.com

13. AMZScout

AMZScout provides Amazon sellers with a comprehensive toolset for product research, keyword analysis, and competitive tracking. Their free tools, such as the Product Database and the Sales Estimator, help sellers discover profitable products and evaluate market competition. Sellers can use AMZScout to identify high-performing products, uncover niche opportunities, and make data-driven decisions to grow their Amazon businesses.

In addition to its product research capabilities, AMZScout offers detailed insights into competitors’ listings and their performance, which can be used to adjust pricing strategies, optimize product descriptions, and manage inventory. While some features require a subscription, AMZScout offers free access to essential tools, such as the Sales Estimator and Product Database, to help users make initial decisions without committing to a paid plan.

Key Highlights:

• Free access to the Product Database and Sales Estimator
• AI-powered analysis for product and keyword research
• Sales tracking and competitor performance insights
• Tools for finding profitable products and niche opportunities
• Email-based delivery of top-performing product ideas

 

Who It’s Best for:

• Amazon sellers seeking a free tool to explore profitable products
• Sellers who want to optimize listings and improve PPC campaigns
• New Amazon sellers looking to enter niche markets with competitive products
• Users interested in leveraging AI to improve sales strategies

 

Contact and Social Media Information:

• Website: amzscout.net
• E-mail: [email protected]
• Facebook: www.facebook.com/amzscoutcrew
• Address: 1735 Market Street, Suite 3750, Philadelphia, PA 19103

 

14. Seller Assistant

Seller Assistant is a comprehensive Amazon product research tool designed for wholesalers, online arbitrage sellers, and dropshippers. It offers several free features, such as the IP-Alert tool to avoid intellectual property issues, and a Profit Calculator to estimate the potential returns from selling on Amazon. Sellers can use the Price List Analyzer to evaluate large supplier lists for profitability and automatically check product restrictions in bulk using the Bulk Restriction Checker. Seller Assistant also helps in competitor monitoring through its Seller Spy tool, which tracks new products and brands that competitors are adding or removing.

For those looking to streamline their research, Seller Assistant’s browser extensions allow users to gather detailed product data directly from Amazon or supplier websites. The platform’s integration with Zapier, Make, and its API ensures that sellers can automate various parts of their sourcing and research workflow. Seller Assistant is free to use with a variety of essential tools, making it a practical choice for sellers at any stage of their Amazon journey.

Key Highlights:

• Free tools like IP-Alert and Profit Calculator for safe product sourcing
• Bulk Restriction Checker for verifying product sellability
• Seller Spy tool for competitor monitoring and market analysis
• Integration with Zapier and Make for automating research workflows
• Browser extensions for direct product research on Amazon and supplier sites

 

Who It’s Best for:

• Amazon sellers engaged in online arbitrage, wholesale, or dropshipping
• Sellers who need to analyze product restrictions and avoid IP risks
• Users seeking a free tool to monitor competitors and track product trends
• Sellers looking to automate and streamline their product sourcing process

 

Contact and Social Media Information:

• Website: www.sellerassistant.app
• Facebook: www.facebook.com/SellerAssistantAppEng
• Twitter: x.com/sellerassistapp
• Instagram: www.instagram.com/sellerassistant.app

 

15. Keyword Tool

Keyword Tool is a free keyword research tool that leverages Google Autocomplete to generate relevant long-tail keywords for various platforms, including Amazon. It allows users to input any keyword and get suggestions based on what people are searching for on platforms like Google, YouTube, Bing, and Amazon. The free version provides up to 750 keyword suggestions. This tool is especially useful for Amazon sellers looking to optimize their product listings and PPC campaigns by finding high-converting, long-tail keywords.

By using real search data from Google Autocomplete, the tool helps sellers find keywords that are often overlooked by other tools, providing a competitive advantage in keyword optimization.

Key Highlights:

• Free version generates up to 750 long-tail keyword suggestions
• Supports various languages and Google domains for international keyword research
• Provides keyword suggestions based on real Google search data
• Useful for SEO and content marketing as well as PPC campaigns
• No account required to access the free version

 

Who It’s Best for:

• Amazon sellers looking for a free and easy way to research long-tail keywords
• Users aiming to optimize product listings and PPC campaigns on Amazon
• Sellers targeting multiple international markets with localized keyword strategies
• Anyone looking to improve their SEO or content marketing efforts with keyword insights

 

Contact and Social Media Information:

• Website: keywordtool.io
• E-mail: [email protected]
• Address: 9/F, Suite 901 Hing Yip Commercial Centre, 272-284 Des Voeux Road, Central, Hong Kong
• Phone: +852 5803 8880

 

16. Sellbrite

Sellbrite is a multi-channel listing software designed to simplify the process of selling on various e-commerce platforms, including Amazon. The tool allows sellers to create and manage listings, sync inventory across different sales channels, and fulfill orders from a single interface. It offers a free plan for small businesses processing fewer than 30 orders per month. With Sellbrite, sellers can automate inventory synchronization to avoid overselling, print shipping labels, and route orders directly to Amazon’s FBA service for fulfillment.

Sellbrite also supports multiple integrations with platforms like Shopify, eBay, and Walmart, helping sellers reach a broader customer base. The platform’s user-friendly interface and its ability to manage listings and inventory across various channels make it a valuable tool for Amazon sellers. Even on the free plan, sellers can access essential features that help streamline product listings, inventory management, and order fulfillment.

Key Highlights:

• Free plan available for businesses with fewer than 30 orders per month
• Syncs inventory across multiple sales channels to prevent overselling
• Allows easy integration with platforms like Shopify, eBay, and Walmart
• Supports printing shipping labels and routing orders to FBA for fulfillment
• User-friendly interface for listing management and order processing

 

Who It’s Best for:

• Small Amazon sellers with low order volumes who need a free multi-channel listing solution
• Sellers looking to expand their presence on various e-commerce platforms
• Users who need an easy-to-use tool for managing inventory and fulfilling orders
• Amazon sellers interested in automating product listings and shipping processes

 

Contact and Social Media Information:

• Website: www.sellbrite.com
• Facebook: www.facebook.com/sellbrite
• Twitter: x.com/sellbrite
• LinkedIn: www.linkedin.com/company/sellbrite
• Instagram: www.instagram.com/sellbrite

 

17. Bindwise

Bindwise is a monitoring tool for Amazon sellers that helps protect their listings, track performance, and avoid issues that could lead to suspension or loss of the Buy Box. The tool provides real-time alerts on hijackers, changes to product listings, FBA fee adjustments, and negative reviews. Bindwise helps sellers monitor product details, such as title changes and pricing, and alerts them to any discrepancies that could harm their business. The service also includes a Bulk Restriction Checker, allowing sellers to assess if they can sell certain products based on their account’s restrictions.

Bindwise offers a free version with limited features, which allows sellers to monitor a small number of listings. The tool’s comprehensive monitoring ensures that sellers are promptly informed about critical issues that could affect their Amazon business. Bindwise’s proactive alerts help sellers act quickly to resolve problems, such as unauthorized sellers hijacking their listings or changes in FBA fees, making it an essential tool for maintaining the health of an Amazon business.

Key Highlights:

• Real-time alerts for hijacking, listing changes, FBA fee adjustments, and negative reviews
• Monitors product details, including title changes, images, and pricing
• Bulk Restriction Checker to verify product sellability on your Amazon account
• Helps avoid suspension by tracking potential account issues
• Free version available with limited features for smaller sellers

 

Who It’s Best for:

• Amazon sellers who need real-time alerts for issues like hijacking and listing changes
• Sellers looking to track changes to their listings and prevent product suspension
• Users who want to monitor FBA fee adjustments and competitor pricing
• Those who need a tool to track product restrictions and compliance across multiple listings

 

Contact and Social Media Information:

• Website: bindwise.threecolts.com
• E-mail: [email protected]
• Facebook: www.facebook.com/bindwise
• Twitter: x.com/bindwise
• Address: 16192 Coastal Hwy, Lewes, Delaware 19958, United States

 

Conclusion

Utilizing free FBA Amazon tools can significantly enhance the efficiency and profitability of your Amazon business. From product research and keyword optimization to inventory management and competitor tracking, these tools provide valuable insights and automate many time-consuming tasks.

Whether you are a new seller or an experienced one, these free tools can help streamline your operations and contribute to the long-term success of your Amazon store. By leveraging these resources, sellers can stay competitive, save time, and ultimately grow their business more effectively.

Success on Amazon requires more than just a good product – it also takes smart marketing. Whether you’re launching a new listing or trying to boost an existing one, using the right tools can make a huge difference. From keyword research and PPC automation to listing optimization and review management, Amazon marketing tools help sellers stay competitive and data-driven. In this article, we’ve gathered the most effective marketing tools used by sellers in 2025 to increase visibility, drive traffic, and grow sales.

 

1. WisePPC

We built WisePPC as an Amazon analytics and campaign optimization platform to help sellers make smarter, data-driven decisions across Amazon and other marketplaces. Our toolkit includes features for tracking historical data, monitoring ad performance, and making real-time adjustments to campaigns. With advanced filtering, flexible charts, and bulk action tools, we give users the ability to analyze trends, compare key metrics, and manage large-scale advertising structures more efficiently. We also allow users to edit campaigns directly within data tables to speed up tasks like adjusting bids and budgets.

We offer deep segmentation options such as cost type, bid strategy, match type, and campaign type. Users can view performance by placement and compare how different strategies have impacted results over time. Our platform includes tools for tracking average selling price, retaining historical data for the long term, and analyzing up to six metrics at once in a single chart. With gradient-based highlighting in tables, users can quickly spot performance issues and prioritize their efforts. Integration is simple, and we automatically sync data from each connected marketplace. We’re also working on new features like dynamic repricing, AI-based campaign adjustments, and inventory forecasting.

 

Key Highlights:

• Bulk Actions for editing multiple campaigns and keywords simultaneously
• Advanced filtering and data segmentation by cost, match, and campaign type
• Historical data visualization with multi-metric chart support
• Inline campaign editing with real-time adjustments
• Gradient-based performance highlighting for faster insights
• Placement-level performance breakdown
• Long-term data storage beyond Amazon’s retention limits
• Centralized view of advertising and organic metrics
• Real-time monitoring of KPIs like ACOS, CTR, and TACOS
• Planned AI and automation features for pricing and forecasting

 

Who it’s best for:

• Sellers managing multiple campaigns or ad accounts
• Agencies or teams needing bulk editing and cross-platform reporting
• Users who want real-time ad performance visibility
• Businesses needing long-term data for trend analysis
• Sellers looking to reduce manual campaign tasks and improve efficiency

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. Helium 10

Helium 10 is a software suite that provides Amazon sellers with tools for product research, keyword analysis, and advertising management. Their platform includes a wide range of features designed to support different parts of the selling process, from identifying profitable products to launching PPC campaigns. With integrated keyword research, users can find relevant and high-volume search terms and monitor how competitors are ranking for those keywords. Product research tools help locate low-competition, high-demand items by filtering marketplace data.

Sellers can also manage ad campaigns using Helium 10’s AI-based automation, which helps create and launch sponsored ads without needing deep PPC knowledge. Additional functionality is available through a Chrome extension that brings many core tools into the browser for quick access while browsing Amazon. Other tools are focused on reducing manual work, tracking performance, and simplifying tasks like listing optimization. The platform also supports newer sales channels like TikTok shops, allowing sellers to connect social storefronts with Amazon activity.

 

Key Highlights:

• Product research tools for identifying high-opportunity products
• Keyword research for optimizing listings and ad targeting
• AI-driven PPC campaign creation
• Chrome extension for browser-based tools
• Integration with social selling platforms like TikTok

 

Who it’s best for:

• Sellers who need an all-in-one Amazon selling platform
• Users without deep PPC experience
• Beginners launching their first products
• Teams managing keyword research and campaign setup
• Sellers active on both Amazon and social platforms

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

3. AdBadger

AdBadger is an Amazon marketing platform focused on simplifying PPC campaign management for sellers. Their system provides tools for keyword bidding, ad performance tracking, and automatic budget control. At the core of the platform is a bid optimization engine that adjusts bids daily using conversion data and predefined targets. This helps users align campaigns with their target advertising cost while keeping control over performance. No prior PPC expertise is needed, as most functions are guided by automation and preset logic.

One of their key tools is negative keyword automation. The system reviews months of keyword data to identify terms that aren’t converting and automatically adds them as negative keywords. This feature helps reduce wasted ad spend and improves campaign focus. AdBadger also provides a structured course to help sellers understand the basics of PPC, though the platform is designed to be used without deep technical knowledge. With its automated adjustments and clear interface, the tool aims to make campaign oversight more efficient and less time-consuming.

 

Key Highlights:

• Daily bid adjustments based on performance data
• Automatic negative keyword detection and blocking
• Campaign, bid, and keyword management interface
• Designed for sellers without prior PPC experience
• Includes training resources to support learning

 

Who it’s best for:

• Sellers new to PPC advertising
• Businesses looking to reduce ad waste
• Teams managing multiple campaigns at once
• Users seeking automation for bid and keyword control
• Amazon sellers who want to lower ACOS without manual work

 

Contact and Social Media Information:

• Website: www.adbadger.com
• Facebook: www.facebook.com/AdBadgerDen
• LinkedIn: www.linkedin.com/company/adbadger
• Instagram: www.instagram.com/adbadgerden
• Twitter: x.com/AdBadgerApp

 

4. Scale Insights

Scale Insights is a PPC automation platform built specifically for Amazon sellers who want to take full control over their ad strategies. The system allows users to design custom rule-based workflows that automate nearly every aspect of campaign management. These workflows can include actions such as adjusting bids, pausing underperforming ads, raising budgets during specific hours, or blocking ineffective search terms. Users can apply templates across Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to scale operations while maintaining control over the logic behind each decision.

The platform offers advanced rule types like dayparting, keyword revival, placement-based bidding, and automated import of well-performing search terms. With the ability to stack multiple rules, sellers can shape traffic flow and ad behavior in ways that align with specific goals. In addition to workflow automation, Scale Insights provides tools for mass campaign edits and ad performance analysis. Its pricing structure is based on the number of automated ASINs rather than total catalog size, making it adaptable to different seller needs.

 

Key Highlights:

• Custom rule-based automation for Amazon PPC
• Dayparting, bid management, and keyword negation tools
• Templates for Sponsored Products, Brands, and Display
• Traffic control using placement and keyword-based rules
• Insights dashboard for ad performance and campaign trends

 

Who it’s best for:

• Sellers managing large or complex ad portfolios
• Users wanting fine-tuned control over ad rules
• Teams looking to reduce manual PPC adjustments
• Sellers aiming to scale ad operations with automation
• Advanced users building layered ad workflows

 

Contact and Social Media Information:

• Website: scaleinsights.com
• Facebook: www.facebook.com/groups/ScaleInsights
• Email: [email protected]

 

5. BidX

BidX is a platform that helps Amazon sellers manage and optimize their advertising campaigns through automation and customizable workflows. Their toolset supports campaign creation, bid adjustments, keyword management, and performance analysis. Sellers can automate routine tasks like keyword bidding and budget updates while keeping control over strategic decisions. The platform supports Sponsored Products, Sponsored Brands, and Sponsored Display ads. It also includes campaign templates and uses built-in logic to guide keyword and bid decisions based on real-time performance.

In addition to search ad automation, BidX supports display and video ads through Amazon DSP. Users can retarget shoppers and reach new audiences using custom audience creation tools. For analytics, the platform integrates with Amazon Marketing Cloud, offering sellers deeper insight into customer behavior and ad performance across channels. BidX is structured to support both hands-on users and sellers who prefer managed service, offering the flexibility to either control campaigns directly or work with expert teams.

 

Key Highlights:

• Automated ad campaign creation and optimization
• Tools for search, display, and video ad management
• DSP support for audience targeting and retargeting
• Amazon Marketing Cloud integration for insights
• Flexible access for both self-service and managed use

 

Who it’s best for:

• Sellers looking to automate daily ad management
• Teams running campaigns across multiple ad types
• Users needing customer journey insights
• Businesses using both Amazon Ads and DSP
• Sellers who want either direct control or agency support

 

Contact and Social Media Information:

• Website: www.bidx.io
• Email:  [email protected]
• Phone: +49 (0) 6151 152 40 60
• Facebook: www.facebook.com/getBidX
• Twitter: x.com/getBidX
• LinkedIn: www.linkedin.com/company/getbidx
• Instagram: www.instagram.com/getbidx

 

6. Rebaid

Rebaid is a marketing tool for Amazon sellers focused on product visibility and promotional campaigns. Their platform allows sellers to run targeted rebate promotions, influencer campaigns, and sweepstakes to drive traffic and accelerate sales velocity. By listing deals on Rebaid, sellers can tap into a large base of discount-focused shoppers, helping generate initial momentum for new or low-visibility products. Campaigns are managed from a centralized dashboard, where performance can be tracked and adjusted as needed.

In addition to shopper promotions, Rebaid offers influencer placements across platforms like TikTok, Instagram, YouTube, and Amazon Live. Sellers can also run sweepstakes to build email lists and encourage non-purchase engagement, like adding to wishlists or following social media pages. Another feature includes the option to purchase editorial placements, getting products featured in Amazon’s Editorial Recommendations section. This visibility tool helps boost exposure for selected keywords by placing listings on page one of search results.

 

Key Highlights:

• Deal promotions for traffic and early sales
• Influencer campaigns across multiple platforms
• Sweepstakes to grow email lists and engagement
• Central dashboard for managing all campaign types
• Editorial listing placement in Amazon search results

 

Who it’s best for:

• Sellers launching new or low-visibility products
• Brands looking to build an email list
• Businesses aiming to run multi-channel influencer campaigns
• Sellers interested in Amazon editorial placements
• Teams managing multiple promotion types in one place

 

Contact and Social Media Information:

• Website: www.rebaid.com
• Facebook: www.facebook.com/TeamRebaid
• Email: [email protected]

 

7. ZonTools

ZonTools is a PPC automation platform for Amazon sellers, offering tools for launching, managing, and optimizing advertising campaigns across Sponsored Products, Brands, and Display. Their system allows users to create campaigns directly within the platform and apply automated rules driven by internal algorithms. These automations are designed to adjust bids, manage budgets, and optimize keyword performance to help sellers maintain control while reducing the time spent on manual adjustments. The platform supports both Seller Central users and Merch by Amazon sellers.

In addition to campaign creation, ZonTools offers options for defensive and competitor-targeting ads. Sellers can place ads on their own listings to cross-promote products or run in-listing ads on competitor pages. Their tools are also designed to help sellers increase placement in Amazon’s search results, with a focus on reaching shoppers who are ready to buy. With a centralized interface, ZonTools enables campaign performance monitoring and adjustment at scale without requiring constant oversight.

 

Key Highlights:

• Automated PPC optimization based on internal algorithms
• Campaign creation and management across ad types
• Support for Seller Central and Merch by Amazon
• Ad placements for cross-promotion and competitor targeting
• Tools for improving search visibility and listing defense

 

Who it’s best for:

• Sellers using multiple ad formats on Amazon
• Merch by Amazon users looking for PPC automation
• Teams managing product portfolios with cross-promotion needs
• Users who want to automate day-to-day ad operations
• Sellers focused on improving placement and search visibility

 

Contact and Social Media Information:

• Website: www.zon.tools
• LinkedIn: www.linkedin.com/company/zon-tools
• Facebook: www.facebook.com/zon.tools
• Twitter: x.com/zontools
• Email: [email protected]

 

8. Epinium

Epinium is an Amazon marketing platform that focuses on automating key aspects of product management, advertising, and sales tracking for sellers and vendors. Their tools use AI to help optimize product listings by generating improved titles, bullet points, and descriptions in multiple languages. They also automate keyword research and bid adjustments, allowing sellers to manage campaigns efficiently without manual effort. Epinium supports multi-channel data integration, providing a unified dashboard for sales and inventory monitoring across different marketplaces.

The platform offers automated PPC management that dynamically adjusts bids and budgets based on real-time traffic, performance, and stock levels. It detects underperforming keywords and reduces investment accordingly, while allocating more budget to high-converting placements. Epinium also provides inventory tracking and demand forecasting to avoid stockouts and overstock situations. Pricing strategies are automated using data-driven rules that respond to market trends and competitor activity. The platform delivers detailed, customizable reports to help sellers refine strategies and make informed decisions.

 

Key Highlights:

• AI-powered listing optimization and keyword research
• Automated PPC campaign creation and bid management
• Unified dashboard for sales and inventory across marketplaces
• Dynamic pricing and stock level monitoring
• Customizable performance reporting

 

Who it’s best for

• Sellers and vendors managing multiple marketplaces
• Teams looking to automate advertising and inventory tasks
• Businesses aiming to optimize product listings with AI
• Sellers needing real-time sales and stock insights
• Users seeking data-driven pricing and promotion strategies

 

Contact and Social Media Information:

• Website: epinium.com
• LinkedIn: www.linkedin.com/company/epiinium
• Instagram: www.instagram.com/epinium
• Facebook: www.facebook.com/epinium
• Twitter: x.com/epiniumCOM

 

9. AmzShark

AmzShark provides a toolkit designed to help Amazon sellers and brand owners monitor and improve their sales performance across international marketplaces. Their platform includes a search rankings tracker that allows users to track the position of specific products. This tracking updates daily, giving sellers visibility into how their marketing and optimization efforts affect search rankings.

The toolset also includes several alert systems to help sellers manage their listings and reputation. Review alerts notify users immediately when new product reviews are posted, enabling timely responses to customer feedback. Hijacking alerts monitor the Buy Box status and inform sellers if a competitor takes over their listing’s Buy Box. Additionally, feedback alerts keep track of seller feedback, providing instant notifications to help protect and maintain seller ratings. The platform’s focus is on keeping sellers informed and responsive to changes that affect their business on Amazon.

 

Key Highlights:

• Search rankings tracker
• Instant notifications for new product reviews
• Buy Box hijacking alerts with frequent updates
• Feedback monitoring for sellers and competitors
• Support for all international Amazon marketplaces

 

Who it’s best for:

• Sellers managing multiple products and keywords
• Brands monitoring customer reviews and feedback
• Users needing alerts for Buy Box changes
• Sellers operating across various Amazon marketplaces
• Teams focused on maintaining seller reputation and listing control

 

Contact and Social Media Information:

• Website: amzshark.com
• Email: [email protected]

 

10. Zonmaster

Zonmaster offers a suite of tools aimed at simplifying Amazon sales management for sellers. Their platform includes a custom dashboard that consolidates key data such as orders, sales, emails, and reviews to provide a clear overview of business performance. They provide email automation tools to help sellers create tailored autoresponders and automated review requests that use Amazon-compliant language to encourage more customer feedback.

The platform also features a landing page builder for creating pre-sales pages to capture emails and distribute coupons, which helps with customer acquisition and retention. Zonmaster monitors ASINs for important changes like pricing updates, review activity, and potential hijackers, sending instant alerts to keep sellers informed. The toolset extends to global marketplace support, product research, listing optimization, and customer service management, all designed to help sellers grow and manage their Amazon business more efficiently.

 

Key Highlights:

• Custom dashboard for consolidated sales and review management
• Automated email campaigns and review request tools
• Landing page builder with coupon and email capture features
• ASIN monitoring with instant alerts for critical events
• Support for managing multiple Amazon marketplaces globally

 

Who it’s best for:

• Sellers needing centralized sales and review management
• Businesses looking to automate customer communication
• Users wanting to build pre-sales landing pages
• Sellers monitoring ASIN changes and competitor activity
• Amazon sellers operating across multiple international marketplaces

 

Contact and Social Media Information:

• Website: www.zonmaster.com

 

11. Quartile

Quartile provides an analytics-driven platform designed to manage and optimize Amazon Sponsored Ads through a combination of AI automation and expert support. Their system applies a single-keyword, single-ASIN, single-match-type campaign structure, allowing granular control over keywords, bids, placements, and budgets. The platform leverages real-time data from Amazon Marketing Stream and Amazon Marketing Cloud to track customer behavior, inform bidding strategies, and build personalized, interest-based advertising approaches.

The tool supports rules-based customization, enabling users to apply their own campaign logic alongside Quartile’s AI. Users can schedule bid and budget rules to run at selected intervals, adding flexibility to campaign management. With hourly bidding updates, detailed reporting, and managed service support, Quartile helps sellers consistently align their campaigns with business goals while minimizing manual intervention.

 

Key Highlights:

• Single-keyword campaign structure for detailed optimization
• Real-time bid and budget updates based on Amazon Marketing Stream
• Integration with Amazon Marketing Cloud for behavior-based targeting
• Customizable rules engine for campaign-level automation
• Managed service team for strategic planning and implementation
• Expansive reporting features for performance tracking

 

Who it’s best for:

• Amazon sellers managing large-scale ad campaigns
• Teams looking to combine automation with human oversight
• Businesses seeking deeper behavioral insights for targeting
• Sellers aiming to reduce manual PPC management tasks

 

Contact and Social Media Information:

• Website: www.quartile.com
• Address: 101 Park Avenue, Suite 2504, New York, NY 10178, USA
• Phone: +1 (646) 760-6621
• Email: [email protected]
• Instagram: www.instagram.com/quartiledigital
• LinkedIn: www.linkedin.com/company/quartiledigital

 

12. Jungle Scout

Jungle Scout offers a range of tools designed to help Amazon sellers, brands, and agencies understand market trends, optimize campaigns, and manage brand performance. Their platform provides detailed insights into both 1P (first-party) and 3P (third-party) Amazon data, helping users make data-driven decisions on pricing, product innovation, and advertising strategies. Jungle Scout aims to give sellers visibility into market performance to reduce guesswork and identify growth opportunities.

The platform supports users with features for market research, brand management, and campaign optimization. It enables sellers to track consumer demand and competitor activity, manage keywords, and secure the Buy Box. Jungle Scout also provides reporting tools that help businesses monitor performance and adjust their strategies based on real-time data, aiming to support sellers at various growth stages from startups to large brands.

 

Key Highlights:

• Comprehensive 1P and 3P Amazon data access
• Market research and competitor analysis tools
• Brand management features including Buy Box monitoring
• Campaign optimization with keyword and advertising insights
• Reporting and analytics for performance tracking

 

Who it’s best for:

• New and growing Amazon sellers
• Brands managing Amazon storefronts
• Agencies supporting Amazon marketing
• Sellers focused on data-driven growth strategies
• Businesses needing market and campaign visibility

 

Contact and Social Media Information:

• Website: www.junglescout.com
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661, USA
• Email: [email protected]
• LinkedIn: www.linkedin.com/company/junglescout
• Instagram: www.instagram.com/junglescout
• Facebook: www.facebook.com/amazonjunglescout
• Twitter: x.com/junglescout

 

13. Viral Launch

Viral Launch provides a suite of tools designed to support Amazon sellers in managing and growing their businesses. Their platform covers a wide range of functions including product research, keyword research, listing optimization, and advertising. The tools are built to help sellers identify market opportunities, monitor competitors, and optimize their product listings to improve visibility and sales. Additionally, Viral Launch offers AI-powered features aimed at enhancing advertising effectiveness and conversion rate optimization.

Besides software tools, Viral Launch includes services such as FBA reimbursements and Amazon accounting. These services help sellers recover lost revenue through automated audits and manage financial operations with bookkeeping and tax preparation support. Their platform also integrates with data analytics tools, providing sellers with actionable insights for strategic decision-making across marketplaces.

 

Key Highlights:

• Comprehensive product and keyword research tools
• Listing optimization and advertising support
• AI tools for advertising and conversion rate optimization
• FBA reimbursement services with automated audits
• Amazon accounting and financial management solutions

 

Who it’s best for:

• Amazon sellers looking to research products and keywords
• Sellers needing listing and advertising optimization
• Businesses seeking help with FBA reimbursements
• Sellers who want integrated financial and accounting support
• Users wanting a broad toolkit to manage Amazon sales in one place

 

Contact and Social Media Information:

• Website: viral-launch.com
• Email: [email protected]
• Address: 12110 Sunset Hills Rd, Reston, VA 20190, USA
• Facebook: www.facebook.com/virallaunchamazonsoftware
• Instagram: www.instagram.com/viral_launch
• Twitter: x.com/viral_launch
• LinkedIn: www.linkedin.com/company/viral-launch

 

14. Teikametrics

Teikametrics offers an AI-driven platform designed to help Amazon sellers optimize their marketplace strategies. Their tools focus on intelligent bidding, using predictive AI to calculate optimal bids for keywords and targets. This automation aims to prevent overspending or underspending on advertising, adjusting bids in real time based on various factors like seasonality, holidays, and product category. The platform integrates these AI features holistically, providing sellers with unified control over their advertising campaigns and marketplace activities.

Beyond advertising, Teikametrics supports inventory management by forecasting demand, reducing stockouts, and optimizing reorder points for FBA and WFS. The platform also offers multichannel feed optimization, allowing sellers to improve listings and expand product catalogs across sales channels. Additionally, Teikametrics includes social shopping tools through Hiive, which leverages creators to boost brand exposure and product visibility on social media.

 

Key Highlights:

• AI-powered bidding automation for advertising campaigns
• Predictive analytics for bid optimization and performance tracking
• Inventory management tools to forecast demand and prevent stockouts
• Multichannel feed optimization for listing and catalog enhancement
• Social shopping integration with creator-driven promotion

 

Who it’s best for:

• Amazon sellers needing automated advertising bid management
• Brands looking to optimize inventory and avoid stock issues
• Sellers managing multiple sales channels
• Businesses aiming to expand through social media creator partnerships
• Users seeking data-driven tools for comprehensive marketplace optimization

 

Contact and Social Media Information:

• Website: www.teikametrics.com  
• Facebook: www.facebook.com/Teikametrics
• Twitter: x.com/Teikametrics
• LinkedIn: www.linkedin.com/company/teikametrics
• Email: [email protected]

 

15. DataHawk

DataHawk provides a platform that consolidates marketplace data into a single system, helping Amazon sellers gain clear insights to improve profitability and revenue across multiple channels. They focus on offering a comprehensive view of ecommerce performance through integrated AI and machine learning. Their system automates data collection, cleanses data, and highlights anomalies or opportunities, allowing sellers to focus on decision-making and operational improvements. The platform also supports customization and integration with preferred analytics tools to meet specific business needs.

Their tools cover a wide range of ecommerce functions, including competitive analysis, sales performance tracking, traffic enhancement, and conversion optimization. DataHawk helps sellers identify root causes of issues and recommends actionable steps. It also assists in product page optimization and brand protection. The company provides support with a team of ecommerce and data experts to guide users through marketplace challenges and best practices.

 

Key Highlights:

• Consolidates marketplace data for unified visibility
• Uses AI to automate data collection and identify opportunities
• Offers customization and integration with other analytics tools
• Supports sales growth, traffic generation, and conversion improvement
• Provides expert support for ecommerce marketplace challenges

 

Who it’s best for:

• Sellers seeking a centralized view of marketplace data
• Businesses needing AI-driven insights and automation
• Companies wanting customizable analytics solutions
• Teams aiming to improve sales, traffic, and conversion rates
• Sellers requiring expert guidance and operational support

 

Contact and Social Media Information:

• Website: datahawk.co
• Address: 31 Rue Vivienne, 75002 Paris, France
• LinkedIn: www.linkedin.com/company/datahawk-technologies
• Twitter: x.com/datahawkco
• Facebook: www.facebook.com/datahawkco

 

Conclusion

In conclusion, the range of Amazon marketing tools available today offers sellers valuable options to optimize their presence, boost sales, and manage operations more effectively. Whether focusing on advertising automation, product research, review management, or data analytics, these tools provide practical solutions tailored to different seller needs and business sizes. 

Choosing the right combination of tools can help sellers navigate the competitive Amazon marketplace with clearer insights, better efficiency, and improved results. Staying informed about the latest features and updates in these platforms is essential for maintaining a strong and successful Amazon business.

To stay competitive on Amazon, sellers need more than great products – they need accurate, real-time data. Analytics tools help sellers track sales, monitor traffic, measure ad performance, and understand buyer behavior. These platforms offer dashboards, reports, and metrics that make decision-making easier. In this guide, we explore the best Amazon analytics tools for sellers in 2025, helping you choose the right solution to grow your business efficiently.

 

1. WisePPC

At WisePPC, we’ve built a data-focused analytics platform for sellers and advertisers on Amazon and other marketplaces. Our goal is to give teams full control over campaign analysis, performance tracking, and real-time decision-making. With the advanced metrics, we help monitor performance across campaigns, ad groups, and individual keywords. Our bulk actions, advanced filters, and on-screen editing tools make campaign management faster and more precise. Visual elements like gradient-based highlights and historical charts simplify large datasets and make it easier to spot trends and outliers over time.

We also support multi-metric charting, granular ad placement analysis, and tools to measure average selling prices and key ad efficiency metrics like TACOS and ACOS. Unlike Amazon’s limited data retention, we store historical data indefinitely, even on the most basic plans. Our platform makes it easy to track real-time performance, identify problem areas automatically, and optimize campaigns without relying on manual processes. Looking ahead, we’re working on new features like dynamic repricing, AI-driven bid adjustments, and automated inventory forecasting to help sellers scale efficiently and make smarter decisions.

 

Key Highlights:

• Real-time and historical performance metrics
• Bulk campaign and keyword editing with filters
• Multi-metric visualizations and trend charts
• Campaign-level and placement-level performance breakdown
• Long-term data storage beyond Amazon’s retention limits
• On-screen campaign editing and metric highlighting
• Centralized analytics for ads and organic results
• Automated insights for underperforming campaigns

 

Who it’s best for:

• Amazon sellers managing multiple campaigns or accounts
• Agencies handling data-driven ad optimization
• Businesses needing long-term campaign analytics
• Teams looking to reduce manual reporting work
• Sellers comparing organic vs ad-driven sales impact

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. AMALYZE

AMALYZE is a browser-based toolset built for sellers, vendors, and brand owners on Amazon who want to research products, analyze competitors, and improve their listings across major European marketplaces. Their platform combines keyword research, product data, brand insights, advertising visibility, and inventory analytics in one system. Users can access a wide range of features like reverse ASIN lookup, keyword ranking analysis, and buy box tracking to support both daily operations and long-term strategy. The system also includes modules for research, analytics, advertising, inventory, and notifications, enabling sellers to track ASIN performance in real time and react to market changes quickly.

The tool provides deep access to organic visibility data, keyword suggestions, and SERP volatility tracking. AMALYZE supports product portfolio grouping, seller and brand comparisons, and full KPI visualization. Users can see where competitors are ranked, what ads are shown for key terms, and how listings perform over time. With inventory analysis and advertising API integration, sellers get better control over stock performance and ad campaign data without switching between tools. Trends and keyword demand data are also included, making it easier to spot seasonal shifts or market changes.

 

Key Highlights:

• Product research and competitor tracking across EU marketplaces
• Reverse ASIN lookup and full keyword performance analysis
• Ad performance tracking through integrated Advertising API
• Inventory analysis with buy box and stock monitoring
• SERP volatility and trend analysis tools for market insight
• Dynamic product and brand portfolio creation
• Notification system for tracking changes to selected ASINs
• Deep brand visibility and seller performance comparisons

 

Who it’s best for:

• Amazon vendors and brand owners monitoring performance
• Sellers needing competitive keyword and product research
• Agencies managing multiple ASINs and client brands
• Teams focused on European Amazon marketplaces
• Businesses needing structured campaign, listing, and inventory analysis

 

Contact and Social Media Information:

• Website: www.amalyze.com
• Phone: +1 786 408 6265
• Email: [email protected]
• Address: 201 SE 2nd Ave., Apt. #1406Miami, Florida 33131, USA
• Facebook: www.facebook.com/AMALYZE
• Twitter: x.com/amalyzeit
• Instagram: www.instagram.com/amalyze.tool

 

3. Nozzle

Nozzle is a customer analytics platform built for Amazon sellers who want to understand buying behavior, optimize acquisition strategies, and improve long-term profitability. Their tools focus on customer lifetime value, purchase trends, and retention metrics. By analyzing how customers interact with different ASINs over time, they help sellers identify which products lead to repeat purchases, when retargeting is most effective, and where marketing efforts should be adjusted. Nozzle also supports tracking of breakeven ACoS and customer acquisition cost, giving sellers a clearer view of their marketing return.

They provide insights into customer purchase journeys, including how long it takes to reach repeat purchases and which items customers tend to buy next. Sellers can break down LTV by product, evaluate trends over months or years, and make decisions based on long-term performance rather than short-term sales. This helps in managing ad budgets more efficiently, reducing wasted spend, and uncovering new growth opportunities. Nozzle is used by brands looking for more control over customer data and deeper insights beyond standard ad metrics.

 

Key Highlights:

• Tracks customer lifetime value across time
• Measures acquisition cost and break-even ACoS
• Identifies products that drive repeat purchases
• Highlights optimal retargeting windows
• Breaks down LTV by individual ASIN
• Analyzes customer purchase behavior patterns

 

Who it’s best for:

• Sellers focused on long-term customer retention
• Brands looking to improve ad spend efficiency
• Teams that want to track LTV and CAC metrics
• Businesses seeking insight into repeat purchase behavior
• Sellers optimizing retargeting and upsell strategies

 

Contact and Social Media Information:

• Website: www.nozzle.ai
• Address: 25 Christopher St, London, EC2A 2BS, United Kingdom
• Email: [email protected]
• LinkedIn: www.linkedin.com/company/nozzleai
• Facebook: www.facebook.com/Nozzle-378826412727997
• Twitter: x.com/nozzle_ai
• Instagram: www.instagram.com/nozzle_ai

 

4. AmzScout

AmzScout provides sellers with a suite of analytics tools designed to help identify profitable products and understand market competition. They offer a product database with millions of items, allowing users to explore new product ideas and evaluate their potential profitability. The platform uses AI to assist sellers in optimizing their product listings and pricing strategies. AmzScout also supports supplier search, helping users find reliable manufacturers and compare options efficiently.

Their tools enable users to monitor competitors’ sales, pricing, keywords, and stock levels to gain insights and adjust strategies accordingly. Additionally, the platform offers keyword research tools to create optimized listings and pay-per-click (PPC) campaigns. Educational resources such as live workshops and masterclasses support sellers in learning effective selling strategies and scaling their Amazon business.

 

Key Highlights:

• Large product database for market research
• AI-powered product and listing optimization
• Competitor sales, pricing, and inventory tracking
• Supplier discovery and comparison
• Keyword research and PPC campaign support

 

Who it’s best for:

• Sellers seeking profitable product ideas
• Those needing competitor market insights
• Users looking for supplier sourcing assistance
• Sellers wanting keyword and PPC tools
• Individuals wanting educational support for Amazon selling

 

Contact and Social Media Information:

• Website: amzscout.net
• Email: [email protected]
• Facebook: www.facebook.com/amzscoutcrew

 

5. SellerApp

SellerApp offers a comprehensive analytics platform designed for Amazon sellers looking to manage and improve different aspects of their ecommerce performance. Their system combines real-time tracking, keyword intelligence, PPC automation, and competitor monitoring. Sellers can analyze profit margins at the SKU level, monitor ad performance, and adjust campaigns using automated rules. Tools like the profit dashboard, keyword ranking tracker, and listing quality analyzer help streamline decision-making and improve operational efficiency.

They also provide features for identifying profitable products using detailed filters, tracking keyword trends, and reviewing competitor activity. The platform includes a Chrome Extension that gives access to live product data while browsing Amazon. Sellers can monitor their competitors’ listings, get alerts for price or BSR changes, and access product opportunity scores. PPC tools allow users to optimize bids, manage negative keywords, and automate campaign actions to maintain control of ad spend and increase efficiency.

 

Key Highlights:

• Real-time profit and SKU-level performance tracking
• Automated PPC optimization and keyword management
• Listing quality analysis with actionable suggestions
• Competitor monitoring with custom alerts
• Product research using advanced filtering and live data
• Chrome Extension for real-time product validation

 

Who it’s best for:

• Sellers managing multiple SKUs and ad campaigns
• Teams looking to automate PPC and keyword tracking
• Businesses needing listing optimization tools
• Sellers researching product opportunities
• Users who want live insights while browsing Amazon

 

Contact and Social Media Information:

• Website: www.sellerapp.com
• Email: [email protected]
• Phone: +1-737-225-3338
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, USA
• Instagram: www.instagram.com/sellerapp_insta
• Facebook: www.facebook.com/sellerapp
• LinkedIn: www.linkedin.com/company/sellerapp
• Twitter: x.com/SellerApp_Inc

 

6. CashCowPro

CashCowPro offers a set of analytics and automation tools tailored for Amazon sellers who want to track performance, manage inventory, and improve listings. Their platform supports real-time sales and profit tracking per SKU, giving sellers a clearer view of margins, refunds, and promotion impact. Users can monitor Best Seller Rank, review stock levels, and measure sales velocity to support better inventory decisions. The system also includes keyword tracking features to monitor visibility and performance over time.

The tool provides automation options like A/B testing for listings and automated email messaging for review collection. Sellers can run listing optimization tests directly through the platform and receive performance reports to track changes. CashCowPro also includes access to a product selector database and a Chrome Extension for quick product validation. These features support ongoing business analysis and simplify key tasks like review outreach and keyword monitoring.

 

Key Highlights:

• Real-time profit and sales tracking per SKU
• Keyword performance and ranking analysis
• Inventory and stock level monitoring
• A/B testing tools for listing optimization
• Automated review request emails
• Chrome Extension for product research

 

Who it’s best for:

• Sellers tracking profit and performance by SKU
• Users running listing tests or managing optimization
• Teams handling large product catalogs
• Sellers who need review automation tools
• Businesses needing quick access to product data and trends

 

Contact and Social Media Information:

• Website: www.cashcowpro.com
• Facebook: www.facebook.com/groups/746435485487702

 

7. Eva.guru

Eva.guru provides a suite of Amazon tools that combine advertising automation, analytics, pricing strategy, and inventory control. Their platform uses AI-driven PPC and audience-based marketing to help sellers direct traffic effectively across Amazon and other channels. In addition to ad performance monitoring, they support conversion optimization through listing improvements, content enhancement, and positioning analysis tailored to customer personas.

They also offer inventory-aware advertising features that sync marketing with available stock, helping sellers avoid overspending during low inventory periods. Real-time inventory tracking and automatic restocking tools improve logistics planning. On the analytics side, users can track profitability, forecast trends, and manage pricing with automated suggestions. Their service also includes strategies for reclaiming lost revenue through missed reimbursements and incorrect charge corrections.

 

Key Highlights:

• AI-based advertising and campaign optimization
• Integrated inventory and advertising management
• Real-time profit tracking and pricing suggestions
• Conversion improvement via content and SEO
• Support for multichannel and brand-level operations

 

Who it’s best for:

• Sellers managing ad campaigns and inventory jointly
• Brands optimizing listings and conversion rates
• Teams needing AI-driven insights for pricing and forecasting
• Vendors focused on profit tracking and charge recovery
• Businesses selling across Amazon and other channels

 

Contact and Social Media Information:

• Website: eva.guru
• Phone: +1 (858) 630-4777
• Email: [email protected]
• Address: Eva Commerce, 5770 Aster Meadows PL, San Diego CA 92130, USA

 

8. InventoryLab

InventoryLab offers a set of tools focused on simplifying Amazon seller operations, including product sourcing, listing, shipping, and financial tracking. Their platform combines inventory and accounting features into one system, making it easier for sellers to manage key tasks in a single place. Users can track local inventory, set up custom MSKUs, automate restock alerts, and manage shipping workflows from within the same interface.

Their suite also includes tools for profitability analysis and product research. Sellers can use the ScoutX extension to evaluate products in real time while sourcing and send the results directly to the Stratify system. The Insights module provides detailed performance reporting with clear visualizations that eliminate the need to dig through complex spreadsheets. Each feature is designed to cut down manual work and give sellers more control over operations.

 

Key Highlights:

• Unified platform for listing, shipping, and accounting
• Custom MSKUs and restock automation
• Real-time product research via ScoutX
• Clear profitability and performance insights
• Integrated reporting and local inventory tracking

 

Who it’s best for:

• Sellers managing large inventories across locations
• Those needing integrated financial and inventory tracking
• Teams focused on product research and restocking
• Sellers looking to streamline shipping workflows
• Users who want simplified reporting without spreadsheets

 

Contact and Social Media Information:

• Website: inventorylab.com
• Email: [email protected] 
• Twitter: x.com/inventorylab
• Facebook: www.facebook.com/InventoryLab

 

9. HelloProfit

HelloProfit offers Amazon sellers a central platform for tracking profits, analyzing performance, and managing multiple merchant accounts. Their system combines live sales updates with near real-time syncing from Amazon, allowing users to monitor their business activity as it happens. The tool provides a visual interface to help sellers understand key metrics without relying on complex spreadsheets, including true profit calculations that factor in shipping, product, and ad costs.

The platform supports tracking by SKU and ASIN, offering detailed transaction insights per product. Sellers can view the effects of promotions, analyze keyword and campaign performance, and adjust bids directly within the app. HelloProfit also includes tools for monitoring refund activity, identifying repeat buyers, and receiving alerts for changes in sales velocity. These features aim to simplify business operations and improve visibility across regions and marketplaces.

 

Key Highlights:

• Unified dashboard for profits, sales, and ads
• Real-time updates and near real-time Amazon sync
• Supports multiple merchant accounts and regions
• Tools for refund tracking and customer notes
• SKU and ASIN-level breakdowns with export options

 

Who it’s best for:

• Sellers managing multiple Amazon accounts
• Businesses needing real-time profit visibility
• Users who want integrated ad and campaign control
• Teams handling large catalogs with detailed SKU tracking
• Sellers who rely on transaction-level performance insights

 

Contact and Social Media Information:

• Website: helloprofit.com
• Address: 13400 Route 59 Suite 116-227 Plainfield, IL 60585, USA
• Facebook: www.facebook.com/helloprofit

 

10. Easyship

Easyship provides Amazon sellers with a tool that connects their store directly to a shipping and fulfillment platform. It allows users to sync orders, generate labels, track packages, and automate the creation of shipping documents. The platform integrates with a wide range of global courier services, giving sellers access to discounted shipping rates and flexible delivery options. Users can also configure “if-this-then-that” shipping rules to automate repetitive tasks and improve operational efficiency.

In addition to domestic shipping tools, Easyship supports international sales by calculating import taxes, pre-filling customs documentation, and allowing sellers to pre-pay duties. Sellers can manage returns, link existing courier accounts, and use branded tracking updates to maintain consistency in the customer experience. The tool also includes analytics features to help monitor performance, compare rates, and assess shipping ROI over time.

 

Key Highlights:

• Syncs Amazon orders with integrated shipping tools
• Access to couriers and discounted rates
• Supports automated label generation and shipping rules
• Pre-calculates duties and taxes for global delivery
• Includes shipping analytics and return label tools

 

Who it’s best for:

• Sellers handling international shipments
• Brands looking to automate shipping tasks
• Stores that need flexible courier options
• Amazon sellers seeking lower fulfillment costs
• Teams managing high volumes of orders across regions

 

Contact and Social Media Information:

• Website: www.easyship.com
• Instagram: www.instagram.com/goeasyship
• LinkedIn: www.linkedin.com/company/easyship
• Facebook: www.facebook.com/goeasyship
• Twitter: x.com/goeasyship

 

11. FeedbackWhiz

FeedbackWhiz is designed to help Amazon sellers manage customer feedback, monitor listings, and track profitability from one platform. It automates the process of sending product review and feedback requests using either Amazon’s Buyer-Seller Messaging or the built-in “Request a Review” function. Sellers can customize campaigns or use ready-made templates, with automation tools that adapt to different messaging preferences while remaining compliant with Amazon’s policies.

The platform also includes listing and account monitoring through its alert system, helping sellers detect changes in reviews, pricing, or listing status. It provides near real-time alerts for buy box changes, hijackers, and other account risks. The profits module consolidates financial data, tracks custom expenses, and helps users evaluate product performance. A single dashboard gives access to key business metrics, and the tool includes additional features for sellers.

 

Key Highlights:

• Automates review and feedback requests
• Monitors listings, pricing, and reviews in real time
• Tracks sales and custom business expenses
• Offers cross-platform tools for Amazon and Walmart
• Centralized dashboard with customizable reports

 

Who it’s best for:

• Sellers managing large volumes of customer feedback
• Brands needing real-time alerts on listing changes
• Teams seeking visibility into revenue and costs
• Amazon or Walmart sellers using multi-channel tools
• Users looking to automate review request workflows

 

Contact and Social Media Information:

• Website: www.feedbackwhiz.com
• Email: [email protected]
• Facebook: www.facebook.com/feedbackwhiz
• Twitter: x.com/feedbackwhiz
• Instagram: instagram.com/feedbackwhiz

 

12. Jungle Scout

Jungle Scout offers a suite of tools focused on helping Amazon sellers manage product research, brand visibility, and advertising strategies. Their platform gives sellers access to both 1P and 3P Amazon data, supporting informed decisions in areas like pricing, keyword planning, and competitor benchmarking. Teams can explore market trends, uncover product opportunities, and optimize ad campaigns using demand signals directly from Amazon.

In addition to tracking product and keyword performance, Jungle Scout supports brand management by identifying unauthorized sellers and tracking Buy Box activity. It also helps sellers tailor their marketing strategies using real-time insights into shopper behavior. With tools designed for individual sellers, growing brands, and agencies, the platform integrates data reporting, supplier search, and listing optimization in one environment.

 

Key Highlights:

• Access to 1P and 3P market performance data
• Tools for keyword tracking, product research, and supplier sourcing
• Campaign optimization using real-time trends
• Brand management support including Buy Box tracking
• Data visualization and reporting for business strategy

 

Who it’s best for:

• Amazon sellers focused on product and keyword research
• Brands managing ad performance and pricing
• Agencies supporting multiple seller accounts
• Teams using Amazon data to drive growth decisions
• Sellers needing visibility into 1P and 3P performance metrics

 

Contact and Social Media Information:

• Website: www.junglescout.com
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661, USA
• Email: [email protected]
• LinkedIn: www.linkedin.com/company/junglescout
• Instagram: www.instagram.com/junglescout
• Facebook: www.facebook.com/amazonjunglescout
• Twitter: x.com/junglescout

 

13. Analyzer.tools

Analyzer.tools provides Amazon sellers with solutions for bulk product analysis, profit calculation, and sourcing. Their platform is designed to scan large wholesale spreadsheets and evaluate product potential based on a range of customizable filters. Users can process millions of products per hour and review key metrics like estimated sales, pricing trends, and brand restrictions. The tool helps sellers make sourcing decisions by identifying products that meet specific performance and profitability criteria.

Additional features include historical price and sales charts, alerts for Amazon competition or brand IP issues, and storefront scanning to discover competitor listings. Users can also apply reverse sourcing methods using browser search and analyze large datasets beyond Amazon’s default limits. The system offers various tools for identifying B2B opportunities and new supplier leads based on personalized product suggestions.

 

Key Highlights:

• Bulk wholesale spreadsheet scanning
• Profit and sales analysis filters
• Estimated sales and pricing trend charts
• Alerts for brand restrictions and Amazon competition
• Competitor storefront and browser-based product sourcing

 

Who it’s best for:

• Amazon wholesale sellers
• Sellers analyzing large supplier lists
• Users needing automated product filtering
• Sellers avoiding brand/IP claims
• Sellers sourcing via competitor or reverse methods

 

Contact and Social Media Information:

• Website: www.analyzer.tools
• Facebook: www.facebook.com/Analyzer.tools
• Twitter: x.com/Analyzertools
• Email: [email protected]

 

14. KwickMetrics

KwickMetrics offers a structured analytics platform that supports sellers throughout the full lifecycle of managing an Amazon or Walmart business. Their tools are organized around four key stages: listing, promotion, selling, and profit tracking. Sellers can access keyword and competitor research tools, listing performance insights, and features that help boost organic visibility. KwickMetrics also supports campaign management, including PPC tracking, bid optimization, and review monitoring to improve conversion rates.

The platform includes inventory dashboards for both FBA and FBM models, with forecasting and low-stock alerts to maintain availability. For financial clarity, it provides automated profit and loss tracking, margin analysis by SKU, and visibility into key cost components like ad spend and fulfillment fees. The system is designed to eliminate manual processes with real-time dashboards and scheduled reports, supporting both Amazon and Walmart integrations from a single interface.

 

Key Highlights:

• Keyword research and listing optimization tools
• Integrated Amazon and Walmart ad campaign tracking
• Inventory forecasting and stock alerts
• Automated P&L tracking and margin analysis
• Real-time dashboards and report automation

 

Who it’s best for:

• Amazon and Walmart sellers managing multiple SKUs
• FBA and FBM businesses needing inventory oversight
• Sellers focused on profit margin visibility
• Brands using PPC campaigns across marketplaces
• Sellers looking to simplify multi-stage analytics workflows

 

Contact and Social Media Information:

• Website: www.kwickmetrics.com
• Email: [email protected]
• Phone: (+91) – 63697 75711
• Facebook: www.facebook.com/kwickmetricsapp
• Twitter: x.com/KwickMetrics
• Instagram: www.instagram.com/kwickmetrics
• LinkedIn: www.linkedin.com/company/kwickmetrics

 

15. Viral Launch

Viral Launch provides a suite of analytics and optimization tools designed to support Amazon sellers in product research, performance tracking, and business decision-making. Their system helps users explore market trends, monitor competitor activity, and identify opportunities based on high-demand and low-competition product niches. The platform integrates tools that allow sellers to estimate sales, track keyword performance, and uncover insights across the product lifecycle.

Along with analytics, Viral Launch includes tools and services to support financial oversight and operational improvements. These include reimbursement audits, automated claim processing, and Amazon-specific accounting features like real-time reporting and simplified bookkeeping. Sellers can also connect their data with platforms such as Google Sheets or Tableau to further analyze performance metrics and optimize strategy.

 

Key Highlights:

• Product research with market trend and competition tracking
• Tools for keyword tracking and sales estimates
• Integration with Google Sheets, Tableau, and PowerBI
• Services for Amazon reimbursement audits and claim management
• Accounting tools for expense tracking and financial reporting

 

Who it’s best for:

• Sellers looking for data-driven product validation
• Businesses needing financial oversight tools
• Users integrating Amazon data with business intelligence platforms
• Sellers aiming to automate reimbursement claims
• Brands focusing on performance monitoring and optimization

 

Contact and Social Media Information:

• Website: viral-launch.com
• Email: [email protected]
• Address: 12110 Sunset Hills Rd, Reston, VA 20190, USA
• Facebook: www.facebook.com/virallaunchamazonsoftware
• Instagram: www.instagram.com/viral_launch
• Twitter: x.com/viral_launch
• LinkedIn: www.linkedin.com/company/viral-launch

 

Conclusion

Choosing the right Amazon analytics tool in 2025 can make a significant difference in how effectively sellers manage their business. Whether it’s tracking profits, managing inventory, optimizing ad spend, or identifying new product opportunities, these tools offer targeted features to support informed decision-making. By selecting tools that align with their business model and growth stage, sellers can streamline operations, reduce errors, and stay competitive in a dynamic marketplace.

Ultimately, there’s no one-size-fits-all solution. The best results come from understanding your specific needs and using analytics to guide every part of your Amazon strategy – from product listing to fulfillment. 

Selling on Amazon has become increasingly competitive, making the right tools essential for success. Whether you’re just starting or scaling your store, using the right software can help with keyword research, product research, listing optimization, PPC management, and order fulfillment. In this article, we’ll cover the most practical and widely used tools to help Amazon sellers manage and grow their business efficiently.

 

1. WisePPC

At WisePPC, we provide a performance analytics platform with many tools designed to help marketplace sellers manage advertising and sales across Amazon and other platforms more effectively. Our system combines ad performance tracking, campaign editing, and advanced data filtering in one interface. Sellers can use our tools to monitor trends, compare placements, and analyze historical data over time. With inline editing, advanced segmentation, and real-time metrics, we make it easier to identify what drives revenue and where to make changes. WisePPC is built as a tool for selling on Amazon, supporting decisions with actionable insights and simplifying campaign and product performance management.

Our platform includes features like bulk actions, dynamic visualizations, and automated alerts that reduce manual work and improve campaign response times. We also allow sellers to track dozens of key performance metrics simultaneously, highlight performance anomalies through color-coded gradients, and evaluate historical pricing and ad impact. The system is built to scale with sellers as they grow, supporting everything from campaign management to long-term performance review and inventory forecasting.

 

Key Highlights:

• Real-time advertising and sales analytics
• Inline campaign editing and bulk actions
• Advanced filtering and historical metric charts
• Gradient-based visual insights for quick issue detection
• Unified dashboard for multiple marketplaces
  

 

Who it’s best for:

• Sellers managing multiple campaigns or accounts
• Merchants needing a centralized view of ad and sales data
• Teams optimizing ROAS and reducing ad waste
• Users looking for long-term trend tracking beyond Amazon’s limits
• Sellers preparing to scale their marketplace operations

 

2. RepricerExpress

RepricerExpress is an automated repricing tool designed for sellers operating on Amazon and eBay. It adjusts product prices based on real-time market conditions, aiming to help users maintain competitiveness and stay within pre-defined pricing rules. The tool tracks changes in competitor pricing and responds automatically using customized strategies, which can include seller ratings, stock levels, location, and target margins. With 24/7 automation and integrations across 20+ Amazon marketplaces, it supports multi-channel sellers in maintaining consistent pricing across platforms like eBay, Walmart, and Shopify.

The platform allows sellers to set minimum and maximum price thresholds to ensure profitability and compliance. A Safe Mode option enables testing strategies without affecting live listings, and the setup is quick and user-friendly. RepricerExpress is hosted on Amazon Web Services, enabling fast response times and stable performance. Users can apply different repricing rules depending on fulfillment type or product category, helping manage storage fees and sales velocity more efficiently.

 

Key Highlights:

• Real-time automatic price adjustments based on multiple factors
• Safe Mode for testing repricing rules
• Minimum and maximum price boundaries for profit protection
• Integration across Amazon, eBay, Walmart, and Shopify
• Strategy customization by fulfillment type and inventory status
  

 

Who it’s best for:

• Amazon sellers seeking Buy Box optimization
• Multi-channel eCommerce sellers
• Sellers managing large or international inventories
• Businesses looking to automate pricing without extensive manual input
• Vendors needing a lightweight repricing setup with focused features
  

 

3. camelcamelcamel

camelcamelcamel is a free Amazon price tracking tool that provides price history charts and price drop alerts. It tracks the price changes of millions of Amazon products and notifies users via email when their tracked products reach a specified target price. The tool is accessible through its website and browser extension, The Camelizer, which overlays historical pricing data directly on Amazon product pages.

Though primarily built for shoppers, the platform also serves sellers by offering insights into long-term price trends across different Amazon marketplaces. Sellers can analyze how pricing fluctuates over time for specific items and use this information to decide when to list, discount, or restock. camelcamelcamel operates across multiple international Amazon platforms, including the US, UK, Germany, France, and more.

 

Key Highlights:

• Price history charts for Amazon products
• Email alerts for target price drops
• Available as a web app and Chrome extension
• Tracks prices across multiple Amazon country domains
• Free to use without login for basic functions
  

 

Who it’s best for:

• Sellers analyzing historical price trends
• Merchants timing discounts or restocks
• Users who want to monitor competitor pricing passively
• Multi-regional sellers observing international price differences
• New sellers researching product pricing patterns
  

 

4. AMZ Suggestion Expander

AMZ Suggestion Expander is a Chrome browser extension that helps Amazon sellers discover long-tail and related keywords directly in the Amazon search bar. By showing keyword suggestions that come before and after a user’s input, the extension expands the default Amazon autocomplete functionality. This makes it easier for sellers to identify niche opportunities and build keyword lists for SEO and PPC purposes.

The tool supports various Amazon marketplaces including the US, Canada, Mexico, UK, Germany, France, Italy, Australia, and Spain. In its Pro version, it includes added features like keyword search volume estimates and downloadable keyword lists. The extension is lightweight, updates regularly, and is built to improve the process of keyword discovery without relying on external databases.

 

Key Highlights:

• Expands Amazon search bar suggestions
• Displays keywords before and after input phrases
• Compatible with multiple Amazon marketplaces
• Includes Pro features like keyword volume and downloads
• Designed for fast and direct in-browser use
  

 

Who it’s best for:

• Amazon sellers researching product niches
• PPC campaign managers
• SEO-focused product listers
• Sellers looking for quick keyword ideas without external tools
• Beginners needing a simple keyword expansion tool

 

5. sellerboard

sellerboard is an analytics and management app for Amazon sellers focused on tracking profitability and operational metrics. It provides real-time insights into sales performance, Amazon fees, refunds, advertising costs, promotions, and fixed business expenses. Users can break down their performance data by day or product and access a live dashboard to view FBA fees, PPC expenses, returns, and other relevant details.

In addition to financial tracking, sellerboard includes features for inventory management and reimbursement handling for lost or damaged items. It also offers tools to automate review request emails and optimize PPC advertising. The app is designed to support daily decision-making by providing up-to-date data and streamlining common tasks associated with Amazon selling.

 

Key Highlights:

• Live dashboard with real-time profit and expense tracking
• Breakdown of Amazon fees, refunds, and PPC costs
• Inventory monitoring and lost item reimbursement
• Email automation for review and feedback requests
• Tools to support advertising and cost analysis
  

 

Who it’s best for:

• Sellers looking for profit and cost visibility
• FBA sellers managing reimbursements and stock levels
• Amazon store operators wanting to streamline review requests
• Businesses analyzing advertising return and fee impact
• Those needing a daily overview of sales performance
  

 

6. SellerApp Free Tools

SellerApp provides a suite of free tools designed to support Amazon sellers with research, listing optimization, and performance checks. Their toolkit includes an FBA calculator, keyword search tool, reverse ASIN lookup, and listing quality checker. These tools help sellers evaluate profitability, discover relevant keywords, analyze competitor listings, and improve their own product descriptions and keyword usage.

Users can also access utilities to remove duplicate keywords, edit product descriptions without HTML, and assess advertising performance with PPC and ACoS calculators. The tools are web-based and accessible without installing additional software. They are suited for sellers at various stages of their Amazon journey, from listing setup to PPC optimization.

 

Key Highlights:

• Amazon FBA calculator for profitability checks
• Reverse ASIN and keyword research tools
• Listing quality analyzer and product description editor
• Duplicate keyword cleaner
• Free browser-based access without installation
  

 

Who it’s best for:

• Sellers optimizing listings and PPC campaigns
• Beginners testing product profitability
• Merchants needing quick keyword ideas
• Store owners cleaning up and improving listing content
• Users wanting basic tools without cost or setup
  

 

7. Google Trends

Google Trends is a web-based tool that shows how search interest changes over time for specific keywords and topics. While not built specifically for Amazon, it helps sellers spot general trends in consumer interest that may indicate seasonal demand, product popularity, or emerging niches. Users can compare terms, explore interest by region, and analyze long-term or real-time search activity.

Amazon sellers use Google Trends to decide which products to research further, determine when to launch or promote listings, and evaluate the relevance of keywords over time. It provides a broad market view that complements Amazon-specific keyword and sales data, especially useful in the early stages of product research or content planning.

 

Key Highlights:

• Tracks keyword interest over time
• Provides geographic and time-based search insights
• Useful for identifying trending topics and seasonality
• Compares terms and topics side by side
• Free and accessible without registration
  

 

Who it’s best for:

• Sellers researching market demand trends
• Merchants planning product launches or seasonal sales
• Users exploring keyword relevance beyond Amazon
• Content creators aligning listings with current topics
• Anyone validating interest before deeper Amazon research

 

8. ZonGuru

ZonGuru offers a range of integrated tools designed specifically for Amazon sellers to support product research, listing optimization, keyword tracking, and performance management. Their toolkit includes Niche Finder, Chrome Extension, Sales Spy, and Keywords on Fire, among others. These tools help sellers discover new product ideas, monitor competitors’ sales activity, and find converting search terms based on what drives actual buyer behavior. ZonGuru also includes Love-Hate, a feature for analyzing product reviews to identify both strengths and weaknesses, allowing sellers to develop better products or listing angles.

In addition to research tools, ZonGuru includes functions like Listing Optimizer and Keyword Tracker to help users improve their product pages and monitor keyword performance over time. The platform is available across multiple Amazon marketplaces including the US, Europe, Australia, and India. For supply chain support, ZonGuru’s Easy Source tool connects sellers directly with suppliers via Alibaba integration. All tools are accessible from a unified dashboard, streamlining day-to-day operations for sellers managing multiple listings or marketplaces.

 

Key Highlights:

• Tools for product research, keyword tracking, and listing analysis
• Integration with Alibaba for supplier sourcing
• Keyword tools tailored to competitor insights
• Chrome extension for in-browser product and niche research
• Coverage across major Amazon marketplaces
  

 

Who it’s best for:

• Amazon sellers looking for an all-in-one research and optimization platform
• Users launching new products or exploring niche markets
• Sellers wanting to monitor competitor sales and keyword activity
• Businesses aiming to improve listings with review and keyword analysis
• Sellers managing multiple Amazon regions
  

 

9. FeedbackWhiz

FeedbackWhiz is a platform that helps Amazon and Walmart sellers manage customer communication, monitor product and listing changes, and analyze financial performance. Their tools include automated email campaigns for product reviews and seller feedback, triggered by customer actions and fully compliant with Amazon policies. Sellers can create custom messages or automate Amazon’s “Request a Review” process, streamlining outreach and reducing manual effort.

The platform also provides alerts for listing hijacks, buy box changes, price fluctuations, and new reviews, allowing sellers to respond quickly to potential issues. With the Profits feature, users can track revenue, fees, refunds, and customized expenses to assess profitability across listings. Additional features include an order manager, product manager, and feedback manager, all centralized in a dashboard that supports both Amazon and Walmart integrations. FeedbackWhiz combines customer engagement and performance insights into one toolset.

 

Key Highlights:

• Email automation for review and feedback requests
• Real-time alerts for listing changes and customer reviews
• Profit tracking with custom expense categories
• Dashboard covering orders, feedback, and product metrics
• Compatible with both Amazon and Walmart platforms
  

 

Who it’s best for:

• Sellers managing multiple listings and needing active review management
• Businesses aiming to track listing performance and financial metrics
• Merchants automating customer outreach and reputation monitoring
• Sellers looking for tools to spot issues with hijackers or buy box changes
• Operators on Amazon and Walmart seeking unified data visibility
  

 

10. Keyword Tool

Keyword Tool is an online keyword research utility that uses autocomplete data from major search platforms, including Amazon, Google, YouTube, and others, to generate long-tail keyword suggestions. For Amazon sellers, the tool is useful in identifying search terms that customers are likely to use, especially for SEO, content creation, and PPC planning. It works without requiring an account and generates keyword suggestions based on specific Amazon domains and languages selected by the user.

The free version of the tool returns a broad set of keyword suggestions, while the paid version includes access to estimated search volumes, cost-per-click data, and keyword competition metrics. It supports over 190 domains and 80 languages, making it suitable for international sellers. The tool is lightweight and focused on helping users discover relevant keywords through search patterns that reflect real user behavior.

 

Key Highlights:

• Uses Amazon autocomplete to generate keyword suggestions
• Supports multiple domains and languages
• Free and Pro versions available
• No login required for basic functionality
• Also supports platforms like Google, YouTube, eBay, and more
  

 

Who it’s best for:

• Sellers looking for keyword ideas for product listings and ads
• Marketers building international campaigns
• SEO and PPC specialists needing long-tail keywords
• Users who want fast, browser-based keyword generation
• Sellers not using complex or account-linked tools for keyword research

 

11. Viral Launch

Viral Launch provides a collection of tools designed to support various stages of Amazon selling, from product discovery to PPC optimization. Their platform includes tools like Product Discovery, which helps sellers find profitable items by filtering through the Amazon catalog, and Market Intelligence, which offers real-time data on competition and trends. Sellers can also perform in-depth keyword research and track ranking changes to better position their listings.

The platform features a PPC management suite called Kinetic PPC, which is aimed at optimizing ad campaigns and improving return on spend. Users can track organic and paid keyword performance, manage automations, and monitor sales data over time. Viral Launch integrates multiple tools into one interface, allowing sellers to analyze the market, improve listings, and manage advertising strategy without switching platforms.

 

Key Highlights:

• Product research and market analysis tools
• Keyword tracking and listing optimization
• Real-time competitor insights and rank tracking
• PPC management with automation features
• All-in-one platform for Amazon selling tasks
  

 

Who it’s best for:

• Sellers seeking product and market research tools
• Users wanting a structured PPC and keyword tracking system
• Amazon businesses aiming to refine listings and boost visibility
• Operators looking for consolidated data and insights
• Sellers managing campaigns without using external ad tools
  

 

12. Seller University

Seller University is Amazon’s official educational platform for both new and experienced sellers. It offers free video courses, downloadable guides, and live training sessions on a variety of topics including listing setup, pricing, fulfillment, advertising, and account management. The content is structured for different learning styles and covers over 125 topics relevant to operating on Amazon’s global marketplaces.

The resource helps sellers understand how to use Amazon’s tools, access features like A+ Content, and apply programs such as Fulfillment by Amazon (FBA) and Brand Registry. Seller University is also integrated with Amazon’s New Seller Guide, providing guidance for sellers who want to scale during their first year. It functions as a go-to reference for sellers trying to improve their operational understanding of the platform.

 

Key Highlights:

• Free training on Amazon tools and programs
• Step-by-step video and guide content
• Live sessions led by Amazon specialists
• Access to topics like FBA, A+ Content, and global selling
• Available for new and advanced sellers
  

 

Who it’s best for:

• New Amazon sellers needing platform orientation
• Experienced sellers seeking updates on features and tools
• Businesses onboarding staff into Amazon operations
• Users interested in exploring programs like FBA or Brand Registry
• Sellers using Amazon’s first-party resources for training
  

 

13. Sellozo

Sellozo is an Amazon PPC platform focused on automation and full-service ad management. Their system includes tools like Campaign Studio, a drag-and-drop interface where users can build and manage PPC campaigns visually. Sellozo provides automated keyword harvesting, bid optimization, and ad scheduling (dayparting) to help sellers manage ad spend more effectively.

For sellers who prefer a hands-off approach, Sellozo also offers a fully managed PPC service with access to their software and support from a team of Amazon advertising specialists. The platform is designed to improve ad performance by reducing unnecessary costs and maximizing returns. It serves sellers who want more control over campaigns or want to outsource advertising entirely.

 

Key Highlights:

• Campaign Studio with visual PPC management tools
• Automated bidding and keyword harvesting
• Dayparting and ad scheduling features
• Fully managed services available
• Built-in reporting for ad spend and performance
  

 

Who it’s best for:

• Amazon sellers managing PPC campaigns in-house
• Businesses looking for automation in keyword bidding
• Sellers needing better visibility into advertising ROI
• Merchants wanting to outsource PPC to a dedicated team
• Users seeking a centralized system for Amazon ad control
  

 

14. Ecomtent

Ecomtent is a tool that helps Amazon sellers create and optimize product listings using AI. The platform supports the generation of titles, bullet points, descriptions, infographics, and A+ Content based on Amazon’s latest content requirements. Their system is designed to integrate with seller workflows and allows for quick creation and bulk editing of listings to match platform standards and boost conversion rates.

The tool also focuses on newer Amazon search technologies like COSMO and RUFUS by tailoring content for better visibility in AI-based search environments. Ecomtent enables faster listing creation by automating repetitive tasks and updating catalog content based on real-time trends and seller-specific data. It supports teams looking to reduce manual work while keeping listings compliant and relevant.

 

Key Highlights:

• AI-generated content for titles, bullets, and A+ content
• Supports COSMO and RUFUS search optimization
• Infographic creation with integrated visual tools
• Real-time catalog updates and listing management
• Seamless integration with existing seller workflows
  

 

Who it’s best for:

• Amazon sellers managing large or multi-product catalogs
• Teams optimizing for AI-driven search tools on Amazon
• Brands needing consistent, compliant listing content
• Sellers looking to scale content creation speed
• Merchants aiming to improve listing quality without manual input
  

 

15. AMALYTIX GTIN Tool

AMALYTIX offers a free GTIN and EAN barcode generator for Amazon sellers needing compliant product codes. The tool helps users assemble valid 13-digit GTINs using their GS1-assigned Global Location Number (GLN). It then automatically generates corresponding EAN-13 barcodes, which are commonly required for selling on Amazon marketplaces such as Amazon.de.

This tool simplifies the process for sellers who need barcodes for listing products but do not receive them in a ready format from GS1. The generator allows users to download barcodes directly and helps avoid errors when creating product identifiers. It is designed as a utility for Amazon sellers who need to create and manage barcodes in compliance with Amazon requirements.

 

Key Highlights:

• Free GTIN and EAN-13 barcode generation
• Based on GS1-issued GLNs
• Complies with Amazon’s barcode requirements
• Supports bulk creation of valid product codes
• Simple interface with direct barcode download
  

 

Who it’s best for:

• Amazon sellers needing valid GTINs and EAN barcodes
• Sellers using GS1 packages without pre-formatted codes
• Businesses preparing product listings for Amazon Europe
• Users wanting a fast, compliant barcode creation tool
• Merchants handling private label or branded products
  

 

16. Trellis

Trellis is a profit optimization platform that helps sellers manage eCommerce operations across Amazon and other marketplaces. The platform provides AI-driven tools for advertising automation, dynamic pricing, listing optimization, promotions, and market intelligence. It is designed to support sellers in making data-backed decisions to improve performance and reduce manual effort.

Sellers can use Trellis to analyze product performance, apply pricing rules, and run automated campaigns. The platform tracks interactions across the sales funnel and gives actionable insights to adjust advertising and content strategies. Trellis also offers services for teams needing support in strategy and execution, making it suitable for both self-managed and managed approaches.

 

Key Highlights:

• AI-based dynamic pricing and ad automation
• Listing optimization and promotion tools
• Full-funnel performance tracking
• Marketplace intelligence and customer insights
• Works across Amazon, Walmart, Shopify, and others
  

 

Who it’s best for:

• Amazon sellers focused on maximizing profit margins
• Brands running PPC campaigns and price testing
• Merchants managing multiple platforms
• Agencies needing scalable ad and pricing tools
• Sellers seeking both self-service tools and strategic support

 

17. Veeqo

Veeqo is a free shipping and inventory management tool developed by Amazon for sellers who operate across multiple platforms. It centralizes inventory tracking and order fulfillment from Amazon, eBay, Etsy, Walmart, Shopify, and other channels. Sellers can use Veeqo to access pre-negotiated shipping rates from major carriers, generate shipping labels in bulk, and automatically sync product data across stores. The system also helps prevent overselling by keeping inventory updated in real time.

Beyond shipping and inventory, Veeqo provides tools for analyzing order profitability and managing warehouse operations. Users can scan items, prioritize shipping from optimal warehouse locations, and set automation rules for repetitive tasks like selecting shipping carriers or applying specific workflows per channel. It also supports Amazon Multi-Channel Fulfillment, allowing sellers to ship non-Amazon orders using FBA. Veeqo integrates team collaboration, making it a useful tool for businesses managing logistics and fulfillment at scale.

 

Key Highlights:

• Integrated shipping with pre-negotiated carrier rates
• Inventory sync across Amazon and non-Amazon platforms
• Bulk label creation and warehouse management tools
• Automation rules for order routing and fulfillment
• Real-time profit and performance insights across channels
  

 

Who it’s best for:

• Sellers using multiple eCommerce platforms
• Amazon sellers managing large volumes of orders
• Merchants needing centralized shipping and inventory tools
• Businesses that ship through FBA and other fulfillment channels
• Teams requiring collaborative tools for warehouse and order management
  

 

18. AMZ Tracker

AMZ Tracker is a toolset designed to help Amazon sellers improve rankings and protect listings. It offers keyword tracking, competitor monitoring, listing optimization analysis, and promotional support through integration with the Vipon deal site. Sellers can track how listings perform for targeted keywords and receive alerts on changes that affect their rankings or conversion rates. The system also helps identify weaknesses in competitor listings for strategic improvements.

In addition to ranking-focused features, AMZ Tracker includes defensive tools like hijack alerts, negative review notifications, and listing performance checks. Users can access keyword research tools, long-tail keyword generators, and tools for building Super URLs that drive external traffic to Amazon listings. The platform supports various levels of subscription depending on the number of products and features required.

 

Key Highlights:

• Keyword rank tracking and competitor monitoring
• Tools for listing optimization and conversion improvement
• Super URL and external traffic support
• Hijack and negative review alerts
• Integration with Vipon for product promotions
  

 

Who it’s best for:

• Amazon sellers aiming to improve listing visibility
• Merchants promoting products via discounts and deal sites
• Sellers managing competitive product categories
• Businesses needing protection against listing hijacks
• Users looking for external traffic tools and keyword insight
  

 

19. Titans Pro

Titans Pro is a Chrome extension built for Amazon keyword research and niche validation. It expands on Amazon’s built-in search suggestions by showing related keyword ideas with estimated search volume, competition data, and an internal demand-opportunity scoring system. The tool helps sellers identify profitable search terms based on how competitive and in-demand a niche is, directly from the Amazon search bar.

Users can download keyword lists in a single click, which is useful for SEO planning or setting up advertising campaigns. The tool is designed for quick use and doesn’t require switching between platforms. Titans Pro is mainly geared toward Amazon sellers, particularly those in the Kindle Direct Publishing (KDP) space, who want a fast and simple way to explore new keyword opportunities and understand search behavior.

 

Key Highlights:

• Expands Amazon autocomplete with keyword suggestions
• Shows estimated volume, competition, and niche scores
• One-click download of keyword lists for SEO and ads
• Works directly in Amazon’s search interface
• Focused on keyword discovery and idea validation
  

 

Who it’s best for:

• Amazon KDP sellers researching book niches
• Sellers looking for quick keyword data in-browser
• Users building SEO or PPC campaigns
• Merchants evaluating niche opportunities
• Sellers preferring a lightweight keyword research tool

 

20. Jungle Scout Sales Estimator

Jungle Scout’s Sales Estimator is a tool designed to help sellers predict monthly sales volumes based on a product’s Best Seller Rank (BSR), chosen category, and marketplace. Users input basic information to get a quick sales estimate for a product, which can be useful when evaluating potential opportunities or validating product demand before launching. The tool is accessible online and provides a simplified way to assess market interest across Amazon’s categories.

While the estimator offers a free number of monthly searches, full access to additional data and tools is part of the broader Jungle Scout platform. The estimator is commonly used alongside other research features like browser extensions, keyword trackers, and trend analyzers to support product selection and launch planning. It serves as a starting point for identifying product opportunities and gauging market competitiveness.

 

Key Highlights:

• Estimates monthly sales from BSR and category
• Covers multiple Amazon marketplaces
• Simple, web-based interface
• Can be used without a subscription for limited searches
• Integrates with broader Jungle Scout tools for deeper analysis
  

 

Who it’s best for:

• New Amazon sellers researching product ideas
• Users validating demand before sourcing or launching
• Sellers comparing products across different niches
• Merchants needing a quick check on market performance
• Users already leveraging other Jungle Scout tools
  

 

21. AMZScout Sales Estimator

AMZScout’s Sales Estimator allows users to calculate expected monthly sales for any Amazon product using its BSR, category, and target marketplace. The tool follows a step-by-step process that includes identifying the product’s rank from its Amazon listing and entering the relevant information into the estimator to get sales figures. It is often used to validate demand before launching a new product or analyzing the competition in a given niche.

The estimator is part of AMZScout’s larger toolset, which includes extensions and research features for tracking trends, product history, and competition levels. It complements other tools like profit calculators and keyword trackers, offering a lightweight way to get demand insights. AMZScout also offers deeper historical tracking and niche scoring through its Chrome extension for users who need broader evaluations.

 

Key Highlights:

• Estimates sales based on rank, category, and marketplace
• Free access for quick, browser-based use
• Easy three-step input system
• Can be paired with AMZScout’s Pro AI Extension
• Useful for evaluating both products and niche trends
  

 

Who it’s best for:

• Sellers researching market potential for new products
• Merchants comparing items based on demand
• Users conducting quick niche evaluations
• Beginners needing a free tool to test sales ideas
• Sellers already using other AMZScout extensions
  

 

22. Teikametrics

Teikametrics is an AI-driven platform built to optimize advertising and inventory management for sellers on Amazon, Walmart, and other marketplaces. Their Predictive AI automatically adjusts bids for ads based on multiple factors including product category, seasonality, and user-defined goals like ACoS limits. The system supports both self-service use and managed services, making it flexible for different business models.

In addition to ad optimization, Teikametrics includes tools for inventory forecasting and multichannel feed management. Sellers can monitor trends, set constraints, and automate adjustments across product listings and ad campaigns. The platform also supports social shopping integration through Hiive, aimed at boosting exposure via creator-driven marketing. Teikametrics is structured to support continuous improvement through real-time insights and automated decisions.

 

Key Highlights:

• Predictive bidding and ad automation for Amazon and Walmart
• Inventory optimization with demand forecasting
• Multichannel feed and listing management
• Social commerce integration via Hiive
• Support for self-service, managed, and agency models
  

 

Who it’s best for:

• Brands managing complex ad strategies across marketplaces
• Sellers focused on maximizing advertising efficiency
• Merchants needing automated inventory management
• Teams running multichannel operations
• Businesses combining ad automation with performance insights

 

23. Keepa

Keepa is a product tracking tool that helps users monitor price history and availability for items listed on Amazon. It allows sellers to create alerts for changes in product pricing and availability, including out-of-stock variations across different product versions such as size or color. Keepa can track ASIN lists, making it practical for sellers who manage multiple SKUs or monitor entire product families. The tool is available as a browser extension and mobile app.

Users can visualize historical price trends directly within the Amazon product page through an interactive chart. Keepa supports multiple Amazon marketplaces and provides additional features for those with a subscription, including access to more detailed product data. Sellers use Keepa for pricing strategies, deal spotting, and competitive tracking, making it a valuable addition to their research and inventory workflow.

 

Key Highlights:

• Tracks price history and product availability
• Supports ASIN list tracking for variations
• Browser extension and mobile app available
• Integrated charts on Amazon product pages
• Optional subscription unlocks full data access
  

 

Who it’s best for:

• Sellers tracking competitor pricing
• Merchants monitoring stock status across product variants
• Users comparing price trends over time
• Sellers looking for deal opportunities
• Businesses needing a lightweight product monitoring tool
  

 

24. AmzChart

AmzChart is a product research and analysis platform centered around Amazon’s Best Sellers Rank (BSR). It offers tools to discover trending and low-competition products across multiple Amazon marketplaces. Users can view insights by category, track product performance over time, and compare competitors by analyzing changes in BSR and keyword strategies. AmzChart also includes a reverse ASIN keyword tool to find which terms competitors are targeting.

Sellers use AmzChart to evaluate market potential, identify profitable niches, and optimize product listings. The platform’s category-level analysis helps users choose better listing paths, while keyword suggestions support search visibility. Additional browser plugins provide access to historical pricing data directly on Amazon pages. With daily updates and broad marketplace coverage, the tool offers a mix of strategic and operational support.

 

Key Highlights:

• BSR-based product and category analysis
• Reverse ASIN keyword lookup
• Competitor performance tracking
• Category path and niche suggestions
• Browser plugin for price history tracking
  

 

Who it’s best for:

• Sellers looking for low-competition niches
• Merchants optimizing listings with keyword research
• Users tracking competitors’ BSR changes
• New sellers evaluating category choices
• Researchers needing marketplace-wide product trends
  

 

25. Pacvue

Pacvue is a commerce management platform built to help brands and agencies optimize operations, advertising, and performance measurement across marketplaces. It combines retail media management, sales analytics, inventory oversight, and automation tools into a single system. The platform supports both first-party and third-party data integration, offering unified dashboards that guide investment and advertising decisions.

With features such as automated bid adjustments, retail media tools, and digital shelf insights, Pacvue helps users align their commerce efforts across channels like Amazon, Walmart, and Target. It offers custom solutions for self-service teams, managed services, and agencies handling multiple clients. Pacvue is typically used by enterprise-level brands needing data visibility, process coordination, and campaign optimization.

 

Key Highlights:

• Centralized retail media and commerce management
• Automated ad bidding and campaign optimization
• Insights from first-party and third-party data
• Inventory and digital shelf monitoring
• Multi-marketplace integration
  

 

Who it’s best for:

• Brands managing advertising across multiple marketplaces
• Agencies overseeing multiple clients’ campaigns
• Sellers aiming to unify their sales and ad strategies
• Teams coordinating retail data and media buying
• Businesses scaling with data-driven commerce tools

 

26. SellerSonar Free Tools

SellerSonar offers a set of free tools designed to help Amazon sellers improve their listing performance and manage their business more efficiently. Among these tools are the Amazon Listing Quality Checker (LQS Checker) and the Amazon FBA Calculator. The Listing Quality Checker evaluates product pages based on content quality, keyword usage, and customer engagement, allowing sellers to identify gaps and improve visibility. The FBA Calculator estimates fulfillment fees, shipping costs, and commissions, helping sellers better understand their profit margins and cost structure.

These tools are built for quick access and usability, supporting sellers who want to make informed decisions without investing in complex systems. They are useful for analyzing listing structure, preparing financial plans, and identifying optimization opportunities. SellerSonar’s tools are available online and can be used without connecting to Seller Central. While part of a larger platform, these basic tools serve as standalone resources for listing evaluation and financial planning.

 

Key Highlights:

• AI-powered Listing Quality Checker
• FBA Calculator for fee and margin estimation
• No connection to Seller Central required
• Supports sellers in planning and content improvement
• Free access to core tools with optional upgrade
  

 

Who it’s best for:

• Sellers needing fast listing reviews
• Merchants calculating Amazon FBA-related costs
• New sellers preparing to launch listings
• Agencies reviewing client listings
• Users looking for quick, free business insights
  

 

27. Profasee

Profasee is an AI-powered pricing tool that helps Amazon sellers automatically adjust their product prices in response to market changes. Instead of relying on static pricing or manual updates, it analyzes signals such as sales velocity, competitor pricing, and customer behavior to find the most profitable price point at any moment. This allows brands to improve profit margins, accelerate sales, and reduce lost revenue from outdated pricing strategies.

The tool is designed to work in the background, adjusting prices in real time while aligning with a seller’s inventory and business objectives. Profasee is often used to balance pricing with stock levels, protect margins without harming rank, and avoid over-discounting. It is suitable for sellers managing large catalogs who want to scale pricing decisions with minimal manual involvement and better responsiveness to marketplace dynamics.

 

Key Highlights:

• Dynamic pricing based on real-time market data
• AI adjusts pricing without manual input
• Aligns with inventory and profit goals
• Reduces need for static price sheets
• Tracks key metrics for smarter decisions
  

 

Who it’s best for:

• Sellers seeking to automate pricing strategy
• Merchants losing margin due to outdated pricing
• Brands managing large product catalogs
• Users wanting to sync pricing with sales trends
• Teams replacing spreadsheets with responsive tools

 

Conclusion

Choosing the right tools can make a significant difference in how efficiently and effectively sellers operate on Amazon. From listing optimization and pricing automation to campaign analytics and competitor tracking, each tool serves a specific purpose in streamlining sales and advertising processes. The best approach is to combine tools that align with your goals, business size, and workflows.

Whether you’re looking to monitor performance, increase profitability, or simplify day-to-day management, the tools covered in this article offer practical solutions for Amazon sellers. By focusing on real-time data, actionable insights, and automation, sellers can reduce manual work, avoid common pitfalls, and focus more on growth and strategy.

Finding the right keywords is key to increasing product visibility on Amazon. Fortunately, there are several tools that help sellers discover high-performing keywords without spending a cent. In this guide, we’ll look at reliable free Amazon keyword research tools that can support your product optimization efforts and improve your ranking in search results.

 

1. WisePPC

At WisePPC, we offer a comprehensive platform built for sellers who want deeper visibility into their advertising and sales performance on Amazon and other marketplaces. While our tools go beyond basic keyword research, it includes advanced capabilities that allow users to analyze keyword-level performance, track changes across ad placements, and adjust campaigns in real time. These features help sellers not only find relevant search terms but also understand how those keywords influence both ad spend and sales outcomes across different timeframes.

Our toolset is not free, but for businesses that require granular control and long-term insights, it offers value that basic tools may not provide. Users can access years of historical keyword data, perform bulk edits based on performance filters, and use automated features to adjust bids and budgets. The cost reflects the depth of analysis and automation we provide, making it suitable for sellers who rely on accurate keyword performance data to scale effectively.

 

Key Highlights:

• Tracks and analyzes keyword-level ad performance in real time
• Supports campaign-level and placement-level performance monitoring
• Stores long-term historical keyword and ad data
• Enables bulk adjustments and inline editing for faster actions
• Includes segmentation by match type, bid strategy, and campaign type
  

 

Who it’s best for:

• Sellers managing multiple Amazon ad campaigns
• Businesses needing more than basic keyword suggestions
• Teams tracking long-term keyword trends and ad effectiveness
• Users looking for integrated advertising and keyword performance tools in one platform
  

 

2. SellerApp Amazon Reverse ASIN

SellerApp’s Reverse ASIN tool allows Amazon sellers to extract keywords used in competitor product listings by pasting an ASIN or product URL. The tool identifies both indexed and visible keywords from competitors’ listings and provides information such as keyword type, CPC estimates, and search volume. This helps sellers compile a more complete keyword list to improve listing visibility and understand where their product stands in comparison.

The tool also highlights broader indexing factors like conversion rate, listing quality, and customer satisfaction, which can influence keyword visibility. SellerApp offers a free version of this tool with keyword extraction features, allowing users to research multiple competitors and generate keyword ideas. This makes it a practical option for sellers focused on basic research without paying for full analytics access.

 

Key Highlights:

• Reverse ASIN tool for keyword extraction from competitor listings
• Shows keyword data including CPC, search volume, and type
• Supports manual entry of up to 4-5 competitor ASINs for broader research
• Highlights Amazon indexing factors
• Free access with limited features available
  

 

Who it’s best for:

• Sellers conducting basic competitor keyword research
• Users looking to expand backend keywords
• Beginners optimizing listings using competitor data
• Those researching Amazon indexing and listing performance
  

 

3. AsinSeed Chrome Extension

AsinSeed offers a browser extension that helps Amazon sellers perform reverse ASIN searches and keyword mining directly on the product and search result pages. With the extension, users can identify traffic-driving keywords, analyze listings for CPC optimization, and explore related keywords without leaving the browser. It supports multiple marketplaces including the US, Japan, Canada, and EU, with monthly updates of a large keyword database.

The extension can be added to Chrome or Firefox and works by pulling keyword data in real time while users browse Amazon listings. AsinSeed offers some functions for free, particularly keyword discovery for product listings and basic CPC insight. These features can help users quickly find keywords relevant to their product niche without a complex dashboard.

 

Key Highlights:

• Chrome and Firefox extension for live keyword analysis on Amazon
• Performs reverse ASIN searches and keyword mining
• Supports several global Amazon marketplaces
• Useful for CPC and listing keyword discovery
• Offers some features without subscription
  

 

Who it’s best for:

• Sellers who prefer browser-based keyword research
• Users working across multiple Amazon marketplaces
• People seeking quick keyword insights while browsing
• Beginners exploring free keyword discovery tools

 

4. amazon-asin

The Amazon Keyword Research Tool from amazon-asin.com allows users to generate keyword suggestions by entering a product keyword. The tool collects both general and long-tail keywords based on real Amazon search queries. It is designed to help sellers optimize their listings and PPC campaigns by showing relevant keywords with data such as potential CPC and search trends. Users can improve listing visibility and performance by using these keywords in product titles, descriptions, and backend sections.

The tool operates on a simple two-step process and offers keyword suggestions without requiring a subscription. It also provides guidance on how to manually expand keyword research through Amazon’s autocomplete feature, competitor listings, and seasonal trends. Although the tool has a straightforward interface, it supports the broader goal of listing optimization for sellers looking to improve their search presence.

 

Key Highlights:

• Generates long-tail and generic keyword suggestions
• Works with multiple keywords at once
• Designed for Amazon SEO and PPC optimization
• Displays keyword relevance, search trends, and CPC potential
  

 

Who it’s best for:

• Sellers optimizing listings for search visibility
• Users needing basic keyword ideas for PPC ads
• Beginners working with Amazon’s search algorithm
• Sellers exploring low-competition long-tail keywords
  

 

5. keywordtool.io

Keyword Tool for Amazon from keywordtool.io uses Amazon’s autocomplete feature to generate keyword suggestions. Users input a seed keyword, and the tool returns a list of related keywords based on real search patterns. It supports multiple Amazon marketplaces and languages, allowing users to target specific regions and shopper behavior. The tool helps users find long-tail keywords for listing optimization, even without showing direct search volume from Amazon.

The free version offers basic keyword generation while the paid version includes more keywords and access to estimated search volume. Although some features are behind a paywall, the free option still allows users to gather relevant keywords quickly. This can be useful for sellers wanting to optimize titles, descriptions, and category placements with terms actual shoppers are using.

 

Key Highlights:

• Uses Amazon autocomplete to suggest related keywords
• Supports multiple languages and regional Amazon sites
• Works without an account for basic functionality
• Allows export of keyword lists
• Free to use with optional upgrade
  

 

Who it’s best for:

• Sellers needing keyword suggestions by region
• Users who want to explore listing terms without sign-up
• Beginners targeting global marketplaces
• Anyone using autocomplete-based keyword strategies
  

 

6. Keyword Tool Dominator

The Amazon Keyword Tool by Keyword Tool Dominator helps sellers find keywords through a seed term search that scans multiple Amazon marketplaces. It supports search refinement with modes like Normal, Broad, and Precise, and filters by department and keyword popularity. Users can identify trending search terms and backend keyword ideas, particularly helpful for categories like KDP, books, and niche products.

While the tool limits daily searches in the free version, it offers a quick way to generate a large number of keyword suggestions and discover current trends. Users can export keyword lists and analyze word frequency to prioritize backend keywords.

 

Key Highlights:

• Generates keywords using search modes and filters
• Highlights popular and trending keywords
• Supports backend keyword analysis using frequency counts
• Free access with daily search limits
  

 

Who it’s best for:

• Sellers looking for department-specific keyword insights
• KDP authors targeting book-related keywords
• Users researching trending keywords
• Sellers exploring international Amazon marketplaces

 

7. KeySearch

The Amazon Keyword Tool by KeySearch allows users to generate keyword ideas by entering a product name, niche, or seed keyword. The tool pulls related search suggestions directly from Amazon’s autocomplete feature, giving users insight into what buyers are searching for. It also supplements this with Google keyword volume data to offer broader context. The interface is simple, and users can begin researching without signing up or paying.

The tool is intended to help sellers improve their Amazon SEO by identifying relevant keywords for product titles, bullet points, and backend fields. It can also assist with optimizing ad campaigns by showing terms with higher visibility potential. Users can manually explore keyword competitiveness, identify possible niches, and tailor their listings more accurately using these insights.

 

Key Highlights:

• Generates keyword suggestions using Amazon autocomplete
• Supports niche and product-specific input
• Combines data from Amazon and Google
• Designed for listing and ad optimization
• Free access with no registration required
  

 

Who it’s best for:

• Sellers needing fast keyword suggestions for product listings
• Users exploring low-cost SEO tools
• Beginners testing Amazon keyword strategies
• Sellers adjusting backend and ad keywords
  

 

8. smart-minded

Smart-minded.com provides a basic keyword tool designed to support keyword research from the customer’s perspective. Users input a product-related term, and the tool returns relevant keyword suggestions based on common search behavior. It encourages sellers to consider primary, secondary, and long-tail keywords while focusing on relevancy and clarity. The platform highlights the importance of regularly updating keywords to stay aligned with changing trends.

While the keyword suggestions are simple, the tool works as a starting point for Amazon listing improvements. It also emphasizes avoiding irrelevant or misleading keywords to maintain listing quality and performance. Though there is no advanced filtering or export functionality, the tool offers free access and is supplemented with educational blog content to guide new sellers through Amazon SEO basics.

 

Key Highlights:

• Suggests keywords based on user input
• Focuses on relevance and long-tail terms
• Encourages regular updates and competitor review
• Designed for beginner use and basic listing setup
• Free access without advanced features
  

 

Who it’s best for:

• Beginners learning Amazon SEO fundamentals
• Sellers looking for simple keyword suggestions
• Users focused on relevancy over volume
• Small businesses without access to paid tools
  

 

9. AMZScout 

This browser extension from AMZScout combines keyword tracking and reverse ASIN lookup features for Amazon sellers. It allows users to track keyword rankings over time and analyze how listings perform in search results. The tool displays how keywords move in ranking based on listing changes or ad campaigns. Sellers can monitor their own listings or evaluate competitors using ASIN input.

The extension also includes an index checker, which verifies whether Amazon’s algorithm has picked up certain keywords in a listing. The tool presents keyword changes in clear graphs and allows users to monitor data hourly or daily. Although it offers a limited free trial, its core functions are accessible to FBA and FBM sellers across major marketplaces.

 

Key Highlights:

• Tracks keyword rankings for your listings and competitors
• Supports reverse ASIN lookup to view competitor keywords
• Includes keyword index checker
• Visualizes keyword position trends with graphs
• Works within Chrome as an installable extension
  

 

Who it’s best for:

• Sellers monitoring organic keyword rank changes
• Users analyzing ad performance and listing updates
• Competitor-focused researchers
• Sellers wanting visual insights from within the browser

 

10. Keyword.io

Keyword.io offers a free keyword research tool that pulls autocomplete suggestions from platforms like Amazon, Google, YouTube, Bing, and more. The Amazon keyword tool helps users discover long-tail search phrases based on real user queries. By entering a seed keyword, sellers can quickly generate relevant suggestions that reflect actual shopping behavior. These keywords can be used for Amazon listings, PPC campaigns, and content creation.

The tool allows users to filter, copy, and download keyword lists for further use. It is designed for sellers, writers, and marketers looking for a straightforward method to explore keyword ideas. While the tool does not offer advanced analytics or ranking data, it serves as a fast and accessible option for early-stage keyword research.

 

Key Highlights:

• Uses Amazon autocomplete to generate long-tail keyword suggestions
• Covers multiple platforms including eBay, YouTube, Bing, and Google
• Free access with no login required for basic functionality
• Allows downloading and filtering of results
• Suitable for product research, SEO, and content planning
  

 

Who it’s best for:

• Sellers looking for simple Amazon keyword ideas
• Users running initial product or content research
• Individuals comparing search patterns across platforms
• Beginners without access to paid SEO tools
  

 

11. Google Trends

Google Trends provides a visual tool for tracking search interest over time. While not Amazon-specific, it helps users understand which topics or keywords are gaining popularity. Users can compare multiple terms, identify seasonal interest, and see regional search differences. This can be helpful for identifying product trends or planning marketing campaigns based on user interest shifts.

The platform is free to use and offers daily insights, trend charts, and related queries. Although it doesn’t provide detailed Amazon keyword data, it works as a complementary tool when deciding which topics or product areas are currently in demand.

 

Key Highlights:

• Tracks keyword popularity over time and by region
• Allows comparison of multiple keywords
• Visualizes trends and related topics
• Free and accessible to all users
• Useful for identifying seasonality and trend timing
  

 

Who it’s best for:

• Sellers tracking general consumer interest
• Users planning seasonal product listings
• Researchers comparing keyword relevance
• Marketers exploring trending topics for new content
  

 

12. SEO Review Tools

SEO Review Tools offers a free Amazon keyword tool that provides keyword suggestions directly from Amazon’s search data. By entering a product name or category, users receive a list of primary and secondary keywords that reflect actual Amazon search terms. This tool is designed to support product listing optimization through better keyword placement in titles, bullet points, and backend fields.

It includes basic filters for narrowing results and suggests using descriptive keywords and avoiding keyword stuffing. The tool can be used independently or alongside other SEO Review Tools for a broader strategy. It is available for free with no need for advanced setup.

 

Key Highlights:

• Generates keywords based on Amazon’s search suggestion system
• Separates results into primary and related keywords
• Helps optimize listings for visibility
• Available without registration
• Can be used with other SEO tools from the same provider
  

 

Who it’s best for:

• Sellers optimizing Amazon titles and descriptions
• Users focusing on listing relevance and structure
• Beginners needing quick keyword lists
• Marketers enhancing backend keyword coverage
  

 

13. AMALYTIX

AMALYTIX provides a keyword research tool that allows users to compare the relative popularity of search terms on Amazon. After entering a seed keyword, the tool returns a ranked list of related keywords based on frequency. This can help users decide which terms to prioritize in titles, ads, and listings. There is also a keyword permutation tool that combines keyword groups into possible search phrases for ad testing.

The interface is simple and focuses on helping users understand keyword ranking and potential ad keyword combinations. The tool does not include advanced filters or export options but offers a fast way to evaluate keyword options for Amazon listing and advertising use.

 

Key Highlights:

• Ranks related keywords based on Amazon search frequency
• Includes a keyword permutation tool for generating combinations
• Supports two or three keyword group inputs
• Shows unique keyword sets without duplicates
• Free to use without account registration
  

 

Who it’s best for:

• Sellers comparing similar search terms
• Users testing ad keyword combinations
• Beginners evaluating keyword rank relevance
• Advertisers preparing campaign keyword lists

 

Conclusion

Free Amazon keyword research tools offer a practical starting point for sellers looking to improve product visibility without added costs. While these tools may not include all the advanced features of paid platforms, they provide essential insights such as keyword suggestions, search trends, and listing optimization guidance. For many sellers, especially those just getting started or working with limited budgets, these tools are enough to support basic SEO and advertising efforts.

By using a mix of tools focused on autocomplete suggestions, competitor analysis, and keyword filtering, sellers can better understand what buyers are searching for and adjust their listings accordingly. Consistent use of keyword research tools helps improve targeting, reduce wasted ad spend, and increase the chances of ranking higher in Amazon’s search results.

AI-powered tools have become essential for Amazon sellers aiming to stay competitive in 2025. These solutions help automate product research, optimize listings, forecast demand, and manage advertising campaigns. In this article, we’ll explore the top Amazon AI tools that support decision-making, increase efficiency, and improve overall store performance. Whether you’re a beginner or scaling an FBA business, these tools can make a measurable impact.

 

1. WisePPC

We built WisePPC to give marketplace sellers a complete and practical toolkit for managing advertising and sales performance. Our platform helps you track real-time results, analyze long-term trends, and make better decisions using reliable data. Whether you’re selling on Amazon, Shopify, or multiple channels at once, WisePPC brings all your performance metrics into one place. You can view campaign-level details, adjust bids and budgets on the spot, and use advanced filters to focus on exactly what matters.

Our tools are built for scale and clarity. From bulk editing and historical trend analysis to campaign optimization and placement tracking, we make it easier to manage large catalogs and multiple accounts. We store long-term data beyond what Amazon provides, support granular performance segmentation, and highlight anomalies using visual cues. With upcoming features like automated inventory forecasting and AI-based bidding, we continue to expand the system to handle more of your workflow with less manual effort. As an Amazon AI tool, we continue to expand the system to handle more of your workflow with less manual effort, with upcoming features like automated inventory forecasting and AI-based bidding.

 

Key Highlights:

• Advanced ad analytics with real-time and historical tracking
• Bulk editing across campaigns, targets, and budgets
• Smart visual cues to identify performance issues quickly
• On-platform campaign editing without switching tabs
• Long-term data storage beyond Amazon’s retention limits
• Centralized analytics from ads and organic sales
  

 

Who it’s best fo:

• Sellers managing multiple products or marketplace accounts
• Teams looking to reduce manual ad management
• Businesses needing detailed segmentation and custom filtering
• Users who want long-term access to campaign performance data
• Sellers aiming to link ad spend with actual sales outcomes

 

2. ChatGPT

ChatGPT is a language model developed by OpenAI that uses AI to understand and generate human-like text responses. Built on the GPT-3.5 and GPT-4 architectures, the tool is designed for natural language understanding tasks, including summarization, rewriting, and code completion. While not built specifically for Amazon, sellers can use ChatGPT to create product titles, bullet points, and descriptions by inputting relevant information and allowing the model to generate optimized content. It can also assist in drafting customer service responses and creating structured data for listings.

Sellers often use ChatGPT as a general-purpose AI tool to automate parts of their listing process or brainstorm copy variations. Since it doesn’t pull real-time marketplace data, its outputs rely on the quality of the input prompt. ChatGPT is used in tandem with Amazon-specific data tools to generate human-like and structured listing text. It’s especially useful when sellers are looking to scale their content output or refine their messaging without manual effort.

 

Key Highlights:

• Can generate listing content such as descriptions and bullet points
• Useful for rewriting or expanding text based on prompts
• Supports multiple languages
• Can automate customer response templates
• Works across many content formats, including FAQs and manuals
  

 

Who it’s best fo:

• Amazon sellers creating large volumes of listings
• Users who pair ChatGPT with keyword or data tools
• Brands that need multilingual listing support
• Teams automating repetitive content tasks
  

 

3. ZonGuru ChatGPT Listing Tool

ZonGuru offers an Amazon AI tool that integrates ChatGPT directly into its listing optimization workflow. This feature takes data from top-performing Amazon listings within a category and uses AI to automatically rewrite and score listings. Sellers input their own ASIN and a competitor’s ASIN, and the tool compares, rewrites, and scores the improved version. The process is automated and includes a listing optimizer that evaluates the quality of the new content.

This tool is designed to support sellers in enhancing their visibility by aligning AI-generated content with high-performing data points. It reduces the time needed to create listing copy and provides a measurable output in the form of listing scores. Since the system is built on ChatGPT, it relies on AI to interpret listing structures and rewrite them while preserving the key selling points and keywords.

 

Key Highlights:

• AI-generated Amazon listings based on top competitor data
• Built-in listing scoring system
• Uses seller and competitor ASINs for comparison
• Integrated with ZonGuru’s broader suite of seller tools
• Output delivered in video walkthrough format
  

 

Who it’s best fo:

• Amazon sellers optimizing underperforming listings
• Brands wanting quick comparison-based improvements
• Users looking for structured AI-supported workflows
• Sellers with existing listings looking to test alternatives
  

 

4. Helium 10

Helium 10 is a comprehensive tool suite for Amazon sellers, offering AI-enhanced features across product research, keyword tracking, listing optimization, and ad campaign automation. Among its AI tools, Helium 10 Ads automates PPC campaigns without requiring manual adjustments. Additionally, tools like Cerebro and Magnet support keyword identification and listing enhancement using market data.

The platform incorporates AI into its ecosystem by automating listing improvements and ad strategies based on real-time marketplace activity. Sellers can use AI to predict performance, locate high-conversion keywords, and reduce time spent on manual data analysis. The tools are embedded in a larger framework that supports inventory, operations, and performance tracking, making Helium 10 a multifunctional platform for scaling Amazon operations.

 

Key Highlights:

• AI-driven PPC campaign builder
• Keyword research with market comparison tools
• Automated listing optimization features
• Chrome extension for direct browser-based insights
  

 

Who it’s best fo:

• Sellers running large-scale ad campaigns
• Users seeking keyword-backed AI recommendations
• Teams managing multiple listings and SKUs
• Sellers looking to combine automation with performance tracking

 

5. SmartScout

SmartScout is a data intelligence tool designed to analyze the Amazon marketplace across brands, categories, sellers, and keywords. They provide a broad range of features, including brand breakdowns, advertising insights, seller histories, keyword tracking, and geographic sales mapping. The platform includes tools like Ad Spy for viewing brand-level ad performance, Traffic Graph to visualize user behavior between listings, and Keyword Detective to evaluate shared terms between listings. Their Seller Map and historical tracking tools help users assess long-term performance trends and regional sales patterns.

The AI functionality in SmartScout is built into tools like the AI Listing Architect, which generates listing content based on keyword relevance and sales factors. They also offer competitive analysis through features like Share of Voice and Smart Score, which standardize listing visibility regardless of category. SmartScout is used by a range of Amazon business models, including wholesale, private label, and brand management teams, and integrates its dataset into external systems via API and Data Lake access.

 

Key Highlights:

• AI-generated listing content through Listing Architect
• Access to ad strategies, keyword tracking, and seller histories
• Geographic and historical sales data mapping
• Competitive analysis with Smart Score and Share of Voice
• Integration options via API and Chrome extension
  

 

Who it’s best fo:

• Sellers researching brand performance and keyword trends
• Agencies conducting competitive analysis or advertising audits
• Wholesale and arbitrage users tracking sellers and regions
• Teams optimizing listings with AI-generated content
  

 

6. Sellesta

Sellesta is an AI-powered platform aimed at improving Amazon listings by focusing on keyword ranking and conversion rate. Their tools cover listing optimization, keyword research, and customer review analysis. The system identifies underperforming elements in a listing and recommends improvements across titles, bullet points, and generic keywords. Sellers can also benchmark their own ASINs against competitors and analyze reviews to align listings with customer expectations.

The platform is designed for usability with automated checklists and optimization flows. It supports direct input of listing URLs to receive AI-driven suggestions for improvements. By combining structured listing analysis with content suggestions, Sellesta enables sellers to quickly identify weak spots and generate improved versions of their listings. The platform also integrates review sentiment to support content refinement based on actual buyer feedback.

 

Key Highlights:

• Listing optimization based on keyword and review data
• Automated suggestions across titles, bullets, and keywords
• Competitor ASIN analysis and listing comparison
• Review sentiment analysis for content targeting
• Quick listing checks through direct URL input
  

 

Who it’s best fo:

• Sellers looking for simple, fast listing optimization
• Users who want to align listings with customer reviews
• Brands monitoring competitor performance
• Sellers handling a high number of SKUs
  

 

7. Quartile

Quartile offers an AI-based retail media optimization platform focused on advertising automation across Amazon and other major marketplaces. Their system uses real-time data ingestion to manage bids, placements, and performance monitoring at the product (ASIN) level. They support multi-channel advertising strategies by turning data into actionable insights that feed directly into campaign adjustments.

In addition to automation, Quartile provides strategic input through expert-managed services. This hybrid model lets sellers use AI for ad bidding and budget allocation while receiving human insight for goal setting and channel-specific recommendations. The platform includes reporting tools, dynamic bidding logic, and integration with Amazon Marketing Cloud to optimize reach and performance across ad funnels.

 

Key Highlights:

• AI-driven ad management with real-time bid updates
• Per-ASIN campaign optimization
• Combines automation with strategic human support
• Multi-platform advertising support
• Integration with Amazon Marketing Cloud
  

 

Who it’s best fo:

• Sellers running large or multi-channel ad campaigns
• Brands requiring detailed ad performance breakdowns
• Teams needing both automation and strategy guidance
• Businesses optimizing retail media budgets across platforms

 

8. eDesk AI

eDesk AI is a customer support tool built for eCommerce teams handling large volumes of messages across marketplaces. The platform uses AI to summarize incoming messages, classify them by topic, detect sentiment, and suggest response templates based on the nature of the issue. Support agents can quickly access relevant information like customer names, order details, and shipping status within the response window, enabling faster and more relevant replies. eDesk’s automation includes full ticket summaries and auto-prioritization to help agents focus on high-priority cases.

Their AI also supports hands-free responses by automatically applying pre-approved templates to common queries, such as returns or missing items. This setup allows teams to control which types of issues get automated replies and where human review is still needed. eDesk integrates with over 200 marketplaces and shopping platforms, keeping all support activity within one dashboard. It combines OpenAI models with proprietary rules to deliver secure, brand-specific support at scale without exposing customer data to third-party systems.

 

Key Highlights:

• AI summarizes and categorizes messages by type and tone
• Hands-free replies for common cases with pre-approved templates
• Smart response drafts with personalization fields
• Prioritization of tickets based on SLAs and message type
  

 

Who it’s best fo:

• eCommerce teams managing high message volume
• Amazon sellers with multi-channel customer support
• Brands that want to automate standard queries
• Teams focused on SLA compliance and quick reply times
  

 

9. VAPA

VAPA is an AI-powered platform for automating and optimizing Amazon PPC campaigns. It supports ad types including Sponsored Products, Sponsored Brands, Display, and TV across over 20 Amazon marketplaces. The platform handles automatic bid management, keyword harvesting, ASIN targeting, and campaign creation without requiring manual input. It adapts to seasonal trends by adjusting bids based on day, week, or month performance patterns. VAPA can take over existing campaigns or build new structures from scratch.

The platform includes different service tiers, from fully automated campaign execution to dedicated account management and strategic consultation. VAPA also generates ads using internal logic and automatically aligns them with retail-ready listings. With capabilities for scaling across ASINs and marketplaces, VAPA aims to reduce the time teams spend adjusting bids and managing ads, while still maintaining oversight and control through performance reviews and client-specific configurations.

 

Key Highlights:

• Automates campaign setup and bid management across ad types
• Supports full-scale ASIN, category, and audience targeting
• Campaign adjustments based on seasonality and performance trends
• Option to migrate and manage existing ad campaigns
• Multiple service plans, including dedicated manager and support
  

 

Who it’s best fo:

• Amazon sellers with large or growing ad budgets
• Teams running PPC across multiple marketplaces
• Brands looking to reduce time on manual ad operations
• Businesses needing automated scaling with performance checks
  

 

10. AWS Generative AI

AWS provides a set of generative AI tools and infrastructure to support businesses building applications that rely on large language models and foundation models. Key services include Amazon Bedrock for working with third-party models, Amazon SageMaker for training and deploying custom models, and Amazon Q for creating conversational assistants. These tools are designed to be integrated into existing workflows and customized for business-specific tasks like customer support automation, content generation, and conversational analytics.

AWS offers options for full-stack development and deployment of AI applications, including pre-trained models, training environments, and data infrastructure. Their generative AI solutions are built with attention to security, compliance, and scalability, making them usable across industries. Businesses can build custom AI-driven tools on top of AWS services while retaining control over how data is used and stored. Tools like PartyRock and the Generative AI Innovation Center also support experimentation and skill development for internal teams.

 

Key Highlights:

• Tools for building, training, and deploying AI models at scale
• Includes services like Bedrock, SageMaker, and Amazon Q
• Customizable models for various use cases and industries
• Integration with AWS infrastructure and data systems
• Support for responsible AI development with built-in guardrails
  

 

Who it’s best fo:

• Businesses developing custom AI applications
• Teams needing scalable infrastructure for model deployment
• Sellers exploring advanced content generation or analytics
• Companies seeking secure, compliant AI tools for internal or customer-facing use

 

11. Repricer.com

Repricer.com is a repricing tool for Amazon and other marketplace sellers that automates price adjustments based on real-time competitor activity. Users can configure strategies that respond to stock levels, ratings, location, and pricing of competing sellers. The tool helps sellers stay within their price limits while optimizing for the Buy Box by automatically raising or lowering prices depending on the competitive landscape. Pricing adjustments happen instantly through Amazon-hosted processing, allowing sellers to react quickly during peak periods or when competitors run out of stock.

Beyond dynamic repricing, Repricer.com includes features like Insights, which alerts sellers to stock shortages or Buy Box losses, and Safe Mode, which simulates pricing changes without publishing them. It also offers multi-channel support, enabling consistent pricing across Amazon, eBay, Walmart, and other platforms. The system provides automated reporting and strategic suggestions to fine-tune pricing decisions and maximize margin retention. Onboarding is guided and takes minimal setup time for new users.

 

Key Highlights:

• Automated repricing across Amazon and other marketplaces
• Safe Mode for previewing price strategy impact
• Insights for Buy Box loss, stock issues, and sales trends
• Multi-channel price replication
• Strategy configuration based on seller ratings, location, and stock
  

 

Who it’s best fo:

• Amazon sellers managing large inventories
• Multichannel sellers needing pricing consistency
• Teams that want full automation with manual override
• Sellers aiming to stay competitive in the Buy Box
  

 

12. Jungle Scout Extension

The Jungle Scout browser extension allows Amazon sellers to conduct product research directly from Amazon’s search and product pages. It displays sales estimates, competition data, historical trends, and profit projections in real time. Users can validate product opportunities by viewing metrics like monthly sales, price history, and demand levels without switching tools. Customizable overlays provide ASIN-specific insights during browsing, which helps streamline research tasks.

The extension also includes features such as Opportunity Score to evaluate product potential, and AI Review Analysis to extract common themes and concerns from customer reviews. Users can track product listings, monitor seller data, and send review requests directly through the interface. Integration with other Jungle Scout tools allows for seamless movement of data into keyword and tracking modules. The extension is designed to speed up product validation and listing optimization during the product discovery phase.

 

Key Highlights:

• In-browser product data for Amazon pages
• Historical sales and pricing graphs
• Opportunity Score to assess product potential
• AI-driven review analysis
• Review request feature via Seller Central
  

 

Who it’s best for:

• Sellers validating new product ideas
• Users needing quick competitive and sales analysis
• Teams comparing products without switching tools
• FBA sellers sending post-purchase review requests
  

 

13. Seller Snap

Seller Snap is an AI-based Amazon repricer that uses game theory tactics to adjust prices intelligently. Rather than undercutting competitors, the tool looks at seller behavior patterns and pricing history to avoid price wars while improving Buy Box share and margins. Sellers can define custom strategies or rely on automatic configurations that adapt to different market conditions and competitor behavior. It also calculates minimum prices using fulfillment fees, operational costs, and desired margins.

Additional features include replenishment suggestions based on sales velocity and lead time, advertising performance tracking, and multi-store management from a centralized dashboard. Seller Snap supports bulk data imports and exports, helping sellers migrate from other systems easily. The platform is designed to operate with minimal input once initial setup is complete, using continuous repricing logic to maintain competitiveness and optimize profit without manual monitoring.

 

Key Highlights:

• AI repricing based on competitor behavior and game theory
• Customizable strategies with profit-based minimum pricing
• Replenishment planning and ad performance tracking
• Centralized dashboard for multi-store management
  

 

Who it’s best fo:

• Sellers looking to avoid race-to-the-bottom pricing
• High-volume sellers managing multiple Amazon stores
• Teams needing automation plus granular control
• Businesses prioritizing margin protection over lowest price

 

14. Nozzle

Nozzle is an analytics platform tailored for Amazon sellers that focuses on understanding customer behavior and profitability. It provides tools to measure customer lifetime value, acquisition cost, and retention patterns over time. The platform tracks purchasing trends, helping sellers evaluate how customers interact with products across multiple transactions and determine the long-term value of each customer. Nozzle allows users to analyze performance by ASIN and uncover which products drive repeat purchases or upsell opportunities.

In addition to lifetime metrics, Nozzle supports strategic decision-making by showing gaps in marketing efficiency and helping allocate budgets more effectively. Sellers can view optimal retargeting windows, breakdowns of customer loyalty, and time to repeat purchase. This data supports remarketing strategies and campaign planning. The platform is used to refine Amazon advertising approaches and monitor how changes in spend affect customer behavior and overall retention.

 

Key Highlights:

• Tracks customer lifetime value and acquisition cost
• Measures repeat purchase behavior and time intervals
• Supports cohort analysis and retargeting planning
• Breaks down performance by ASIN and product group
• Helps identify marketing gaps and sales opportunities
  

 

Who it’s best fo:

• Amazon sellers focused on customer retention and loyalty
• Teams optimizing ad spend and customer acquisition strategy
• Brands looking to track long-term value per ASIN
• Users needing behavioral data to inform remarketing
  

 

15. LaunchGPT

LaunchGPT is an AI-driven listing tool designed to help Amazon sellers create optimized product listings. It generates titles, bullet points, and descriptions based on product inputs while aligning with Amazon’s SEO and formatting guidelines. Users can customize tone, keyword usage, and length to match brand style or category expectations. The tool automatically avoids banned and restricted terms to reduce the risk of content rejections.

LaunchGPT also includes keyword optimization features that ensure listings use exact-match search phrases and apply intelligent keyword combinations across the content. Advanced users can access bulk generation and track listing performance using keyword tracking tools. The platform supports Walmart listings as well, offering extended usability for multichannel sellers. Listings can be refined with optional A+ content and generated at scale depending on the selected plan.

 

Key Highlights:

• Generates full Amazon listings using AI
• Built-in SEO keyword optimization and formatting
• Avoids banned and restricted content automatically
• Optional tools for A+ content and Walmart listings
• Supports tone and formatting customization
  

 

Who it’s best fo:

• Sellers needing fast, compliant listing creation
• Users optimizing listings for SEO performance
• Brands managing large product catalogs
• Multichannel teams using Amazon and Walmart
  

 

16. Pixelcut

Pixelcut is an AI-powered content tool that provides visual editing and media generation capabilities for product and marketing assets. It includes background removal, image expansion, upscaling, and object removal. Sellers can use it to prepare images for product listings, advertising creatives, and branded content. The platform also supports image generation from prompts or reference images and can generate short-form videos using uploaded assets or descriptions.

In addition to individual editing tools, Pixelcut includes features for batch editing, team collaboration, and project organization. Shared folders allow multiple users to work on visual content together. The platform offers APIs for background removal, upscaling, and other tasks, making it useful for automated workflows. Pixelcut is used by businesses looking to streamline visual content production across Amazon listings, social media, and other sales channels.

 

Key Highlights:

• Background removal, object editing, and upscaling tools
• Image and video generation from prompts or images
• Tools for collaboration and shared asset management
• Offers APIs for integration with other systems
• Supports batch editing and automated content tasks
  

 

Who it’s best fo:

• Sellers needing product-ready visual assets
• Teams working on creative content for Amazon and other channels
• Businesses handling bulk content updates or image edits
• Users requiring quick turnaround for listing media files

 

Conclusion

AI tools have become essential for Amazon sellers who want to operate more efficiently, respond faster to market changes, and make better use of their data. From automated repricing and product research to listing optimization and advertising analytics, these solutions cover every major area of marketplace selling. By reducing manual work and offering real-time insights, AI platforms help sellers save time and focus on strategy rather than daily tasks.

Choosing the right AI tools depends on your business goals and current challenges. Whether you need to track campaign performance, optimize listings, or stay competitive on pricing, there are reliable tools available that can support each of those needs. The key is to integrate tools that give you control, visibility, and measurable results without unnecessary complexity.

Amazon’s marketplace is more competitive than ever, and standing out requires more than just a good product. Optimization tools have become essential for sellers who want to research the right keywords, manage ad campaigns efficiently, and create high-performing listings. From all-in-one suites like Helium 10 to specialized tools for PPC, SEO, and product research, the right software can save time, cut costs, and drive measurable growth. In this article, we’ll break down the most effective Amazon optimization tools for 2025 to help sellers at any level streamline their operations and increase visibility.

 

1. WisePPC

We’ve built WisePPC as a professional-grade Amazon keyword and ad management tool for sellers running campaigns across Amazon and other marketplaces. With advanced analytics, real-time performance tracking, and on-platform editing, we help simplify campaign optimization. Our system offers deep historical data, detailed metric breakdowns, and the ability to take fast action using bulk updates and precise filtering. We make it easy to analyze ad performance across multiple accounts, placements, and strategies – all without relying on third-party tools or spreadsheets.

Our platform includes bulk editing, multi-metric visualizations, inline updates, and side-by-side KPI comparisons. We offer advanced filtering and segmentation by cost type, bid strategy, match type, and more. We store historical data for years, enabling long-term analysis and better decision-making. We also separate the impact of organic and paid traffic, support inventory tracking, and use AI-based optimization to improve results. New features like automated repricing, cross-account dashboards, and inventory forecasting are already in development.

 

Key Highlights:

• Bulk editing for campaigns, ad groups, and keywords
• On-platform bid and budget adjustments
• Advanced filtering by cost type, match type, and placement
• Visual KPI comparison using multi-metric charts
• Gradient-based highlighting for quick anomaly detection
• Segmented performance tracking across ad types
• Amazon Ads Verified Partner status

 

Who it’s best for:

• Amazon sellers managing large campaigns
• Agencies handling multiple accounts or platforms
• Teams needing granular analytics and long-term data storage
• Businesses scaling operations with AI-based ad optimization
• Sellers looking to reduce manual campaign tasks and improve control

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. Data Dive

Data Dive is a tool built for Amazon sellers who want to streamline and structure their product and keyword research. They use a guided process based on established frameworks to reduce guesswork and standardize decision-making. The tool focuses on validating products before launch, helping users evaluate risk levels within specific niches. It draws on systems from experienced Amazon sellers to support structured research workflows and reduce the chance of errors during product selection or market entry.

They offer automation features designed to eliminate repetitive tasks and save time across teams. By integrating AI, the tool transitions routine operations into more oversight-based roles, allowing sellers to focus on strategy rather than execution. The platform is suited to both individual sellers and collaborative teams looking for consistent research methods. It’s also structured to support faster decision-making during product discovery, listing preparation, and market analysis.

 

Key Highlights:

• Niche risk assessment before product launch
• Structured keyword and product research workflows
• Built-in processes based on established seller frameworks
• Workflow automation to reduce repetitive tasks
• AI-supported shift from manual tasks to strategic oversight

 

Who it’s best for:

• Amazon sellers launching new products
• Teams needing a standardized research process
• Users focused on niche risk reduction
• Sellers looking to reduce manual work with automation
• Businesses using Seller Systems methodology

 

Contact and Social Media Information:

• Website: datadive.tools

 

3. SmartScout

SmartScout is a browser-based platform that helps Amazon sellers and brands understand the structure of the marketplace by breaking down data into actionable insights. They allow users to explore brand performance, product listings, and advertising strategies using multiple tools like Ad Spy, Brand Reports, Scope, and Share of Voice. These tools help track seller activity, reveal keyword performance, and visualize historical trends across categories or specific search terms. SmartScout combines these features into a single system that supports research, monitoring, and strategy planning.

They offer functions that range from identifying relevant keywords to comparing listings across categories using consistent scoring. SmartScout also includes tools for listing optimization, product packaging analysis, and delivery time tracking. For logistics and regional planning, the mapping tools show delivery advantages and market trends by location. Sellers can also analyze historical pricing, monitor Buy Box performance, and run bulk research using the UPC Scanner or Chrome extension. The goal is to support decisions with structured data and reduce the need for manual research.

 

Key Highlights:

• Brand and product tracking tools with historical trend analysis
• Ad strategy and keyword visibility features
• Listing optimization and FBA packaging calculators
• Mapping tools for location-based insights
• Chrome extension for quick in-browser marketplace data

 

Who it’s best for:

• Amazon sellers needing in-depth brand and product research
• Teams managing PPC and advertising strategies
• Wholesalers or resellers analyzing bulk data
• Brands looking to improve delivery coverage and logistics planning
• Sellers aiming to refine listings using structured keyword data

 

Contact and Social Media Information:

• Website: www.smartscout.com
• Instagram: www.instagram.com/smartscout_com
• LinkedIn: www.linkedin.com/company/smartscoutcom
• Facebook: www.facebook.com/smartscout.pro

 

4. Teikametrics

Teikametrics provides a suite of AI-driven tools designed to help Amazon sellers automate and refine their advertising and inventory strategies. They focus on predictive bidding, where the system adjusts ad spend based on various factors like product category, seasonality, and performance goals. Users can set their advertising cost targets and let the platform manage bid updates in real time. This reduces the need for manual input and helps align campaigns with specific business outcomes.

Their platform also includes inventory optimization tools that predict demand, reduce stockouts, and help sellers manage reorder points more effectively. For multichannel sellers, Teikametrics offers feed optimization tools that enhance listings across marketplaces. Additional features support content performance tracking and social commerce through creator-driven promotions. Sellers can choose from self-service access, fully managed support, or agency tools depending on their business model.

 

Key Highlights:

• Predictive bidding based on real-time and seasonal signals
• Automated ad performance tracking and optimization
• Inventory management with forecasting and reorder tools
• Tools for multichannel feed and content optimization
• Social commerce features for creator-led promotions

 

Who it’s best for:

• Brands selling on Amazon
• Sellers needing AI-powered advertising automation
• Teams managing FBA or WFS inventory
• Businesses operating across multiple marketplaces
• Brands exploring influencer and social commerce features

 

Contact and Social Media Information:

• Website: www.teikametrics.com
• Facebook: www.facebook.com/Teikametrics
• Twitter: x.com/Teikametrics
• LinkedIn: www.linkedin.com/company/teikametrics
• Email: [email protected]

 

5. Seller Labs

Seller Labs offers a suite of tools that help Amazon sellers manage advertising, monitor performance, and streamline customer engagement. Their platform focuses on automation and simplicity, allowing users to set up product review requests, manage ads, and track profitability with minimal manual input. The ad optimization feature includes trusted recommendations and options for hands-off management, making it easier to adjust campaigns based on performance trends without deep involvement.

In addition to advertising, Seller Labs supports inventory tracking, profit monitoring, and business metrics analysis. Users can view key performance indicators in one place, connect different data sources, and access insights that help guide restocking and pricing decisions. The system also supports automated actions that aim to save time and improve decision-making accuracy across the selling process.

 

Key Highlights:

• Automated product review requests
• AI-driven ad recommendations and optimization
• Centralized profit and inventory tracking
• Simple dashboard for business metrics and trends
• Automated actions for time-saving operations

 

Who it’s best for

• Amazon sellers wanting to automate advertising
• Users looking for quick performance overviews
• Sellers focused on increasing efficiency
• Brands managing review requests at scale
• Businesses that need basic inventory and profit tracking tools

 

Contact and Social Media Information:

• Website: www.sellerlabs.com
• Address: 999 Mansell Rd, Ste D Roswell GA, 30076, USA

 

6. PPC Entourage

PPC Entourage is an Amazon optimization platform that focuses on simplifying campaign management and scaling advertising efforts through automation and bulk tools. Users can create, adjust, and expand multichannel PPC campaigns without using spreadsheets, making the process more streamlined. The Bulk Engine includes modules, offering flexibility for managing multiple campaigns efficiently. The platform supports fast setup and adjustments, which can help sellers respond quickly to changes in ad performance.

The tool provides in-platform reporting that presents campaign metrics in a clear layout, allowing users to spot issues and make decisions without needing to export data. Sellers can use automated rules to adjust bids, manage budgets, and apply performance-based strategies. PPC Entourage emphasizes reducing manual work while aligning ad spending with actual results to support long-term account growth.

 

Key Highlights:

• Bulk campaign management with modules
• In-platform reporting for fast decision-making
• Automation tools for bid and budget optimization
• Multichannel PPC setup and expansion
• Focused on reducing manual workload

 

Who it’s best for:

• Sellers running multiple Amazon PPC campaigns
• Users who want to avoid spreadsheets
• Brands needing flexible bulk management tools
• Teams that prioritize automation and time-saving
• Sellers looking to align ad spend with performance

 

Contact and Social Media Information:

• Website: www.ppcentourage.com
• Facebook: www.facebook.com/PPCEntourage
• LinkedIn: www.linkedin.com/company/ppc-entourage
• Twitter: x.com/PPCEntourage

 

7. Ad Badger

Ad Badger is an Amazon PPC tool that helps sellers manage, automate, and monitor their advertising campaigns. It offers a set of features focused on bid optimization, keyword management, and waste reduction. The platform’s bid tool uses a proprietary algorithm that analyzes conversion data and adjusts bids daily to align with the seller’s target ACoS. This automation supports ongoing performance improvements without requiring manual input or advanced PPC experience.

The tool also includes a negative keyword feature that scans past campaign data to detect underperforming keywords and adds them as negatives automatically. This helps eliminate unnecessary ad spend and improve campaign focus. Users can also access educational materials to understand the fundamentals of Amazon PPC. The software is designed to run continuously in the background, supporting sellers who prefer a more hands-off approach to campaign optimization.

 

Key Highlights:

• Daily bid adjustments based on conversion data
• Automated negative keyword detection
• Continuous PPC campaign monitoring
• Educational support included for beginners
• No PPC experience required to use the platform

 

Who it’s best for:

• Amazon sellers without PPC expertise
• Brands looking to reduce wasted ad spend
• Users wanting automation with minimal input
• Sellers focused on maintaining target ACoS
• Teams needing hands-off campaign management

 

Contact and Social Media Information:

• Website: www.adbadger.com
• Facebook: www.facebook.com/AdBadgerDen
• LinkedIn: www.linkedin.com/company/adbadger
• Instagram: www.instagram.com/adbadgerden
• Twitter: x.com/AdBadgerApp

 

8. Eselt

Eselt is a listing and inventory management tool designed for sellers on Amazon and eBay. It allows users to create, manage, and update listings quickly through a simplified interface. Sellers can import active Amazon listings with a single click, upload product data in bulk, and edit multiple items at once. These features help streamline the listing process and reduce the time spent on manual updates.

The platform also includes automated inventory reconciliation that syncs product data across Eselt, and Amazon. This helps prevent double sales and ensures accurate stock levels without manual tracking. Users can access product information at any time, and the system regularly creates secure backups. Additional tools like image upload and customizable templates support better listing presentation and cross-platform consistency.

 

Key Highlights:

• One-click import of Amazon listings
• Bulk product upload and editing
• Inventory sync between Eselt and Amazon
• Daily data backups on multiple servers
• Built-in listing templates and image tools

 

Who it’s best for:

• Sellers managing Amazon stores
• Users needing fast bulk listing updates
• Sellers who want automated inventory tracking
• Teams looking to prevent double-selling
• Businesses seeking centralized listing management

 

Contact and Social Media Information:

• Website: eselt.de
• Twitter: x.com/eselt_de

 

9. Epinium

Epinium is a tool that focuses on Amazon listing optimization using automation and AI-driven processes. Their platform helps sellers create and improve listings quickly by generating localized, SEO-friendly content for multiple markets. The tool allows users to optimize all critical SEO fields with one click, reducing the time needed for manual edits and ensuring consistency across listings.

The automation also supports conversion rate optimization by adjusting listings to meet regional search behavior and keyword trends. Epinium is designed to speed up listing creation in different languages while keeping the structure optimized for Amazon’s internal search system. This helps sellers manage multiple marketplaces more efficiently without needing advanced SEO knowledge.

 

Key Highlights:

• One-click SEO field optimization
• AI-based listing generation
• Support for multiple languages
• Tools designed to boost listing conversion
• Automation of repetitive listing tasks

 

Who it’s best for:

• Sellers with listings in multiple Amazon marketplaces
• Teams managing multi-language SEO
• Brands looking to improve listing performance
• Users seeking automated content generation
• Sellers aiming to reduce manual SEO work

 

Contact and Social Media Information:

• Website: epinium.com
• LinkedIn: www.linkedin.com/company/epiinium
• Instagram: www.instagram.com/epinium
• Facebook: www.facebook.com/epinium
• Twitter: x.com/epiniumCOM

 

10. ListingMirror

ListingMirror provides a toolset designed to help Amazon sellers improve the visibility of their listings through structured SEO practices. Their approach centers on optimizing product titles, images, and backend search terms to meet Amazon’s evolving ranking criteria. The tool allows users to identify and place high-impact keywords in key listing areas, helping increase relevance without keyword stuffing. Product titles are adjusted based on keyword research, and guidance is given for ordering terms by importance.

In addition to title optimization, ListingMirror supports users in improving their image metadata with keyword-rich alt text and in managing backend search terms more effectively. These backend fields can include additional relevant keywords, including synonyms and common misspellings, which are indexed but not seen by shoppers. The tool emphasizes practical listing management strategies that align with Amazon’s algorithm behavior and helps sellers ensure that each part of the listing supports visibility.

 

Key Highlights:

• Title optimization guidance
• Support for alt text on product images
• Backend keyword management
• Practical keyword structuring
• SEO-focused listing suggestions

 

Who it’s best for:

• Sellers aiming to improve search visibility
• Users managing keyword-rich listings
• Brands optimizing across multiple categories
• Those needing structured SEO support
• Sellers focused on organic search improvement

 

Contact and Social Media Information:

• Website: www.listingmirror.com
• Facebook: www.facebook.com/listingmirror
• LinkedIn: www.linkedin.com/company/listing-mirror
• Twitter: x.com/listingmirror

 

11. Analyzer.tools

Analyzer.tools is designed for Amazon sellers who manage wholesale sourcing and need tools for rapid product analysis. It allows users to scan bulk supplier spreadsheets and identify potentially profitable items with advanced filtering and automation. Their system processes large datasets quickly and outputs product-level insights, including estimated sales, brand IP alerts, and whether Amazon is a competing seller. The tool also provides access to product review data and other relevant listing metrics.

In addition to analysis features, Analyzer.tools supports various sourcing strategies. Users can explore Amazon’s catalog directly via browser search, analyze competitor storefronts, or access B2B product recommendations. The platform’s historical price and sales trend charts help inform purchasing decisions, while custom filters make it easier to sort through large product sets. Deep Scan extends search capabilities beyond Amazon’s standard limits, supporting analysis of thousands of additional listings.

 

Key Highlights:

• Bulk spreadsheet scan and analysis
• Historical sales and pricing data
• Brand IP claim alerts
• Competing seller storefront analysis
• Browser-based product sourcing
• Sales estimates and review insights
• Deep Scan for extended data extraction

 

Who it’s best for:

• Wholesale-focused Amazon sellers
• Sellers needing fast product scans
• Users managing large inventory lists
• Sellers sourcing through competitor analysis
• Those using browser-based sourcing methods

 

Contact and Social Media Information:

• Website: www.analyzer.tools
• Facebook: www.facebook.com/Analyzer.tools
• Twitter: x.com/Analyzertools
• Email: [email protected]

 

12. DataHawk

DataHawk is a platform built for Amazon and eCommerce sellers who need a centralized way to track and optimize their performance across multiple marketplaces. It gathers operational and marketplace data into one dashboard, making it easier to monitor trends, identify issues, and manage listings. Their system provides access to historical and enriched data, which supports better visibility into performance metrics and competitor activity.

The tool includes features powered by AI to support product optimization and alert users to potential issues. It offers customizable dashboards and works with external data tools to fit specific business needs. Users retain full access to their data at all times, which makes it possible to export, modify, and analyze it independently. From detecting anomalies to suggesting actions, the system supports daily decision-making for teams focused on revenue and product page improvement.

 

Key Highlights:

• Centralized data monitoring platform
• Custom dashboards and integrations
• AI-generated alerts and insights
• Access to enriched historical data
• Exportable and flexible data access
• Product optimization assistance tools

 

Who it’s best for:

• Amazon and multichannel sellers
• Brands needing full data visibility
• Teams working with external BI tools
• Users seeking actionable performance insights
• Businesses optimizing listings at scale

 

Contact and Social Media Information:

• Website: datahawk.co
• Address: 31 Rue Vivienne, 75002 Paris, France
• LinkedIn: www.linkedin.com/company/datahawk-technologies
• Twitter: x.com/datahawkco
• Facebook: www.facebook.com/datahawkco

 

13. Zoof

Zoof, now integrated into Amazing.com’s platform, offers a suite of tools designed to assist Amazon sellers with product research and brand creation using AI. One of its main components, formerly known as Zoof Detective, focuses on identifying profitable, low-competition products. The platform provides real-time sales and trend data, keyword discovery, and competitive analysis to help users evaluate opportunities before launching or expanding their product line.

Beyond product research, Zoof includes tools under the Amazing Intelligence brand to support new brand creation. Sellers can use AI-driven features for brand planning, content creation, and positioning. Visual tools help generate product images and videos, while modules offer guidance on defining brand strategy. Combined with training resources and access to a seller community, the platform supports users from product discovery to brand development.

 

Key Highlights:

• AI-powered product research and analysis
• Real-time sales and trend insights
• Tools for keyword discovery and evaluation
• Brand builder with content generation support
• Training modules and seller education resources
• Integrated with Amazing.com platform

 

Who it’s best for:

• New Amazon sellers needing product ideas
• Users launching new brands from scratch
• Sellers wanting AI-assisted decision-making
• Teams looking for visual content creation tools
• Businesses seeking a combined tool and training platform

 

Contact and Social Media Information:

• Website: amazing.com/zoof
• Address: 7600 Chevy Chase Drive, Bldg 2 Suite 300, Austin, TX 78752, USA
• Email: [email protected]
• Phone: 1 (888) 415-0615
• Facebook: www.facebook.com/amazingcom
• Instagram: www.instagram.com/amazing_dotcom
• LinkedIn: www.linkedin.com/company/amazingcom

 

14. Amalyze

Amalyze is a web-based toolset designed to support sellers and vendors operating on Amazon. It offers in-depth analysis capabilities across five major European marketplaces, focusing on product research, keyword tracking, advertising performance, inventory visibility, and brand monitoring. Through its Research Module, users can search and filter millions of ASINs, discover keyword trends, and analyze product visibility in search results. The Keyword and Suggest Analysis features help sellers understand customer intent and identify valuable keywords and search phrases across Amazon platforms.

The tool also provides dedicated modules for product performance tracking, brand and seller comparison, campaign evaluation, and inventory analysis. Features like ASIN reverse lookup and notifications allow users to stay updated on listing changes and keyword usage. With access to advertising metrics, buybox status, and SERP volatility data, sellers can monitor market shifts and adjust their strategies accordingly. Users can also create dynamic ASIN portfolios and review brand performance compared to competitors in a central interface.

 

Key Highlights:

• Product and keyword research across major EU marketplaces
• Brand, seller, and ASIN performance analysis
• Sponsored product ad performance tracking
• SERP volatility and trend monitoring tools
• Inventory insights and buybox monitoring
• Custom portfolio creation and tracking

 

Who it’s best for:

• Private label sellers and manufacturers
• Vendors and sellers on multiple European Amazon markets
• Users needing advanced keyword and SERP tracking
• Teams managing multiple ASINs or large inventories
• Businesses focused on detailed competitor and brand analysis

 

Contact and Social Media Information:

• Website: www.amalyze.com
• Phone: +1 786 408 6265
• Email: [email protected]
• Address: 201 SE 2nd Ave., Apt. #1406Miami, Florida 33131, USA
• Facebook: www.facebook.com/AMALYZE
• Twitter: x.com/amalyzeit
• Instagram: www.instagram.com/amalyze.tool

 

15. Helium 10

Helium 10 is a tool designed to help Amazon sellers manage and optimize their Pay-Per-Click (PPC) advertising campaigns. It offers automation features that allow users to set rules for managing keywords, bids, and budgets. This helps reduce the manual work involved in analyzing search term reports and adjusting campaigns. The tool uses an algorithm to identify which keywords perform well or poorly based on user-defined thresholds and can automatically make changes to improve campaign efficiency.

The platform also provides real-time analytics and custom dashboards where sellers can track key metrics like ad spend, sales, impressions, and clicks. This visibility helps users monitor campaign performance and adjust their strategies accordingly. The rule-based controls and AI-powered automation support both new and experienced sellers in scaling and optimizing their Amazon advertising campaigns more efficiently.

 

Key Highlights:

• Automated keyword and bid management based on custom rules
• Real-time campaign analytics and reporting dashboards
• AI-driven recommendations to optimize ad performance
• Tools to identify and eliminate wasted spend with negative keywords
• Supports launching, scaling, and optimizing Amazon PPC campaigns

 

Who it’s best for:

• Amazon sellers managing Sponsored Ads campaigns
• Users looking to automate PPC campaign optimization
• Sellers needing detailed insights into ad performance
• Those seeking to reduce manual campaign management tasks
• Both beginners and experienced Amazon advertisers

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

Final Words

In conclusion, using the right Amazon optimization tools can make a significant difference in managing your product listings, advertising campaigns, and overall sales performance. Tools like Amalyze and Helium 10 provide valuable features such as detailed product research, keyword analysis, and automated PPC management, helping sellers save time and make informed decisions. 

As the Amazon marketplace continues to evolve in 2025, leveraging these technologies will be essential for sellers aiming to stay competitive and effectively grow their business. Selecting tools that fit your specific needs and goals can streamline your workflow and improve your chances of success on Amazon.

Keyword research is one of the most important steps for Amazon sellers looking to increase visibility and drive traffic to their listings. The right keywords help products appear in search results, improve click-through rates, and ultimately boost sales. With many keyword tools available, it can be hard to decide which ones provide the most accurate and useful data. This guide breaks down some of the most reliable Amazon keyword tools that help sellers find relevant keywords, analyze competition, and refine their SEO strategies.

 

1. WisePPC

At WisePPC, we use a multi-functional Amazon keyword and advertising management tool to streamline our campaign optimization and data analysis. It enables us to manage advertising and keyword data across multiple accounts through a single, unified interface. With features like advanced filtering, bulk editing, historical performance tracking, and campaign-level metrics, we can monitor ad effectiveness, keyword results, and revenue impact in real time. Whether making inline bid adjustments or comparing placement performance, we can perform both detailed and large-scale actions without switching screens or using external tools.

One of the key benefits we rely on is long-term data storage, which gives us access to performance metrics beyond Amazon’s usual day window. We also take advantage of gradient-based metric highlighting, customizable charts with up to six metrics, and segmentation by campaign type, match type, and bid strategy. Looking ahead, we expect to use upcoming features like dynamic repricing, AI-powered campaign adjustments, inventory forecasting, and multi-account dashboards. WisePPC brings our analytics and optimization efforts into one place, helping us make faster decisions and manage budgets more effectively.

 

Key Highlights:

• Bulk actions for faster campaign updates
• Advanced filters for detailed keyword and campaign analysis
• Historical data visualization across multiple timeframes
• Inline editing of bids, budgets, and campaign details
• Real-time tracking of KPIs like TACOS, ACOS, CTR
• Gradient metric highlighting for spotting outliers
• Support for complex segmentation by bid strategy, match type, and more
• Upcoming features like AI-based bidding and dynamic repricing

 

Who it’s best for:

• Amazon sellers managing multiple campaigns or accounts
• Marketplace teams seeking to reduce manual campaign work
• Brands looking for a unified view of ad and organic sales data
• Businesses interested in long-term keyword performance trends
• Sellers aiming to optimize ads with real-time metrics and AI suggestions

 

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

 

2. Ahrefs

Ahrefs provides a keyword research tool designed to help users discover relevant Amazon search queries. By entering a broad product description, users can access thousands of keyword ideas from Ahrefs’ extensive Amazon database. The tool includes filters to narrow down results by metrics such as search volume and number of clicks. What sets Ahrefs apart is its use of Clickstream data rather than relying solely on Amazon autocomplete or Google Keyword Planner. This data allows for metrics like average clicks per search, percentage of non-clicked queries, and return rate, helping users evaluate keyword effectiveness more accurately.

The tool also supports keyword research and allows users to explore global keyword volumes. Users can examine which keywords competitor listings rank for in Google using Ahrefs’ Site Explorer. This adds another layer of keyword discovery beyond Amazon’s ecosystem. Keyword lists can be saved, segmented, and exported for easier management and collaboration. In addition, Ahrefs offers educational resources to help users understand keyword strategies and ecommerce SEO basics.

 

Key Highlights:

• Uses Clickstream data for more accurate keyword metrics
• Displays additional metrics like CPS and Return Rate
• Covers multiple countries for localized keyword data
• Lets users track competitors’ Google keyword rankings
• Offers export and list-saving features for easy management

 

Who it’s best for:

• Amazon sellers needing detailed keyword performance insights
• Users researching keywords across multiple countries
• Sellers aiming to rank both on Amazon and Google
• Teams sharing keyword research across departments
• Those new to ecommerce SEO looking for beginner guides

 

Contact and Social Media Information:

• Website: ahrefs.com
• Address: 16 Raffles Quay, #33-03 Hong Leong Building, Singapore 048581
• Twitter: x.com/ahrefs
• Instagram: www.instagram.com/ahrefs
• Facebook: www.facebook.com/Ahrefs
• LinkedIn: www.linkedin.com/company/ahrefs

 

3. Helium 10

Helium 10 offers a suite of tools for Amazon keyword research, centered around two main components: Cerebro and Magnet. Cerebro is used to analyze competitors’ ASINs and extract keywords they rank for, helping sellers understand which terms drive visibility and sales. Magnet allows users to generate new keyword combinations based on seed terms, including less obvious keywords that may still bring traffic. Both tools include filters for refining search results and identifying terms with potential for better product page optimization.

In addition to keyword generation and competitor analysis, Helium 10 includes support for Walmart keyword research and features like Xray, part of their Chrome Extension, which estimates sales data for top-ranking listings. Users can export keyword lists, apply advanced filters, and use frequency metrics to prioritize keywords by relevance. These tools help sellers better structure product listings based on actual search behavior.

 

Key Highlights:

• Reverse ASIN lookup with Cerebro
• Keyword generation from seed terms using Magnet
• Chrome Extension with product sales estimates
• Includes filters for keyword prioritization
• Supports Amazon and Walmart keyword research

 

Who it’s best for:

• Amazon sellers researching competitor rankings
• Users building keyword-rich product listings
• Sellers targeting both Amazon and Walmart
• Teams needing keyword organization and export tools
• Beginners using step-by-step keyword workflows

 

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• LinkedIn: www.linkedin.com/company/helium10
• Twitter: x.com/H10Software
• Instagram: www.instagram.com/helium10software

 

4. Viral Launch

Viral Launch offers a keyword research tool that focuses on uncovering relevant Amazon search terms to improve product listing visibility. Their system uses a reverse market lookup to collect keywords from top-performing listings in the same market, helping sellers discover which terms are being used effectively by others. It includes metrics such as search volume estimates, relevancy, opportunity, and priority scores, allowing sellers to evaluate how important and competitive a keyword might be.

The platform also provides historical trend data and connects with other tools within the Viral Launch ecosystem. This allows for deeper analysis of keyword behavior over time and supports more informed decisions when optimizing listings. While currently limited to the US marketplace, the tool is built on a combination of current and historical data, offering a more precise approach to identifying keywords compared to relying on Amazon’s public data alone.

 

Key Highlights:

• Reverse market lookup to extract keyword data
• Relevancy, priority, and opportunity scoring system
• Historical keyword trend tracking
• Integration with other Viral Launch tools
• Keyword data focused on the US marketplace

 

Who it’s best for:

• Amazon sellers focused on US market optimization
• Teams conducting competitive listing analysis
• Users needing keyword scoring for prioritization
• Sellers working with historical keyword trends
• Brands using other Viral Launch tools for product strategy

 

Contact and Social Media Information:

• Website: viral-launch.com
• Email: [email protected]
• Address: 12110 Sunset Hills Rd, Reston, VA 20190, USA
• Facebook: www.facebook.com/virallaunchamazonsoftware
• Instagram: www.instagram.com/viral_launch
• Twitter: x.com/viral_launch
• LinkedIn: www.linkedin.com/company/viral-launch

 

5. Jungle Scout

Jungle Scout offers a keyword research tool called Keyword Scout that helps sellers understand what buyers are actually searching for on Amazon. Users can reverse-search multiple ASINs to uncover which keywords competitors rank for in both organic and sponsored results. The tool includes features to identify Amazon badges on ranked products and helps analyze the strength and visibility of specific keywords. Users can view trends for up to two years to evaluate seasonality and popularity.

Keyword Scout also offers filters for sorting keyword data by different ad types and match types. This helps sellers find lower-cost keyword opportunities and improve their PPC strategies. It supports keyword research across multiple Amazon marketplaces and allows results to be exported in CSV format. Additional functions include viewing cost-per-click data, saving filtered views for future use, and generating keyword suggestions to refine SEO and advertising approaches.

 

Key Highlights:

• Reverse-search up to 10 ASINs for keyword data
• Historical search volume and trend tracking
• Differentiates between organic and sponsored keywords
• Shows cost-per-click data across ad types
• Keyword research available for global Amazon marketplaces

 

Who it’s best for:

• Sellers analyzing competitors’ keyword strategies
• Teams adjusting PPC campaigns based on keyword trends
• Users who need multi-ASIN reverse lookup
• Sellers targeting seasonal products
• Businesses selling across multiple Amazon regions

 

Contact and Social Media Information:

• Website: www.junglescout.com
• Address: 328 S. Jefferson St., Suite 1030, Chicago, IL 60661, USA
• Email: [email protected]
• LinkedIn: www.linkedin.com/company/junglescout
• Instagram: www.instagram.com/junglescout
• Facebook: www.facebook.com/amazonjunglescout
• Twitter: x.com/junglescout

 

6. MerchantWords

MerchantWords provides keyword research and Amazon listing optimization tools aimed at helping users understand buyer search behavior. Their platform includes several tools that allow sellers and marketers to analyze Amazon keyword data, optimize listings, and create strategies based on real customer search terms. Users can access their keyword database via a web interface or integrate it with their own systems using the API.

They also offer tools like Power Listing, which uses AI to generate optimized product listings, and Data Advisor, which helps users build custom keyword datasets. The platform supports both manual and automated keyword research and includes features for listing improvement and market analysis. Users can also engage with Amazon growth services for help with overall strategy and account development.

 

Key Highlights:

• API access to keyword data
• Power Listing tool for AI-based listing optimization
• Custom data sets through Data Advisor
• Tools focused on Amazon-specific search behavior
• Amazon sales growth services available

 

Who it’s best for:

• Amazon sellers aiming to improve product visibility
• Agencies managing multiple Amazon clients
• Businesses seeking custom keyword datasets
• Users who need AI-assisted listing optimization

 

Contact and Social Media Information:

• Website: www.merchantwords.com
• Facebook: www.facebook.com/MerchantWordsOfficial
• Instagram: www.instagram.com/merchantwords
• LinkedIn: www.linkedin.com/company/merchantwords
• Twitter: x.com/MerchantWords

 

7. Keyword Keg

Keyword Keg is a keyword research tool designed to support Amazon sellers by providing detailed keyword suggestions and related metrics. They allow users to input seed keywords at once to quickly generate a large set of keyword ideas. The tool sources data from different APIs, including Amazon’s autocomplete and Google’s AdWords, to give users a wide variety of keyword suggestions. Although Amazon does not provide official search volumes, Keyword Keg shows raw Google search volume data, enabling users to make comparisons based on a consistent external source.

In addition to keyword generation, users can upload large keyword lists in CSV or Excel formats and receive detailed metrics for each term. The tool also includes filtering by intent, allowing users to focus on commercial or transactional keywords. Data can be exported in multiple formats, including CSV, Excel, and PDF, with white-labeling options. Daily updates from Amazon’s autocomplete help identify product trends in real time. Additional features include sorting and filtering across all metrics and integration of clickstream data to enhance CPC and volume accuracy.

 

Key Highlights:

• Uses data from keyword suggestion APIs
• Accepts bulk keyword uploads
• Shows Google-based search volumes and CPC
• Real-time Amazon trend tracking via autocomplete
• Export options: CSV, Excel, PDF with white-label support
• Filters keywords by search intent
• Advanced sort and filter across all metrics

 

Who it’s best for:

• Amazon FBA sellers researching product listings
• E-commerce marketers seeking keyword performance data
• Users managing large-scale keyword databases
• Agencies offering keyword research services
• Sellers tracking Amazon trends regularly

 

Contact and Social Media Information:

• Website: keywordkeg.com
• Emal: [email protected]

 

8. ZonGuru

ZonGuru offers a keyword research tool designed for Amazon sellers to improve product listings and search visibility. Their tool allows users to input keywords and retrieve a structured list of data points including keyword rankings, estimated search volumes, click-through rates, conversion rates, and related ASINs. The goal is to streamline keyword discovery and help sellers identify which terms are performing well across competitor listings. ZonGuru’s system supports both short-tail and long-tail keyword strategies, giving users flexibility in how they target different types of customer searches.

They encourage a three-step process: inserting initial keywords, comparing performance data from multiple terms, and using that information to optimize product listings. Users can also apply the findings to backend keywords and external content like file names or social media tags. ZonGuru supports match type classification, letting users distinguish between broad, phrase, and exact matches. This classification helps refine keyword strategies based on how closely terms align with customer search behavior on Amazon. The process is structured to reduce time spent on manual keyword tracking and improve decision-making with consistent data output.

 

Key Highlights:

• Tracks keyword rankings, click-through and conversion rates
• Offers data on Amazon keyword types (broad, phrase, exact)
• Supports short-tail and long-tail keyword discovery
• Helps compare performance of multiple keyword options
• Enables optimization of product listings and backend keywords
• Includes insights into competitor listings and traffic sources

 

Who it’s best for:

• Amazon sellers optimizing product listings
• E-commerce marketers using performance-driven keyword research
• Users targeting both high-volume and niche keywords
• Businesses comparing competitors’ listing performance
• Sellers applying consistent SEO across product and media assets

 

Contact and Social Media Information:

• Website: www.zonguru.com
• Facebook: www.facebook.com/zonguru
• Instagram: www.instagram.com/zonguru

 

9. SellerApp

SellerApp provides a keyword research tool tailored for Amazon sellers to improve product visibility and refine ad campaigns. Their tool helps users collect and analyze keyword suggestions that reflect how customers actually search for products. With features like global keyword tracking, reverse ASIN lookups, and support for multilingual search terms, they allow sellers to uncover phrases that drive traffic and conversions. Users can evaluate keywords by search volume, relevance, and use filters to organize large lists efficiently.

They also provide tracking tools that show how products rank over time for specific keywords. By comparing up to four competitor ASINs in a single search, users can identify strong-performing terms and integrate them into their listings or ad strategies. Export functions and CSV support make it easy to work with large datasets. In addition, keyword tracking across many international Amazon marketplaces supports sellers aiming to reach broader audiences. The tool is structured to help users optimize listings, refine their PPC efforts, and maintain a competitive keyword position.

 

Key Highlights:

• Identifies customer-used keyword phrases for listings
• Supports reverse ASIN lookups for competitor insights
• Tracks keyword rankings across multiple products
• Offers filters for sorting and organizing keyword lists
• Enables keyword research across 16+ Amazon marketplaces
• Allows CSV export of keyword data for external analysis

 

Who it’s best for:

• Amazon sellers managing product visibility and ads
• Users optimizing international listings
• Marketers tracking competitors’ keyword strategies
• Sellers working with high-volume keyword sets
• Teams needing exportable keyword data for analysis

 

Contact and Social Media Information:

• Website: www.sellerapp.com
• Email: [email protected]
• Phone: +1-737-225-3338
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, USA
• Instagram: www.instagram.com/sellerapp_insta

 

10. SellerSonar

SellerSonar offers tools designed to help Amazon sellers manage keyword tracking, competitor analysis, and listing optimization. Their platform enables users to perform both manual and automated keyword research, track ranking trends over time, and evaluate keyword performance for their own and competing listings. The keyword tracker provides visibility into how keywords perform in both organic and paid positions, with side-by-side comparisons against competitor ASINs.

Sellers can upload keyword sets in bulk and monitor ranking changes using visual charts and summary dashboards. The platform also allows users to track historical data such as keyword rank movement, listing changes, review updates, and Buy Box shifts. The competitor analysis features help users detect high-ranking keywords used by others in the same category, which supports decisions on SEO and advertising strategies. Listing alerts ensure that users are informed of any shifts in product metrics, making it easier to respond promptly to market changes.

 

Key Highlights:

• Tracks keyword performance across organic and paid placements
• Supports reverse ASIN lookup and competitor keyword tracking
• Monitors changes in rankings, reviews, and Buy Box ownership
• Offers bulk upload and dashboard views for multiple keywords
• Includes historical data tracking over various time periods
• Provides keyword ranking charts and side-by-side ASIN comparison

 

Who it’s best for:

• Amazon sellers optimizing SEO and ad targeting
• Users tracking ranking trends and competitor performance
• Brands monitoring listing changes and alerts
• Sellers managing multiple products and keyword sets
• Teams working with bulk data and ranking insights

 

Contact and Social Media Information:

• Website: sellersonar.com
• Phone: +1 (917) 525-5899
• Email: [email protected]
• Address: 244 Madison Avenue, 10016-2417, New York City, NY, USA
• Facebook: www.facebook.com/people/SellerSonar
• LinkedIn: www.linkedin.com/company/sellersonar

 

11. Keyworx

Keyworx provides keyword tracking tools designed specifically for Amazon sellers who want to monitor search ranking performance over time. Users can track their own listings or analyze competitor ASINs without the need to connect their seller accounts. By selecting a product and adding keywords, sellers receive daily updates on ranking changes, allowing them to see how their keyword strategies are performing.

The platform enables sellers to track both their listings and competitors to identify keyword trends, evaluate optimization efforts, and adjust listings accordingly. Keyworx simplifies the process of tracking keyword performance by offering clear, daily updates without requiring complex setups or integrations. This approach helps users stay aware of ranking movements and assess how specific keywords influence visibility.

 

Key Highlights:

• No seller account connection required
• Daily keyword rank tracking
• Works with any ASIN, including competitor listings
• Straightforward keyword setup and monitoring
• Provides alerts on ranking position changes

 

Who it’s best for:

• Amazon sellers monitoring keyword performance
• Users comparing their listings with competitors
• Sellers who want daily keyword tracking
• Those needing a lightweight tool without integrations
• People analyzing keyword trends for optimization

 

Contact and Social Media Information:

• Website: keyworx.com
• Email: [email protected]

 

12. AMZShark

AMZShark provides a collection of tools designed for Amazon sellers to monitor and optimize various aspects of their business. One of its core features is the Search Rankings Tracker, which enables users to track where specific products rank within Amazon’s search results. This tool supports multiple marketplaces and lets users follow keyword performance for their own products or competitors’ listings. Updates are provided daily, allowing sellers to see how changes in strategy impact visibility.

In addition to keyword tracking, AMZShark includes automated alerts for reviews, Buy Box hijacking, and seller feedback. These alerts help sellers react quickly to negative feedback or competition, making it easier to maintain product integrity and customer satisfaction. Users can monitor products or sellers, making the platform suitable for sellers managing a large portfolio.

 

Key Highlights:

• Tracks Amazon product rankings across multiple marketplaces
• Supports keywords and listings
• Alerts for new reviews, hijacked listings, and seller feedback
• Daily updates and email notifications
• No need for long-term subscription commitments

 

Who it’s best for:

• Amazon sellers monitoring multiple products or brands
• Retailers needing regular updates on keyword rankings
• Users interested in competitor analysis and Buy Box alerts
• Sellers managing feedback and customer reviews systematically

 

Contact and Social Media Information:

• Website: amzshark.com
• Email: [email protected]

 

13. AMZ.One

AMZ.One offers a range of tools designed for Amazon sellers who want to track keyword performance, discover new product opportunities, and monitor various aspects of their listings. One of its key functions is the Keyword Rank Tracker, which allows users to follow daily ranking changes for any selected keywords. The Product Finder tool helps users search among the top-selling items in different categories, providing filtering options by price, rank, and reviews to identify product opportunities.

The platform also includes tools for sales tracking, listing analysis, and monitoring customer feedback. Users can receive alerts for negative reviews, potential hijackers, and changes to listings. Additional features like URL shortening with tracking pixels and email report generation offer more control over marketing and data tracking efforts. These combined features make it a practical toolset for sellers who manage multiple products and want to stay updated on their listings’ performance.

 

Key Highlights:

• Tracks daily keyword rankings for Amazon listings
• Product Finder with filtering across best-selling items
• Alerts for hijackers, negative reviews, and listing changes
• Tools for sales tracking, listing analysis, and keyword research
• Built-in URL shortener with tracking pixel support

 

Who it’s best for:

• Sellers who want daily keyword rank updates
• Users researching profitable product niches
• Amazon businesses monitoring listing activity and reviews
• Sellers using promotional strategies and retargeting ads

 

Contact and Social Media Information:

• Website: amz.one
• Email: [email protected]
• Facebook: www.facebook.com/TheAMZOne
• LinkedIn: www.linkedin.com/in/amzone
• Instagram: www.instagram.com/amz.one.business

 

14. AMZScout

AMZScout provides Amazon sellers with a suite of tools focused on keyword tracking and competitive research. One of its central features is the Reverse ASIN Lookup, which allows users to input a product’s ASIN and receive a list of all the keywords that product ranks for. This feature supports keyword research, ad campaign planning, and listing optimization. Users can apply filters to narrow down keyword lists based on relevance and search volume to help identify terms that match both product and audience.

In addition to keyword discovery, they can monitor where competitors rank in Amazon’s search results and use this data to adjust their own strategies. The tool also supports PPC improvement by showing which keywords are likely to drive more conversions and traffic. Sellers can track keyword positions and analyze how many sales might be needed to reach higher rankings. These features are built to support better listing performance and improve advertising effectiveness.

 

Key Highlights:

• Reverse ASIN lookup to identify competitor keywords
• Relevance and search volume filtering for keyword selection
• Tracks keyword ranking positions and changes
• Supports listing optimization and ad targeting
• Offers visibility into competitor ad placements

 

Who it’s best for:

• Sellers researching keyword strategies from competitors
• Users optimizing listings for organic traffic
• Amazon businesses managing PPC ad campaigns
• Sellers tracking keyword ranking performance over time

 

Contact and Social Media Information:

• Website: amzscout.net
• Email: [email protected]
• Facebook: www.facebook.com/amzscoutcrew

 

15. Keyword Tool Dominator

Keyword Tool Dominator offers Amazon sellers a way to identify commonly used search phrases by real customers across multiple marketplaces. The tool generates keyword suggestions in real time based on current trends, allowing users to search by product category, region, and keyword type. Sellers can refine their keyword results with filters such as search mode, department, and popularity score. It also includes options to export findings and track word frequency to prioritize backend keyword usage more effectively.

They support Amazon KDP as well, helping users find keywords for books, journals, and niche content like coloring or romance books. Features like “Hot Keywords” help identify trending topics while the word frequency tool helps structure backend keyword strategies. Users can choose from multiple marketplaces and export the keywords for further optimization of listings, titles, and descriptions. The platform allows up to two free searches per 24-hour period.

 

Key Highlights:

• Generates keyword suggestions based on Amazon search behavior
• Keyword filters by popularity, difficulty, and department
• Supports multiple Amazon marketplaces
• Features Hot Keywords and word frequency analysis
• Exportable results in CSV format

 

Who it’s best for:

• Sellers researching current search trends
• Users optimizing listings for Amazon KDP
• Businesses selling across multiple Amazon regions
• Sellers looking to improve backend keyword use

 

Contact and Social Media Information:

• Website: www.keywordtooldominator.com

 

Conclusion

Selecting the right Amazon keyword tool plays a crucial role in improving product visibility and reaching the right audience. Each of the tools reviewed offers unique features tailored to different selling strategies – from tracking keyword ranks and uncovering competitor insights to refining backend keywords and identifying marketplace-specific trends. 

Whether sellers are focused on optimizing product listings, improving PPC campaigns, or exploring keyword trends across global marketplaces, these tools provide practical solutions for streamlining the process. By leveraging the right keyword research tool, Amazon sellers can make more informed decisions and increase the likelihood of attracting relevant traffic to their listings.