Maximize the efficiency of your marketplace business with our analytics platform!

Powerful sales and advertising analysis tools to help you make informed decisions and reach new heights

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We’re an Amazon Ads Verified Partner

WisePPC has been officially recognized as an Amazon Ads Verified Partner — a distinction awarded to companies that meet high standards for expertise, service quality, and customer support. This badge confirms that we use official integrations, follow Amazon’s best practices, and are committed to delivering results in line with Amazon’s expectations.

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What is our product?

WisePPC is an advanced toolkit designed to help businesses unlock the full potential of their marketplace presence. Whether you sell on Amazon, Shopify, or multiple channels at once, WisePPC gives you the visibility and control to grow faster and smarter.

With powerful analytics at its core, WisePPC lets you dive deep into historical data, monitor real-time performance, and uncover what truly drives results. From intelligent ad optimization to inventory tracking and multi-account reporting, every feature is built to simplify complexity — so your team can focus on what matters most: growth, efficiency, and strategic decision-making.

30+ Advanced Analytics

Track 30+ metrics to spot trends and insights.

10K+ Bulk Updates

Edit thousands of campaigns and targets in a few clicks.

250K+ Granular Analytics

Hourly insights for each target and ad placement.

Use a variety of tools that will help optimize business processes

Bulk Actions

Bulk Actions allow you to apply changes to multiple entities at once — such as campaigns, ad groups, or targets — based on your selected filters. This feature streamlines repetitive tasks and helps you take faster, data-driven action.

How it works?

Use filters to narrow down the exact set of items you want to change — for example, targets with high spend or campaigns with low ROAS.
Review the filtered list and select individual entities or apply changes to all of them.
Choose an action — pause, increase/decrease budgets or bids, and apply it in one click.

Why is it useful?

Saves hours of manual work by editing multiple items at once.
Helps scale campaign management and optimize performance based on real-time data.

Advanced Filtering for Deep Analysis

Powerful filtering allows users to quickly find relevant data and analyze performance based on specific parameters.

How it works?

Filtering options for Campaigns, Ad Groups, Ads, Targets/Keywords, and related metrics.
Ability to segment and analyze performance based on different criteria.

Why is it useful?

Saves time by enabling precise data selection.
Allows detailed campaign optimization and performance tracking.

Historical Metrics Charts

Advanced charts visualize historical data with flexible aggregation options.

How it works?

Customize data aggregation by day, week, month, 3 months, or year.
Multiple ways to display historical data:
Line charts (with optional MA).
Stacked bar charts (break down data by targeting parameters to visualize changes in campaign and targeting proportions).

Why is it useful?

Enables trend analysis over different timeframes.
Helps understand the impact of different targeting strategies.

Chart Supporting Up to 6 Metrics at a Time

Users can analyze multiple performance indicators simultaneously, allowing for a more comprehensive campaign analysis. This enables a deeper understanding of the relationship between different KPIs.

How it works?

Displays up to 6 metrics simultaneously on a single chart.
Users can select and customize which metrics to visualize.

Why is it useful?

Allows for better comparison between key performance indicators.
Provides a holistic view of campaign health and trends.

Gradient-Based Metric Highlighting in Tables

Visual highlighting makes it easier to spot anomalies in campaign performance.

How it works?

Campaigns, keywords, and search terms are color-coded based on performance.
A gradient scale is used to highlight outliers or anomalies.

Why is it useful?

Speeds up the analysis of large datasets.
Helps quickly detect underperforming campaigns or keywords.

Critical Data Segmentation

Historical data can be segmented by the following campaign attributes:

How it works?

Cost Type - CPC,VCPM
Campaign Type - Sponsored Products,Sponsored Display,Sponsored Brands.
Bid Strategy - SP Down Only, SP/SB Up & Down, Sp Fixed, SB New to Brand, Rule Based, Undefined.
Match Type.

Why is it useful?

Allows to find winning strategies.

On-Spot Campaign Editing

Allows users to modify key campaign settings directly from the interface without switching screens.

How it works?

Edit Campaign and Ad Group names and statuses inline.
Adjust bids and budgets directly in the table without opening additional settings.

Why is it useful?

Saves time on campaign management.
Makes bid and budget adjustments more intuitive and seamless.

Placement Performance Analysis

This feature enables detailed performance tracking across different placement levels.

How it works?

Performance analysis at Campaign, Ad Group, Advertised Product, and Keyword levels.
Comparison of placement performance to fine-tune bidding strategies.

Why is it useful?

Helps optimize advertising placement strategies.
Identifies the most profitable placements.

Long-Term Historical Data Storage

WisePPC keeps historical data for years, while Amazon stores only 60-90 days, ensuring long-term access even on the basic plan.

How it works?

Data is stored indefinitely, even on the lowest subscription plan.
Amazon only retains 60-90 days, but WisePPC keeps years of performance insights.
Users can access long-term trends, seasonality, and past campaign results anytime.

Why is it useful?

Track performance over time to optimize sales and ad strategies.
Compare past & present data to make better marketing decisions.
Never lose insights due to Amazon’s short data retention policy.

Average Selling Price (ASP)

ASP (Average Selling Price) represents the average price at which a product is sold over a selected period. This metric helps track pricing trends and profitability.

How it works?

ASP is automatically calculated based on all sales within the selected date range.
You can analyze this metric as a total value or use a moving average (3, 7, 14, or 30 days) for a smoother trend view.

Why is it useful?

Helps track price difference between advertised products and purchased products

Advantages of using our product

Analyze, optimize, and grow with a unified system built for clear analytics across advertising and sales performance.

Centralized Analytics

Get a complete picture of your business with unified data from Amazon and other marketplaces. View ad results, organic performance, conversions, and sales in one clean dashboard — no third-party tools needed.

Real-Time Decisions

Track key metrics like TACOS, ACOS, CTR, clicks, and profit in real time. Make timely decisions based on live data — not yesterday’s reports.

Automated Optimization

Let the system highlight what needs attention: overperforming or underperforming campaigns, wasted ad spend, ineffective keywords, or poor margins — all with actionable suggestions.

Ad Impact on Sales

WisePPC separates what drives your revenue — ads or organic reach — helping you make smarter budget and targeting decisions.

Built for Scale

Whether you manage 10 products or 1,000, the platform scales with you — offering deeper insights and control as you grow. Inventory tracking and forecasting features are coming soon.

Effortless Integration

Connect your accounts in minutes. We sync your data automatically from each marketplace — no exports, no spreadsheets, no manual setup.

Real results, powered by real data

WisePPC users improve campaign efficiency by up to 30% and cut wasted ad spend by 20%, simply by replacing guesswork with clear, actionable insights.

With real-time performance tracking, automated bid optimization, and visibility into what’s really driving sales — ad or organic — you can react faster, scale smarter, and grow with confidence.

Upcoming Features

Planned

Dynamic Repricing Based on Market Trends

Analytics
Pricing
Market Trends
Automation

Dynamic Repricing Based on Market Trends. Automatically adjusts pricing strategies based on competitor activity.

Multi-Dimensional Filtering

Analytics
Data Segmentation
Precision
Custom Views

Allows users to apply multiple layers of filtering to refine data analysis. Enhances precision in campaign and product performance tracking.

AI-Based Campaign Adjustments

Automation
AI Optimization
Ad Efficiency
ROAS

Uses AI to analyze past campaign performance and automatically adjust bids. Optimizes ad spend and improves ROAS without manual intervention.

In Progress

Automated Inventory Forecasting

Inventory
Forecasting
Automation
Supply Chain

Predicts stock needs based on sales history and market trends. Reduces stockouts and overstocking, improving supply chain efficiency.

Multi-Account Performance Dashboard

Analytics
Cross-Platform
Centralized View
Multi-Account

A centralized dashboard to compare multiple marketplace accounts in one view. Provides quick insights into performance across different platforms.

Coming Soon

Smart Bidding Enhancements

Bidding
Optimization
Real-Time
AI Strategies

Improves bidding strategies by integrating AI-powered optimizations. Helps users maximize ad efficiency with real-time bid adjustments.

FAQs

What is WisePPC and how can it help my business?
WisePPC is a tool for monitoring sales statistics and setting up advertising campaigns on marketplaces like Amazon and Shopify. It helps optimize advertising strategies, track key metrics, and improve sales performance.
How does WisePPC integrate with Amazon and Shopify?
WisePPC seamlessly integrates with your Amazon and Shopify accounts. The platform automatically imports data on sales, ads, and other key metrics, allowing you to view and analyze them in a convenient interface.
Can I set up ads on multiple marketplaces at once?
Yes, WisePPC supports managing ad campaigns across multiple platforms simultaneously. You can optimize your budgets, bidding strategies, and keywords for different marketplaces from one place.
Do I need technical knowledge to use WisePPC?
No, WisePPC is designed to be accessible to everyone, regardless of technical skill level. Its intuitive interface and flexible settings allow you to quickly learn and start using the platform.
Can I get a free trial?
Yes, WisePPC offers a free trial period during which you can explore all the platform’s features and see how effective it is for your business.
What metrics can I track with WisePPC?
WisePPC allows you to track sales, ad spend, return on investment (ROI), clicks, conversions, keywords, and other key analytics crucial to your marketing strategy.
How often are the data updated in WisePPC?
The data is updated in real-time or with minimal delays, depending on the platform. This ensures you always have up-to-date information for making important decisions.
Does WisePPC support multi-user access?
Yes, you can add multiple users to a single account with different access levels, allowing your team to collaborate on ad campaigns and sales analysis.

Join the WisePPC Beta and Get Exclusive Access Benefits

WisePPC is now in beta — and we’re inviting a limited number of early users to join. As a beta tester, you'll get free access, lifetime perks, and a chance to help shape the product — from an Amazon Ads Verified Partner you can trust.

No credit card required
Free in beta and free extra month free after release
25% off for life — limited beta offer
Access metrics Amazon Ads won’t show you
Be part of shaping the product with your feedback

Let’s Get in Touch




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