Amazon PPC Analyzers That Actually Help You See What’s Working

Managing ads on Amazon can feel like you’re driving with fogged-up windows. You see some movement, but not enough to know where your money’s really going. That’s where PPC analyzers come in. These tools clear up the picture – showing which keywords perform, where budgets leak, and how ads connect to actual sales.

In this guide, we’ll look at the best Amazon PPC analyzer tools that give you real visibility into your campaigns, not just charts for the sake of charts. Whether you’re running ads for a few products or managing entire brands, these platforms help you see patterns, make smarter moves, and finally understand what’s behind your numbers.

1. WisePPC

At WisePPC, we focus on helping sellers actually see what’s working in their Amazon PPC campaigns – the kind of clarity every serious advertiser needs from a proper PPC analyzer. Too often, sellers look at disconnected reports or short-term data that doesn’t reveal the bigger picture. Our platform bridges that gap. We bring real-time analytics together with long-term trend tracking so you can connect ad performance to real sales outcomes, not just surface-level metrics. That’s what turns WisePPC from a simple management tool into a true Amazon PPC analyzer.

Everything we build is aimed at making analysis intuitive and useful. You can filter data by campaign, ad group, or keyword, track historical results for months or even years, and spot key changes with visual highlights. Instead of guessing what’s working, you get one clean, connected view that shows which ads drive profit, where money leaks out, and what needs your attention next. We designed WisePPC to turn raw numbers into insights that actually help you make smarter advertising decisions.

Key Highlights:

• Unified analytics for sales, ads, and performance metrics
• Real-time monitoring of TACOS, ACOS, CTR, clicks, and conversions
• Long-term historical data storage for deeper PPC analysis
• Advanced filters to segment by campaign, match type, or placement
• Visual performance charts for trend discovery and comparison
• On-spot editing and bulk updates for fast adjustments

Perfect For:

• Sellers who want clear PPC visibility without manual analysis
• Teams tracking what truly drives sales across campaigns
• Brands comparing ad efficiency over time using real data
• Businesses aiming to cut wasted spend and make smarter decisions

Contacts:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

2. Advigator

Advigator takes a lot of the heavy lifting out of running Amazon ads. Instead of constantly tweaking bids or scanning endless search term reports, it automates the day-to-day work most sellers get stuck doing. You tell it your target ACoS and budget, and it quietly adjusts everything behind the scenes — bids, keywords, budgets – all inside your Amazon Ads console. It’s built for people who’d rather spend time growing their business than managing spreadsheets.

What makes it stand out is how simple it feels once it’s running. It learns which keywords perform well, drops the ones that don’t, and even shifts budgets across ad types when needed. There’s also an analytics layer that helps you keep an eye on trends without digging through reports. It’s not flashy, just efficient, the kind of tool that quietly keeps things in order so you can focus on what actually matters.

Key Highlights:

• Automated bid and budget adjustments in Amazon Ads console
• Daily keyword updates based on performance
• Hourly bid changes to reduce wasted spend
• Smart budget distribution across ad formats
• Built-in analytics for spend, ACoS, and search term tracking
• No complex setup or technical background needed

Perfect For:

• Sellers managing dozens of campaigns
• Brands that want simple, hands-off ad optimization
• Teams trying to cut down on manual bid and keyword work
• Anyone who prefers automation that still feels transparent

Contacts:

• Website: www.advigator.com
• E-mail: [email protected]
• LinkedIn: www.linkedin.com/company/advigator

3. SellerApp

SellerApp approaches Amazon PPC from both sides – automation and control. It gives sellers the choice to let AI take the wheel or to guide it using custom rule-based setups. Either way, the goal is the same: to keep campaigns efficient without getting lost in daily adjustments. You can shift top-performing keywords into manual campaigns, fine-tune bids, and oversee everything from one clean dashboard.

It’s a good fit for people who like structure but still want flexibility. Features like bulk actions, multi-marketplace access, and unified logins make it manageable even for those running campaigns across different countries or brands. Instead of doing every task by hand, SellerApp gives you a system that helps you focus on strategy while the rest runs in the background.

Key Highlights:

• AI and rule-based automation for PPC campaigns
• Real-time adjustments to bids and keywords
• Bulk campaign actions for faster management
• Works across global marketplaces
• Detailed analytics for tracking performance
• Flexible setup with both smart automation and manual options

Perfect For:

• Sellers who like to keep partial control over automation
• Teams managing multiple Amazon accounts
• Advertisers scaling campaigns across regions
• Sellers aiming to reduce ACoS while keeping oversight

Contacts:

• Website: www.sellerapp.com
• Phone: +1-256-363-0567
• Email: [email protected]
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States
• LinkedIn: www.linkedin.com/company/sellerapp
• Facebook: www.facebook.com/sellerapp
• Instagram: www.instagram.com/sellerapp_insta
• X (Twitter): x.com/SellerApp_Inc

4. Helium 10

Helium 10’s PPC Audit isn’t a campaign manager – it’s more like a reality check. It reviews your ad account and shows where your money’s slipping away. The tool spots keywords that burn budget without converting, highlights missing listing details that could be hurting conversions, and ranks opportunities by impact. It’s meant to show you what’s really going on before you dive back into optimization.

This is the kind of tool that helps you pause and look at your campaigns with clear eyes. Instead of adding another dashboard full of metrics, it gives you practical insights you can act on right away. You see what’s wasting spend, what’s helping visibility, and where to focus next, all without guessing.

Key Highlights:

• Free PPC audit that flags wasted spend and weak spots
• Lists search terms with clicks but no sales
• Highlights missing listing elements that hurt conversions
• Ranks opportunities by importance
• AI-supported suggestions for improvement
• Simple setup with quick, digestible insights

Perfect For:

• Sellers who want a quick health check before optimizing
• Teams troubleshooting ad performance
• Beginners learning where their PPC budget actually goes
• Experienced sellers who want a clear, unbiased overview

Contacts:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• Twitter: x.com/H10Software
• LinkedIn: www.linkedin.com/company/helium10
• Instagram: www.instagram.com/helium10software

5. Perpetua

Perpetua focuses on helping sellers get more control over their Amazon ads without having to constantly adjust every setting by hand. It’s built around automation that handles keyword discovery, bidding, and performance tracking while still letting users steer strategy where needed. You can automate entire PPC campaigns, set bid multipliers on key targets, and see how changes actually affect results over time.

The platform also makes it easier to understand where your money’s going. Features like keyword harvesting, share-of-voice tracking, and customizable reporting show how your ads perform in context. There’s even a Benchmarker tool that compares your campaigns to broader Amazon data, giving you a sense of where you stand and what could be improved. It’s a well-rounded option for sellers who want data-driven automation without losing visibility.

Key Highlights:

• Automated keyword discovery and migration
• Bid automation with adjustable multipliers
• Keyword harvesting with manual or automatic approval
• Share-of-voice tracking and keyword performance boosts
• Customizable reporting with trend visualization
• Benchmarker report for performance comparison and insights

Perfect For:

• Sellers who want advanced automation with transparency
• Teams managing multiple PPC campaigns and ad types
• Brands looking for data-backed insights to refine bids and keywords
• Users who prefer structured analytics over guesswork

Contacts:

• Website: perpetua.io
• Email: [email protected]
• Address: 36 Maplewood Ave Portsmouth, NH 03801
• LinkedIn: www.linkedin.com/company/perpetua-labs
• Facebook: www.facebook.com/perpetualabs
• Instagram: www.instagram.com/perpetua.io
• X (Twitter): x.com/PerpetuaLabs

6. Optmyzr

Optmyzr brings a more analytical spin to Amazon PPC management. Instead of only automating actions, it focuses on helping users understand what’s behind performance changes. The platform connects fragmented ad data into one dashboard, making it easier to track what’s working and what isn’t across multiple accounts. Features like the PPC Investigator, Magic Quadrants, and cause charts help identify relationships between metrics, such as why one campaign suddenly performs better or worse than another.

It’s also built for detailed comparison and forecasting. You can analyze performance between two campaigns, track historical data beyond Amazon’s native limits, and even forecast daily or monthly ad spend using AI-generated insights. Optmyzr is for people who want to dig deep into their PPC data, spot patterns, and act on them with clarity rather than relying solely on automation.

Key Highlights:

• Unified dashboards for all Amazon PPC accounts
• PPC Investigator and Magic Quadrants for deeper performance analysis
• Campaign comparison and historical trend analysis
• Automated keyword performance reports
• AI-powered budget forecasting and pacing tools
• Custom filters and reporting for multi-account management

Perfect For:

• Advertisers who prefer detailed data analysis over full automation
• Agencies managing multiple Amazon accounts
• Sellers tracking long-term PPC performance and trends
• Teams looking for faster, data-based insights for optimization

Contacts:

• Website: www.optmyzr.com
• E-mail: [email protected]
• Facebook: www.facebook.com/optmyzr
• Twitter: x.com/optmyzr
• LinkedIn: www.linkedin.com/company/optmyzr
• Address: Optmyzr Inc, 282 San Antonio Road, Mountain View CA 94040

7. m19

m19 leans heavily on AI to manage Amazon PPC campaigns at scale. It automates most of the process: from keyword discovery to bid adjustments, while using predictive models to fine-tune decisions daily. The system analyzes each ASIN and keyword pair to predict conversions and adjusts bids accordingly. Sellers can guide it with goals like target ACoS or visibility, and the AI handles the execution automatically.

The platform offers tools for both hands-off automation and deeper campaign control. You can monitor keyword positions, track share of voice, and manage DSP campaigns alongside Sponsored Ads. It also includes analytics that give a complete view of how products and ads perform together. In short, m19 takes a scientific approach to PPC, combining automation with machine learning to make campaign management more efficient and less dependent on manual work.

Key Highlights:

• AI-driven automation for bids and keyword management
• Daily conversion predictions for ASIN and keyword pairs
• Keyword expansion and performance tracking
• Real-time competitive bidding adjustments
• Product 360 dashboard with DSP integration
• Flexible modes for full automation or manual fine-tuning

Perfect For:

• Sellers or agencies managing large-scale PPC operations
• Teams aiming to save time with data-backed automation
• Brands focusing on profit control and long-term scaling
• Users who want AI assistance but still need visibility into performance

Contacts:

• Website: www.m19.com
• Facebook: www.facebook.com/M19-114130583632147
• LinkedIn: www.linkedin.com/company/m19robot

8. BidX

BidX gives sellers a way to manage and analyze their Amazon PPC campaigns from a single platform without jumping between dashboards. It combines automation, analytics, and cross-channel tracking to help teams understand what’s driving results. Users can manage search, display, and video ads, automate bid adjustments, and access insights through Amazon Marketing Cloud for a fuller picture of the customer journey.

The platform also supports other marketplaces like Walmart and integrates with external channels such as Google, Instagram, TikTok, and Facebook. Sellers can choose between a self-service setup or a managed option where specialists handle strategy and optimization. Overall, BidX helps brands see how ads perform across the funnel and spot where campaigns can work harder.

Key Highlights:

• Automation for keyword, bid, and budget management
• Full-funnel ad support, including search, display, and DSP
• Analytics integration through Amazon Marketing Cloud
• Cross-platform compatibility with Amazon, Walmart, and social channels
• Options for self-service or managed PPC optimization

Perfect For:

• Brands running multi-channel ad campaigns
• Teams that want automation with the option for expert support
• Sellers looking to connect analytics across ad formats
• Agencies managing ads across multiple marketplaces

Contacts:

• Website: www.bidx.io
• App Store: apps.apple.com/us/app/bidx-scale-marketplace-ads
• Google Play: play.google.com/store/apps/bidx.client
• Facebook: www.facebook.com/getBidX
• Twitter: x.com/getBidX
• LinkedIn: www.linkedin.com/company/getbidx
• Instagram: www.instagram.com/getbidx
• Phone: +49 (0) 6151 152 40 60

9. Intentwise

Intentwise takes a data-first approach to Amazon ad analysis. Its Ad Optimizer tool blends AI-driven bidding with clear explanations of performance changes so users can see exactly what’s working. The built-in assistant, Wizi, identifies trends, missed opportunities, and campaign shifts automatically, so teams don’t have to dig through spreadsheets to find answers. It connects real-time data from multiple sources and lets users segment by brand, keyword type, or marketplace to get a more complete view.

The tool also compares share of voice against competitors and tracks how brand visibility changes over time. For teams working across different retail platforms, Intentwise supports Amazon DSP and other marketplaces like Walmart, Instacart, and Criteo, keeping everything connected in one place. The focus is on actionable diagnostics rather than generic reports – helping users make confident decisions without needing to interpret complex data.

Key Highlights:

• AI bidding paired with automated rule-based controls
• Daily performance diagnostics with AI assistant (Wizi)
• Real-time data integration and segmentation options
• Share-of-voice tracking and competitor benchmarking
• DSP and multi-marketplace campaign management

Perfect For:

• Brands wanting clear, AI-supported insights into ad performance
• Teams managing multiple retail platforms and marketplaces
• Sellers who need daily performance explanations and trend alerts
• Agencies handling large ad portfolios across regions

Contact and Social Media Information:

• Website: www.intentwise.com
• App Store: apps.apple.com/us/app/intentwise
• Google Play: play.google.com/store/apps/intentwise.adoptimizer.android
• E-mail: [email protected]
• Facebook: www.facebook.com/intentwise
• Twitter: x.com/intentwise
• LinkedIn: www.linkedin.com/company/intentwise
• Instagram: www.instagram.com/intentwiseads
• Phone: +1 866 346 83 68

10. Quartile

Quartile focuses on Amazon PPC automation backed by real-time data. The platform uses AI to manage bids, keywords, and placements automatically, pulling information from Amazon Marketing Stream to react to performance changes hour by hour. Each campaign is built around a single keyword structure for clearer tracking and control, while real-time bidding ensures ad spend is directed toward high-performing terms instead of wasted clicks.

Alongside automation, Quartile adds a managed service element – real people who help interpret data and adjust strategy when needed. The platform also supports custom rule creation, so teams can mix AI-driven and rule-based optimizations. With detailed reporting and visibility across campaigns, Quartile helps sellers understand what’s working in their ads while leaving most of the adjustments to automation.

Key Highlights:

• AI-powered automation for keywords, bids, and placements
• Real-time data from Amazon Marketing Stream and Cloud
• Single keyword structure for precise performance tracking
• Customizable rule-based optimization alongside AI
• Granular reporting for insight into campaign performance
• Combines automation with human-managed service

Perfect For:

• Sellers who want automation without losing human oversight
• Teams running high-volume PPC campaigns on Amazon
• Brands looking for both AI optimization and manual control
• Agencies that value data transparency and customizable workflows

Contacts:

• Website: www.quartile.com
• E-mail: [email protected]
• LinkedIn: www.linkedin.com/company/quartiledigital
• Instagram: www.instagram.com/quartiledigital
• Address: 101 Park Avenue, Suite 2504, New York, NY 10178
• Phone: +1 (646) 760-6621

11. Pacvue

Pacvue positions itself as a connected commerce platform that manages advertising, analytics, and retail data in one place. For Amazon PPC, it combines automation with full-funnel visibility – linking Sponsored Ads, DSP, and AMC data to show how campaigns impact sales and share of voice. The platform supports rules-based bidding, keyword recommendations, and daypart adjustments, giving teams precise control over their ad budgets while automating repetitive tasks.

Beyond automation, Pacvue offers deep insights into competition and product performance. Sellers can monitor share of voice, track ASIN-level results, and manage ads in sync with inventory and pricing data. It’s designed for advertisers who want to connect the dots between media spend and retail performance without managing multiple tools or manual reports.

Key Highlights:

• Unified management across Amazon Search, DSP, and AMC
• Rules-based automation with budget pacing and alerts
• Share of voice and keyword research insights
• Inventory and pricing data integration
• Custom dashboards with real-time analytics
• Full-funnel reporting from awareness to conversion

Perfect For:

• Brands running complex Amazon ad portfolios
• Sellers managing both Sponsored Ads and DSP
• Teams that want automation aligned with retail data
• Advertisers tracking cross-channel performance in one place

Contacts:

• Website: pacvue.com
• E-mail: [email protected]
• Facebook: www.facebook.com/pacvuecorp
• Twitter: x.com/Pacvue
• LinkedIn: www.linkedin.com/company/pacvue
• Instagram: www.instagram.com/pacvuecorp
• Address: 212 West Superior, Ste 505 Chicago, IL 60654

12. Sellozo

Sellozo focuses on making Amazon PPC management approachable and efficient. Its automation system handles keyword bidding, campaign optimization, and dayparting while giving users a clear visual overview through its Campaign Studio interface. Sellers can drag and drop elements to build or adjust campaigns quickly, and automated keyword harvesting helps keep targeting relevant without constant manual edits.

For teams that prefer guided support, Sellozo also offers full PPC management with experts who oversee campaigns and fine-tune strategies. The platform emphasizes transparency – users can monitor exactly how automation impacts profit, ACoS, and overall performance. It’s practical software built for sellers who want AI support but still appreciate a human touch when scaling ads.

Key Highlights:

• AI-driven bid automation and dayparting
• Visual campaign builder with drag-and-drop design
• Automated keyword harvesting and optimization
• Managed PPC service option with expert guidance
• Clear performance tracking and profit-focused reporting

Perfect For:

• Sellers looking for straightforward PPC automation
• Small to mid-sized brands wanting flexible management options
• Teams that value both visual tools and expert input
• Advertisers aiming to simplify campaign control without losing insight

Contacts:

• Website: www.sellozo.com
• Facebook: www.facebook.com/sellozo
• Twitter: x.com/sellozoofficial
• LinkedIn: www.linkedin.com/company/sellozo
• Instagram: www.instagram.com/sellozoofficial

Wrapping It Up

If you’ve been managing Amazon ads long enough, you know that seeing the full picture isn’t always easy. Numbers alone don’t tell you much unless you can connect them: ads to sales, keywords to conversions, and strategy to real results. That’s exactly where these PPC analyzers come in.

Each tool approaches the problem a little differently, but the goal’s the same: to replace guesswork with clarity. Some lean on automation, others on deep analytics, but all of them help you see why things perform the way they do. Once you can spot what’s actually working, and what isn’t, your ad decisions stop being guesses and start being strategy.