Best Amazon Market Research Tools to Grow Your Sales in 2025
In the competitive world of Amazon selling, data-driven decisions make all the difference. Whether you’re launching a new product or optimizing your current listings, using the right market research tool can help you uncover trends, analyze competition, and maximize profits. In this guide, we break down the best Amazon market research tools to help you thrive in 2025.
1. WisePPC
We provide a platform that helps Amazon sellers track and understand their ad performance, organic visibility, and sales in one place. Our system pulls in real-time data across different Amazon marketplaces, so teams can monitor campaign results and make timely adjustments. By offering insights into which keywords, ads, or products are not performing well, we make it easier to cut waste and improve efficiency.
We also help sellers understand the balance between paid and organic sales. Our tools separate out this data, so it’s clearer where revenue is coming from and how to shift strategy based on performance. We focus on giving access to key metrics like TACOS, ACOS, and CTR, with clear visuals and alerts that help users react quickly without digging through spreadsheets.
Key Highlights:
- Combined view of ads, organic sales, and keyword performance
- Real-time insights into spend, clicks, conversions, and profitability
- Alert system to flag low-performing keywords and campaigns
- Clear breakdown of ad-driven versus organic sales
Services:
- Dashboard for multi-marketplace tracking
- Real-time performance monitoring
- Profitability and metric analysis (TACOS, ACOS, CTR)
- Keyword and ad campaign insights with performance alerts
Contact and Social Media Information:
- Website: wiseppc.com
- Facebook: www.facebook.com/people/Wise-PPC/61573154427547
- LinkedIn: www.linkedin.com/company/wiseppc
- Instagram: www.instagram.com/wiseppc
2. Helium 10
Helium 10 offers a suite of tools that help Amazon sellers explore product ideas, analyze competitor listings, and validate market demand. Users can filter through hundreds of millions of products using criteria like category, estimated sales, price, and competition. Additional tools like keyword research and browser extensions support deeper analysis and streamline the research process.
Their Chrome extension provides quick data on any Amazon product page, while tools like Black Box, Cerebro, and Magnet allow users to uncover niche opportunities and keyword insights. The suite is designed to support users at different stages: from initial idea exploration to listing optimization.
Key Highlights:
- Access to product database of hundreds of millions of items
- Filter by metrics like price, sales, weight, rating, and competition
- Browser extension for real-time page-level data
- Keyword tools for reverse-ASIN research and listing optimization
Contact and Social Media Information:
- Website: www.helium10.com
- Facebook: www.facebook.com/Helium10Software
- Twitter: x.com/H10Software
- LinkedIn: www.linkedin.com/company/helium10
- Instagram: www.instagram.com/helium10software
3. ProfitGuru
ProfitGuru provides an Amazon research platform that focuses on identifying profitable products and uncovering trends. The system offers filters to help users narrow down product opportunities and supports models like private label, wholesale, and arbitrage.
It also includes keyword research features to surface trending search terms and improve listings. Users can manage branding, pricing, and marketing strategies with data-backed insights.
Key Highlights:
- AI-driven filters to spot product niches
- Coverage across multiple business models
- Tools for trending keyword discovery
- Support for branding and pricing planning
Contact and Social Media Information:
- Website: www.profitguru.com
- Address: 1042 Fort Union Blvd, Ste #493 Midvale, UT 84047
4. SellerSprite
SellerSprite offers a web-based toolbox for Amazon sellers that combines product research, keyword analysis, market trends, and ad insights. Their platform includes a browser extension that displays real-time metrics like sales estimates, review data, and keyword rankings directly on Amazon pages.
Their tools include market research dashboards for spotting subcategory trends and low-competition opportunities, together with keyword mining and tracking. SellerSprite also includes voice-of-customer features to analyze reviews and improve listings.
Key Highlights:
- Real-time browser extension with core research features
- Market trend analysis by subcategory
- Keyword mining, tracking, and reverse-ASIN lookup
- Voice-of-customer analysis for review insights
Contact and Social Media Information:
- Website: www.sellersprite.com
- E-mail: [email protected]
- Facebook: www.facebook.com/sellersprite.us
- Twitter: x.com/SellerSprite_EN
5. Jungle Scout
Jungle Scout provides data tools aimed at helping Amazon sellers at all stages: from idea generation to growth. Their product database offers tens of millions of Amazon items, and tools like Opportunity Finder help users discover new niches based on keyword trends and competitive insights.
Their browser extension lets users analyze product pages live, tracking estimated sales and competitor performance. They also offer dashboards to monitor sales, profit, PPC campaigns, and more. A resource library with reports, articles, webinars, and guides supports ongoing learning.
Key Highlights:
- Opportunity Finder to spot keyword-driven niches
- Browser extension for in-page product data
- Dashboards covering sales, profit, PPC, and trends
Contact and Social Media Information:
- Website: www.junglescout.com
- E-mail: [email protected]
- Facebook: www.facebook.com/amazonjunglescout
- Twitter: x.com/junglescout
- LinkedIn: www.linkedin.com/company/junglescout
- Instagram: www.instagram.com/junglescout_
- Address: 328 S. Jefferson St., Suite 1030 Chicago, IL 60661
6. SellerApp
SellerApp offers a product research solution with a database of over 100 million product records and filters to explore market opportunities. Users can apply custom filters and track shortlisted products over time. Their product research tool includes an “Opportunity Score” to gauge demand, competition, and profitability, and it integrates with browser and FBA calculator tools for deeper insight.
Their platform also supports exporting data and monitoring performance in multiple Amazon marketplaces. This allows sellers to generate and compare product ideas, track key metrics like BSR, price, and estimated revenue, and receive alerts when tracked items change.
Key Highlights:
- Custom filters and Opportunity Score for product vetting
- Real-time tracking of BSR, price, sales, and revenue
- Global marketplace support and exportable insights
Contact and Social Media Information:
- Website: www.sellerapp.com
- E-mail: [email protected]
- Facebook: www.facebook.com/sellerapp
- Twitter: x.com/SellerApp_Inc
- LinkedIn: www.linkedin.com/company/sellerapp
- Instagram: www.instagram.com/sellerapp_insta
- Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States Hours
- Phone: +1-737-225-3338
7. SmartScout
SmartScout provides a dataset-driven platform for Amazon market and brand research. Users can analyze market segments, track brand and product performance, and review historical market share data. The Brands tool lets users view revenue, seller count, and in-stock trends for brands and competitors.
Their suite also includes tools like AdSpy and Rank Maker to explore competitor ad strategies and historical keyword rank trends. It supports comprehensive category and market-level insights to inform product selection and positioning.
Key Highlights:
- Detailed market and category analysis with trends
- Brand-level insights on revenue, stock, and seller count
- AdSpy for competitor ad performance analysis
- Rank Maker for historical keyword ranking data
Contact and Social Media Information:
- Website: www.smartscout.com
- Facebook: www.facebook.com/smartscout.pro
- Instagram: www.instagram.com/smartscout_com
8. Analyzer.Tools
Analyzer.Tools focuses on wholesale and bulk product analysis with a fast-powered system built for high-volume catalogs. It also includes tools for competitor sourcing and Amazon’s Business Product Opportunities integration.
Their plans offer no limits on scan volume and flexible pricing options like day passes or annual subscriptions. The tool is tailored for Amazon wholesale and merchant-fulfilled models, providing deep sourcing insights and profit calculations.
Key Highlights:
- Bulk data processing from supplier catalogs
- Competitor sourcing and Amazon BPO insights
- Unlimited scans with flexible pricing
Contact and Social Media Information:
- Website: www.analyzer.tools
- E-mail: [email protected]
- Facebook: www.facebook.com/Analyzer.tools
- Twitter: x.com/Analyzertools
9. PickFu
PickFu specializes in consumer feedback and listing optimization via polls, click tests, and mockups. Users can run head-to-head or ranked polls to test images, titles, and product concepts before launch. Results are based on real consumer responses, helping refine listings without impacting live performance.
The platform supports demographic targeting and integrates with Amazon’s Manage Your Experiments (MYE) tool to validate findings in real campaigns. Sellers can quickly gather actionable data to improve conversion potential and reduce launch risk.
Key Highlights:
- Run polls on images, titles, and product ideas
- Click tests for SERP-level listing optimization
- Demographically targeted responses from real consumers
- Supports integration with Amazon MYE experiments
Contact and Social Media Information:
- Website: www.pickfu.com
- Facebook: www.facebook.com/pickfu
- Twitter: x.com/pickfu
- LinkedIn: www.linkedin.com/company/pickfu
- Instagram: www.instagram.com/pickfupolls
10. IO Scout
IO Scout provides a toolset designed to help Amazon sellers spot product opportunities and monitor key metrics. Their platform includes a product finder with filters for price, category, sales estimates, and competition. Sellers can bookmark ideas, track historical trends like price and rank, and export data for deeper analysis.
They also offer a browser extension that delivers real-time insights – such as FBA fees, reverse-ASIN keyword data, and ongoing supplier discovery – directly on Amazon product pages. With hourly updates, their system helps users stay up-to-date and organized.
Key Highlights:
- Browser extension shows fees, keywords, and supplier info
- Historical charts for price, rank, and reviews
- Bookmarking and exportable lists for product ideas
Contact and Social Media Information:
- Website: ioscout.io
- Address: 75 Prodromou Avenue, Oneworld Parkview House, 3rd floor, Office 301 Nicosia, 2063, Cypr
11. ZonGuru
ZonGuru offers a suite of tools aimed at guiding Amazon sellers from product discovery to listing performance. Their product research includes features like Niche Finder, Chrome extension, and Sales Spy to monitor product viability and trends.
They also provide listing optimization tools such as Keywords on Fire and Listing Optimizer, along with monitoring and alert tools like Keyword Tracker and Product Pulse. Sellers can manage key metrics through their Business Dashboard and automate tasks like review requests and email follow-ups.
Key Highlights:
- Niche Finder and Sales Spy for product discovery
- Keywords on Fire and Listing Optimizer for listing quality
- Alerts for keyword ranking and listing changes
- Business Dashboard and automations for metrics and reviews
Contact and Social Media Information:
- Website: www.zonguru.com
- Facebook: www.facebook.com/zonguru
- Instagram: www.instagram.com/zonguru
12. Keepa
Keepa focuses on providing price history and tracking tools for Amazon listings. Users can view detailed price and sales rank charts and set up alerts for price drops or inventory changes. It supports tracking across multiple international Amazon sites.
Their browser extension and mobile app integrate seamlessly with Amazon product pages, allowing users to monitor pricing patterns, set threshold alerts, and analyze product demand trends over time.
Key Highlights:
- Tracks price and sales rank history across 5+ billion products
- Sets alerts for price drops and stock availability
- Integrates on Amazon product pages via browser and app
- Supports multiple Amazon marketplaces globally
Contact and Social Media Information:
- Website: keepa.com
- E-mail: [email protected]
- Address: Berndorfer Str. 10 95478 Kemnath – Germany
13. CamelCamelCamel
CamelCamelCamel offers a simple price-tracking service focused on historical pricing and alerts. Users can set price thresholds and receive email alerts when prices change. They also provide charts that show price trends over time for Amazon listings.
Their tool supports syncing with Amazon wishlists and tracks different offer sources (Amazon, third-party new, used). It caters to casual monitoring rather than deep analytics.
Key Highlights:
- Keeps records of price history with charts
- Sends alerts when prices hit user-set thresholds
- Tracks Amazon and third-party price listings
- Allows syncing with wishlists for automated monitoring
Contact and Social Media Information:
- Website: camelcamelcamel.com
14. Data Dive
Data Dive offers a suite driven by speed and AI to support Amazon market research workflows. Users can import data from Jungle Scout, Keepa, Google Trends, and Seller Central, all in one extension. It automates tasks like keyword and competitor analysis, niche tracking, and product brief generation to help streamline decision-making.
Their platform aims to reduce manual work by scanning ASINs and pulling comprehensive data quickly, including historical price and rank trends. Teams can export insights to Google Sheets and use AI-driven copywriting tools for listing optimization.
Key Highlights:
- Integrates data from multiple sources (Jungle Scout, Keepa, Google Trends)
- AI features for product briefs and content generation
- Fast bulk ASIN scanning with export-friendly outputs
- Browser extension with real-time and historic insights
Contact and Social Media Information:
- Website: datadive.tools
15. Unicorn Smasher Pro
Unicorn Smasher Pro uses a Chrome extension to deliver real-time product data such as estimated sales, revenue, reviews, and competition metrics within Amazon pages. It offers features like opportunity scoring and variation stats to guide product discovery.
The dashboard aggregates research data and allows users to save and export lists. Integration with AMZ Tracker lets sellers compare listing quality and competitor PPC activity.
Key Highlights:
- In-browser insights: sales estimates, rankings, reviews, seller counts
- Dashboard for organizing, exporting, and sharing research
- Opportunity Score to flag product potential
- Syncs with AMZ Tracker for keyword and PPC analysis
Contact and Social Media Information:
- Website: unicornsmasherpro.com
- E-mail: [email protected]
- Facebook: www.facebook.com/AMZtracker
- Twitter: x.com/amztracker
Conclusion
Choosing the right Amazon market research tools can make a meaningful difference in how effectively sellers identify product opportunities, analyze trends, and improve listings. Each tool offers different strengths, from keyword tracking and price history to competitor analysis and sales estimation. By combining multiple data sources and features, sellers can build a clearer picture of their market and make better-informed decisions.
In 2025, staying competitive on Amazon means having access to up-to-date, reliable insights. Whether it’s through product research extensions, keyword analysis platforms, or price tracking tools, the goal remains the same: use data to guide strategy, reduce guesswork, and focus on areas that drive sales growth.
