Best Amazon Product Research Tools to Boost Your Sales in 2025

Finding the right products to sell on Amazon can make or break your business. With competition growing every year, sellers need reliable product research tools to uncover high-demand, low-competition opportunities. This guide highlights the top tools designed to help you analyze market trends, track competitors, and identify profitable niches with data-driven precision.

1. WisePPC

At WisePPC, we offer a suite of tools designed to assist Amazon sellers in optimizing their advertising strategies and product research efforts. Our platform provides access advanced analytics metrics, enabling users to track performance and identify trends across various campaigns and targets. With the ability to process bulk updates for thousands of campaigns and targets, we aim to streamline campaign management and enhance operational efficiency.

Our tools include advanced filtering options for in-depth analysis, customizable historical metrics charts, and the capability to visualize up to six metrics simultaneously. These features allow users to monitor performance over different timeframes and gain insights into the effectiveness of their advertising strategies. Additionally, our platform supports gradient-based metric highlighting in tables, making it easier to spot anomalies and underperforming elements within campaigns.

Key Highlights:

• Ability to perform bulk updates for campaigns and targets
• Advanced filtering options for detailed analysis
• Customizable historical metrics charts
• Visualization of up to six metrics simultaneously
• Gradient-based metric highlighting for anomaly detection

Services:

• Automated bid management
• Target harvesting and keyword discovery
• Ad copy optimization with AI assistance
• Campaign segmentation and organization
• Real-time campaign monitoring
• Performance analytics and reporting

Contact and Social Media Information:

• Website: wiseppc.com
• Facebook: www.facebook.com/people/Wise-PPC/61573154427547
• LinkedIn: www.linkedin.com/company/wiseppc
• Instagram: www.instagram.com/wiseppc

2. Helium 10

Helium 10 offers a range of product research tools to help Amazon sellers explore new product ideas and assess market potential. Their main tool, Black Box, allows users to filter product data based on different criteria such as category, price, and review count. This helps narrow down products that match specific selling goals or fit within a defined market segment. They also include trend and seasonality indicators to show how demand changes over time.

In addition to Black Box, they provide tools like Trendster and Xray. These help sellers analyze price history, review velocity, and sales patterns directly from Amazon pages. The platform is designed for users who want to make decisions based on organized product data rather than guesswork. Sellers can save time by accessing multiple research functions from one place and comparing product opportunities with more context.

Key Highlights:

• Product filtering by category, price, and review count
• Historical trend and seasonality tracking
• Chrome Extension with ASIN-level data
• Sales and review analysis tools
• Integration with keyword and listing tools

Contact and Social Media Information:

• Website: www.helium10.com
• Facebook: www.facebook.com/Helium10Software
• Twitter: x.com/H10Software
• LinkedIn: www.linkedin.com/company/helium10
• Instagram: www.instagram.com/helium10software

3. ProfitGuru

ProfitGuru provides tools to help Amazon sellers find and evaluate potential products by offering access to product, brand, and supplier data. Their platform allows users to browse through a database of Amazon products, view estimated performance metrics, and analyze historical pricing trends. Filters make it possible to search based on product category, reviews, or seller type.

They also include a brand and supplier database to help sellers identify consistent wholesalers or manufacturers. This supports both private label and wholesale strategies. By combining product discovery with supplier sourcing, users can analyze the supply side of a product before deciding to move forward.

Key Highlights:

• Product database with filtering options
• Historical price and review trends
• Brand and supplier lookup tools
• Amazon FBA seller tracking
• Market research by category or niche

Contact and Social Media Information:

• Website: www.profitguru.com
• Address: 1042 Fort Union Blvd, Ste #493 Midvale, UT 84047

4. SellerApp

SellerApp offers product research tools that help users discover product ideas and evaluate competition levels. Their platform includes a product database with filters like price, rating, sales estimates, and fulfillment type. The data is designed to give sellers insight into demand patterns and potential profit margins.

The tool also includes a profit calculator, competition score, and keyword data to support deeper analysis. It integrates with Chrome so users can assess products while browsing Amazon. The aim is to support better decision-making by organizing product research data in one place.

Key Highlights:

• Product database with advanced filters
• Sales estimate and profit margin tools
• Chrome Extension for Amazon browsing
• Competition score for product ideas
• Keyword insights tied to product research

Contact and Social Media Information:

• Website: www.sellerapp.com
• E-mail: [email protected]
• Facebook: www.facebook.com/sellerapp
• Twitter: x.com/SellerApp_Inc
• LinkedIn: www.linkedin.com/company/sellerapp
• Instagram: www.instagram.com/sellerapp_insta
• Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States Hours
• Phone: +1-737-225-3338

5. SellerSprite

SellerSprite offers a set of product research functions that focus on identifying product opportunities and tracking competitor performance. Their platform includes tools for product scouting, keyword analysis, and trend tracking across Amazon marketplaces. Sellers can view product details, keyword ranks, and estimated sales performance from a centralized dashboard.

The system allows filtering by ASIN, category, and various performance metrics. It also offers historical data to show how certain products have performed over time. The goal is to help sellers evaluate both demand and competition when considering new products to sell.

Key Highlights:

• Product scouting by keyword or category
• Competitor tracking by ASIN
• Historical trend and sales data
• Keyword rank monitoring
• Multi-marketplace support

Contact and Social Media Information:

• Website: www.sellersprite.com
• E-mail: [email protected]
• Facebook: www.facebook.com/sellersprite.us
• Twitter: x.com/SellerSprite_EN

6. Jungle Scout

Jungle Scout provides product research tools that help users evaluate product ideas based on market trends, estimated sales, and keyword performance. Their core tool allows filtering Amazon products by category, reviews, sales, and pricing. This helps sellers find potential niches that meet specific business goals.

They also offer a Chrome Extension for in-browser research, as well as a database that tracks historical product performance. Users can monitor competition and analyze search demand, making it easier to compare multiple products. The platform is suited for sellers wanting access to both broad market data and product-level insights.

Key Highlights:

• Product database with customizable filters
• Chrome Extension for direct Amazon research
• Historical product performance data
• Keyword and search volume analysis
• Competitor and ASIN tracking

Contact and Social Media Information:

• Website: www.junglescout.com
• E-mail: [email protected]
• Facebook: www.facebook.com/amazonjunglescout
• Twitter: x.com/junglescout
• LinkedIn: www.linkedin.com/company/junglescout
• Instagram: www.instagram.com/junglescout_
• Address: 328 S. Jefferson St., Suite 1030 Chicago, IL 60661

7. SmartScout

SmartScout provides product research tools that allow Amazon sellers to explore market opportunities across categories, brands, and sellers. Their platform includes filters that help users identify high-traffic ASINs, evaluate seller activity, and find gaps in different categories. One of the key features is the brand and subcategory explorer, which helps users pinpoint areas with concentrated demand or minimal competition.

Users can also view seller and brand-level metrics to understand how certain players perform within Amazon. This helps identify trends and possible partners or competitors. With tools for tracking revenue estimates, BSR ranks, and traffic sources, the system is structured to support deeper market research before selecting products to sell.

Key Highlights:

• Subcategory and brand explorer
• Traffic and revenue estimation
• Seller and ASIN tracking
• Historical rank and growth data
• Filtering by niche, category, or fulfillment type

Contact and Social Media Information:

• Website: www.smartscout.com
• Facebook: www.facebook.com/smartscout.pro
• Instagram: www.instagram.com/smartscout_com

8. PickFu

PickFu is a tool that helps Amazon sellers validate product concepts and listing elements through consumer feedback. Instead of relying solely on data, users can test product images, titles, or packaging by polling real people and receiving quick responses. This helps sellers understand which version of a product or listing element performs better before launching or updating.

Results include written feedback and preference rankings, making it easier to interpret what people like or dislike. PickFu is often used during the product development or listing optimization phase to reduce the guesswork involved in design and messaging decisions.

Key Highlights:

• Instant polls for product images and titles
• Written feedback from target audiences
• Ranking results to compare options
• Supports split testing before launch
• Works with listing and packaging decisions

Contact and Social Media Information:

• Website: www.pickfu.com
• Facebook: www.facebook.com/pickfu
• Twitter: x.com/pickfu
• LinkedIn: www.linkedin.com/company/pickfu
• Instagram: www.instagram.com/pickfupolls

9. Asinwiser

Asinwiser offers product research capabilities that include listing analysis, keyword performance, and profit calculation. Users can explore Amazon listings and ASINs to evaluate sales patterns, review counts, and pricing structures. The platform also supports keyword tracking and helps estimate how listings rank for relevant search terms.

The tools are designed to assist with both product discovery and listing optimization. Sellers can use the data to analyze their competitors, assess product viability, or adjust existing listings to perform better. Asinwiser includes integration features to support workflow management during product research and launch planning.

Key Highlights:

• ASIN-level product analysis
• Keyword tracking and visibility tools
• Review and price monitoring
• Profit and cost estimation
• Competitor listing insights

Contact and Social Media Information:

• Website: www.asinwiser.com
• E-mail: [email protected]
• Facebook: www.facebook.com/Asinwiser
• Twitter: x.com/AsinwiserTool
• LinkedIn: www.linkedin.com/company/asinwiser
• Address: Upstyle Ltd 4 Millhouse Close ANTRIM BT412WD Great Britain
• Phone: +442871374711

10. Zonbase

Zonbase provides a set of Amazon product research tools aimed at helping users evaluate product demand, competition, and profitability. The main product finder tool allows filtering by category, reviews, and estimated sales. This helps sellers sort through product ideas and narrow down their options based on specific criteria.

The platform also includes features for keyword research, listing analysis, and sales trend tracking. Users can assess product performance over time and compare competing ASINs. With built-in calculators and keyword tools, Zonbase supports both product selection and listing optimization tasks.

Key Highlights:

• Product finder with detailed filters
• Sales trend and listing analysis
• Keyword research and volume tracking
• Built-in profit and FBA calculators
• Competitor ASIN comparison

Contact and Social Media Information:

• Website: www.zonbase.com
• E-mail: [email protected]
• Facebook: www.facebook.com/TheZonBase
• Twitter: x.com/OfficialZonbase
• Instagram: www.instagram.com/zonbaseofficial

11. Keepa

Keepa is a browser-based tool that tracks Amazon product price history and sales rank over time. It provides visual charts showing how prices have changed for specific ASINs, including standard, third-party, and used listings. Users can see when discounts occurred and how pricing varies across Amazon marketplaces.

The tool also includes sales rank data, helping sellers understand how demand for a product changes. By analyzing trends instead of snapshots, sellers can avoid seasonal or temporary spikes and make more informed decisions. Keepa supports research for both new and existing products.

Key Highlights:

• Price history charts for Amazon products
• Sales rank tracking over time
• Marketplace coverage across multiple regions
• Support for tracking deals and offers
• Browser extension integration

Contact and Social Media Information:

• Website: keepa.com
• E-mail: [email protected]
• Address: Berndorfer Str. 10 95478 Kemnath – Germany

12. CamelCamelCamel

CamelCamelCamel offers historical price tracking for Amazon products. Users can search any ASIN or URL to view pricing data across time, including third-party and used product prices. The tool is focused entirely on price monitoring and helps identify consistent price points, discounts, or spikes.

Sellers use it to understand the typical pricing range for a product and to evaluate whether a price drop is temporary or part of a longer trend. The platform also offers browser extensions that allow quick access to tracking while browsing Amazon.

Key Highlights:

• Amazon price history charts
• Support for new and used price tracking
• Alerts for price drops
• Browser extensions for Chrome and Firefox
• No login required for basic access

Contact and Social Media Information:

• Website: camelcamelcamel.com

13. Unicorn Smasher

Unicorn Smasher is a Chrome Extension designed to help Amazon sellers evaluate products while browsing. It provides estimated sales, revenue, reviews, and ratings for listings on a results page. Users can scan multiple products at once and compare key data points in a single dashboard.

The tool aims to simplify the initial stages of product research by offering a lightweight, quick-access format. It doesn’t go into deep historical analysis but focuses on current market conditions for rapid evaluation of potential products.

Key Highlights:

• Chrome Extension for product data display
• Sales and revenue estimates
• Review and rating summary
• Bulk product comparison view
• No account required for basic use

Contact and Social Media Information:

• Website: unicornsmasherpro.com
• E-mail: [email protected]
• Facebook: www.facebook.com/AMZtracker
• Twitter: x.com/amztracker

14. Viral Launch

Viral Launch provides a suite of product research tools including a product discovery engine, keyword analysis, and market trend tracking. Their Product Discovery tool allows users to filter Amazon listings by performance metrics such as reviews, estimated revenue, and price. This helps narrow down products that fit defined targets.

They also offer Market Intelligence, which combines real-time data with historical trends to evaluate product viability. Users can view competitor metrics and keyword trends to refine ideas and improve listing strategies. The platform supports both beginners and advanced sellers with structured data and analytics.

Key Highlights:

• Product Discovery with detailed filters
• Market Intelligence for performance tracking
• Keyword research and trend analysis
• Competitor ASIN insights
• Listing score and opportunity metrics

Contact and Social Media Information:

• Website: viral-launch.com
• E-mail: [email protected]
• Facebook: www.facebook.com/virallaunchamazonsoftware
• Twitter: x.com/viral_launch
• LinkedIn: www.linkedin.com/company/viral-launch
• Instagram: www.instagram.com/viral_launch
• Address: 12110 Sunset Hills Rd Reston, VA 20190 United States

15. IO Scout

IO Scout offers product research tools focused on finding and evaluating Amazon FBA opportunities. The platform includes a product database with filters for price, category, reviews, and estimated monthly sales. Users can review product trends and estimate profitability with built-in calculators.

The Chrome Extension allows sellers to view product data directly on Amazon pages. With additional tools for keyword tracking, sales estimates, and listing performance, IO Scout helps streamline the early product selection process for FBA sellers.

Key Highlights:

• Product database with filter options
• FBA profit calculator
• Chrome Extension for on-page research
• Keyword tracking tools
• Competitor ASIN data

Contact and Social Media Information:

• Website: ioscout.io
• Address: 75 Prodromou Avenue, Oneworld Parkview House, 3rd floor, Office 301 Nicosia, 2063, Cypr

Conclusion

Choosing the right Amazon product research tool depends on what kind of data and insights a seller needs. Some tools focus on historical pricing and sales rank trends, while others offer keyword analysis, product filtering, or competitor tracking. Each platform provides a specific set of functions that can support different research strategies.

By using one or a combination of these tools, sellers can reduce guesswork, validate ideas with data, and make more informed decisions before launching or sourcing products. Consistent research is key to staying competitive in 2025, and these tools offer practical ways to approach that process.