{"id":2748,"date":"2025-10-22T16:17:24","date_gmt":"2025-10-22T13:17:24","guid":{"rendered":"https:\/\/wiseppc.com\/?p=2748"},"modified":"2025-10-23T12:24:28","modified_gmt":"2025-10-23T09:24:28","slug":"amazon-fba-fees","status":"publish","type":"post","link":"https:\/\/wiseppc.com\/tr\/blog\/amazon-fba-fees\/","title":{"rendered":"Amazon FBA \u00dccretleri A\u00e7\u0131kland\u0131: Amazon'da Sat\u0131\u015f Yapman\u0131n Ger\u00e7ek Maliyeti"},"content":{"rendered":"

Amazon'da sat\u0131\u015f yapmak, \u00e7evrimi\u00e7i bir i\u015f kurman\u0131n en kolay yollar\u0131ndan biridir, ancak masrafs\u0131z de\u011fildir. Her sat\u0131\u015f, \u00f6nceden plan yapmazsan\u0131z k\u00e2r\u0131n\u0131z\u0131 sessizce azaltabilecek FBA \u00fccretleri, y\u00f6nlendirme \u00fccretleri, depolama maliyetleri ve abonelik planlar\u0131n\u0131n bir kar\u0131\u015f\u0131m\u0131yla birlikte gelir. Bu Amazon FBA \u00fccretlerini anlamak, k\u00e2rl\u0131 kalmak i\u00e7in \u00e7ok \u00f6nemlidir. Sipari\u015f kar\u015f\u0131lama ve depolama masraflar\u0131ndan y\u00f6nlendirme y\u00fczdelerine ve iade kesintilerine kadar her \u00fccret k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131z\u0131 farkl\u0131 \u015fekilde etkiler. \u0130ster Amazon Fulfillment'a (FBA) g\u00fcveniyor olun ister lojisti\u011fi Fulfillment by Merchant (FBM) arac\u0131l\u0131\u011f\u0131yla ger\u00e7ekle\u015ftiriyor olun, t\u00fcm maliyet yap\u0131n\u0131z\u0131 bilmek etkili fiyatland\u0131rman\u0131n anahtar\u0131d\u0131r.<\/span><\/p>\n

Bu k\u0131lavuzda, 2024-2025 FBA g\u00fcncellemeleri de dahil olmak \u00fczere t\u00fcm ana Amazon \u00fccretleri ve bunlar\u0131n marjlar\u0131n\u0131z\u0131 nas\u0131l etkiledi\u011fi a\u00e7\u0131klanmaktad\u0131r; b\u00f6ylece bir sonraki \u00fcr\u00fcn\u00fcn\u00fcz\u00fc listelemeden \u00f6nce ger\u00e7ek k\u00e2rl\u0131l\u0131\u011f\u0131 hesaplayabilirsiniz.<\/span><\/p>\n

\"\"<\/p>\n

Her Amazon Sat\u0131c\u0131s\u0131n\u0131n \u00d6dedi\u011fi \u00dccretler<\/h2>\n

Hangi y\u00f6ntemi se\u00e7erseniz se\u00e7in, t\u00fcm Amazon sat\u0131c\u0131lar\u0131 baz\u0131 temel \u00fccretler \u00f6der. Bunlar aras\u0131nda y\u00f6nlendirme \u00fccretleri, hesap \u00fccretleri ve iade y\u00f6netim maliyetleri yer al\u0131r.<\/span><\/p>\n

 <\/p>\n

1. Y\u00f6nlendirme \u00dccretleri<\/h3>\n

Y\u00f6nlendirme \u00fccretlerini, Amazon'un size pazarlar\u0131na eri\u015fim sa\u011flama komisyonu olarak d\u00fc\u015f\u00fcn\u00fcn. Sat\u0131lan her \u00fcr\u00fcn i\u00e7in toplam sat\u0131\u015f fiyat\u0131n\u0131n belirli bir y\u00fczdesini \u00f6dersiniz. Kesin oran \u00fcr\u00fcn kategorinize ba\u011fl\u0131d\u0131r.<\/span><\/p>\n

Birden fazla kategoride sat\u0131\u015f yap\u0131yorsan\u0131z mevcut \u00fccret tarifesini bilmeniz \u00f6nemlidir. Amazon her zaman ikisinden y\u00fcksek olan\u0131 uygular: y\u00f6nlendirme y\u00fczdesi veya minimum \u00fcr\u00fcn ba\u015f\u0131na \u00fccret. A\u015fa\u011f\u0131da Amazon'un y\u00f6nlendirme \u00fccreti yap\u0131s\u0131n\u0131 \u00f6zetleyen bir tablo bulunmaktad\u0131r.<\/span><\/p>\n

Kategoriye G\u00f6re Amazon Y\u00f6nlendirme \u00dccretleri<\/h4>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Kategori<\/strong><\/td>\nY\u00f6nlendirme \u00dccreti Y\u00fczdesi<\/strong><\/td>\nMinimum Y\u00f6nlendirme \u00dccreti (birim ba\u015f\u0131na)<\/strong><\/td>\n<\/tr>\n
Amazon Cihaz Aksesuarlar\u0131<\/span><\/td>\n45%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Amazon Ke\u015ffet<\/span><\/td>\nDeneyimler i\u00e7in 30%<\/span><\/td>\n$2.00<\/span><\/td>\n<\/tr>\n
Otomotiv ve G\u00fc\u00e7 Sporlar\u0131<\/span><\/td>\n12%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Bebek \u00dcr\u00fcnleri<\/span><\/td>\n$10 \u2264 \u00f6\u011feler i\u00e7in 8%; $10 > \u00f6\u011feler i\u00e7in 15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
S\u0131rt \u00c7antalar\u0131, El \u00c7antalar\u0131 ve Bavullar<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Temel Ekipman Elektrikli El Aletleri<\/span><\/td>\n12%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
G\u00fczellik, Sa\u011fl\u0131k ve Ki\u015fisel Bak\u0131m<\/span><\/td>\n$10 \u2264 \u00f6\u011feler i\u00e7in 8%; $10 > \u00f6\u011feler i\u00e7in 15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Ticari, End\u00fcstriyel ve Bilimsel Malzemeler<\/span><\/td>\n12%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Giyim ve Aksesuarlar<\/span><\/td>\n17%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Koleksiyon Paralar\u0131<\/span><\/td>\n15% $250'ye kadar; 10% $250-$1.000; 6% $1.000'in \u00fczerinde<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Kompakt Aletler<\/span><\/td>\n$300'e kadar 15%; $300'\u00fcn \u00fczerinde 8%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Bilgisayarlar<\/span><\/td>\n8%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
T\u00fcketici Elektroni\u011fi<\/span><\/td>\n8%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Elektronik Aksesuarlar<\/span><\/td>\n$100'e kadar 15%; $100'\u00fcn \u00fczerinde 8%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
E\u011flence Koleksiyonlar\u0131<\/span><\/td>\n20% $100'e kadar; 10% $100-$1.000; 6% $1.000'in \u00fczerinde<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Di\u011fer Her \u015eey<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
G\u00f6zl\u00fck<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
G\u00fczel Sanatlar<\/span><\/td>\n20% $100'e kadar; 15% $100-$1,000; 10% $1,000-$5,000; 5% $5,000'in \u00fczerinde<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Ayakkab\u0131<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Tam Boy Aletler<\/span><\/td>\n8%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Mobilya<\/span><\/td>\n$200'e kadar 15%; $200'\u00fcn \u00fczerinde 10%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Hediye Kartlar\u0131<\/span><\/td>\n20%<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Bakkal ve Gurme<\/span><\/td>\n8% \u2264 $15; 15% > $15<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Ev ve Mutfak<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Tak\u0131<\/span><\/td>\n$250'ye kadar 20%; $250'nin \u00fczerinde 5%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
\u00c7im ve Bah\u00e7e<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
\u00c7im Bi\u00e7me Makineleri ve Kar Atma Makineleri<\/span><\/td>\n15% \u2264 $500; 8% > $500<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Yataklar<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Medya (Kitaplar, DVD, M\u00fczik, Yaz\u0131l\u0131m, Video)<\/span><\/td>\n15%<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
M\u00fczik Enstr\u00fcmanlar\u0131 ve AV Prod\u00fcksiyonu<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Ofis \u00dcr\u00fcnleri<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Evcil Hayvan \u00dcr\u00fcnleri<\/span><\/td>\n15% (veteriner diyetleri i\u00e7in 22%)<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Spor ve D\u0131\u015f Mekan<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Spor Koleksiyonlar\u0131<\/span><\/td>\n15% $100'e kadar; 10% $100-$1.000; 6% $1.000'in \u00fczerinde<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Lastikler<\/span><\/td>\n10%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Aletler ve Ev Dekorasyonu<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Oyuncaklar ve Oyunlar<\/span><\/td>\n15%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n
Video Oyun Konsollar\u0131<\/span><\/td>\n8%<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Video Oyunlar\u0131 ve Oyun Aksesuarlar\u0131<\/span><\/td>\n15%<\/span><\/td>\n\u2014<\/span><\/td>\n<\/tr>\n
Saatler<\/span><\/td>\n$1,500'e kadar 16%; $1,500'\u00fcn \u00fczerinde 3%<\/span><\/td>\n$0.30<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

2. Hesap \u00dccretleri<\/h3>\n

Sat\u0131\u015f yapmaya ba\u015flamadan \u00f6nce Amazon size aralar\u0131ndan se\u00e7im yapabilece\u011finiz iki t\u00fcr sat\u0131c\u0131 hesab\u0131 sunar ve aradaki fark ne s\u0131kl\u0131kta sat\u0131\u015f yapmay\u0131 planlad\u0131\u011f\u0131n\u0131za ve hangi ara\u00e7lara ihtiyac\u0131n\u0131z oldu\u011funa ba\u011fl\u0131d\u0131r.<\/span><\/p>\n

Bireysel Hesap<\/h4>\n

Bireysel plan ayl\u0131k abonelik gerektirmez. Bunun yerine Amazon, sat\u0131lan \u00fcr\u00fcn ba\u015f\u0131na $0,99 \u00fccret al\u0131r. Bu, piyasay\u0131 test eden, envanteri temizleyen veya her ay yaln\u0131zca birka\u00e7 \u00fcr\u00fcn satan s\u0131radan veya k\u00fc\u00e7\u00fck \u00f6l\u00e7ekli sat\u0131c\u0131lar i\u00e7in idealdir. Sat\u0131\u015f yapmazsan\u0131z hi\u00e7bir \u015fey \u00f6demezsiniz, bu da riskinizi d\u00fc\u015f\u00fck tutar.<\/span><\/p>\n

Ancak, Bireysel plan\u0131n s\u0131n\u0131rlamalar\u0131 vard\u0131r. Toplu listeleme ara\u00e7lar\u0131na, geli\u015fmi\u015f raporlamaya veya reklam \u00f6zelliklerine eri\u015femezsiniz. Ayr\u0131ca, ayn\u0131 \u00fcr\u00fcn listesi i\u00e7in di\u011fer sat\u0131c\u0131larla rekabet ediyorsan\u0131z b\u00fcy\u00fck bir dezavantaj olan Sat\u0131n Alma Kutusu'na da hak kazanamazs\u0131n\u0131z.<\/span><\/p>\n

Profesyonel Hesap<\/h4>\n

Profesyonel plan, ka\u00e7 \u00fcr\u00fcn satt\u0131\u011f\u0131n\u0131za bak\u0131lmaks\u0131z\u0131n ayl\u0131k $39,99'dur. Ayda 40'tan fazla \u00fcr\u00fcn sat\u0131yorsan\u0131z, matematik sizin lehinize \u00e7al\u0131\u015f\u0131r. Bu noktada, Bireysel plana g\u00f6re sat\u0131\u015f ba\u015f\u0131na daha az \u00f6deme yapars\u0131n\u0131z ve ayr\u0131ca \u00f6nemli i\u015f ara\u00e7lar\u0131n\u0131n kilidini a\u00e7ars\u0131n\u0131z.<\/span><\/p>\n

Profesyonel sat\u0131c\u0131lar yapabilir:<\/span><\/p>\n